| Product Code: ETC5381084 | Publication Date: Nov 2023 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Gambia Postcard Market is projected to witness mixed growth rate patterns during 2025 to 2029. Growth accelerates to 151.62% in 2026, following an initial rate of -133.04%, before easing to -9.14% at the end of the period.

By 2027, the Postcard market in Gambia is anticipated to reach a growth rate of 26.90%, as part of an increasingly competitive Africa region, where Egypt remains at the forefront, supported by South Africa, Ethiopia, Algeria and Nigeria, driving innovations and market adoption across sectors.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Gambia Postcard Market Overview |
3.1 Gambia Country Macro Economic Indicators |
3.2 Gambia Postcard Market Revenues & Volume, 2022 & 2032F |
3.3 Gambia Postcard Market - Industry Life Cycle |
3.4 Gambia Postcard Market - Porter's Five Forces |
3.5 Gambia Postcard Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Gambia Postcard Market Revenues & Volume Share, By Usage, 2022 & 2032F |
3.7 Gambia Postcard Market Revenues & Volume Share, By End-User, 2022 & 2032F |
4 Gambia Postcard Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growth in tourism industry in Gambia |
4.2.2 Increase in disposable income of consumers |
4.2.3 Rising popularity of collecting postcards as a hobby |
4.3 Market Restraints |
4.3.1 Competition from digital communication methods |
4.3.2 Economic instability in the region affecting consumer spending |
4.3.3 Limited marketing and distribution channels for postcards |
5 Gambia Postcard Market Trends |
6 Gambia Postcard Market Segmentations |
6.1 Gambia Postcard Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Gambia Postcard Market Revenues & Volume, By General Purpose, 2022-2032F |
6.1.3 Gambia Postcard Market Revenues & Volume, By Private Label, 2022-2032F |
6.2 Gambia Postcard Market, By Usage |
6.2.1 Overview and Analysis |
6.2.2 Gambia Postcard Market Revenues & Volume, By General Purpose Re-Loadable Card, 2022-2032F |
6.2.3 Gambia Postcard Market Revenues & Volume, By Government Benefit/Disbursement Card, 2022-2032F |
6.2.4 Gambia Postcard Market Revenues & Volume, By Payroll Card, 2022-2032F |
6.2.5 Gambia Postcard Market Revenues & Volume, By Others, 2022-2032F |
6.3 Gambia Postcard Market, By End-User |
6.3.1 Overview and Analysis |
6.3.2 Gambia Postcard Market Revenues & Volume, By Retail Establishments, 2022-2032F |
6.3.3 Gambia Postcard Market Revenues & Volume, By Corporate Institutions, 2022-2032F |
6.3.4 Gambia Postcard Market Revenues & Volume, By Government, 2022-2032F |
6.3.5 Gambia Postcard Market Revenues & Volume, By Financial Institutions, 2022-2032F |
7 Gambia Postcard Market Import-Export Trade Statistics |
7.1 Gambia Postcard Market Export to Major Countries |
7.2 Gambia Postcard Market Imports from Major Countries |
8 Gambia Postcard Market Key Performance Indicators |
8.1 Number of tourists visiting Gambia |
8.2 Consumer sentiment towards traditional souvenirs like postcards |
8.3 Number of postcard collectors' clubs or events in Gambia |
9 Gambia Postcard Market - Opportunity Assessment |
9.1 Gambia Postcard Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Gambia Postcard Market Opportunity Assessment, By Usage, 2022 & 2032F |
9.3 Gambia Postcard Market Opportunity Assessment, By End-User, 2022 & 2032F |
10 Gambia Postcard Market - Competitive Landscape |
10.1 Gambia Postcard Market Revenue Share, By Companies, 2025 |
10.2 Gambia Postcard Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
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