| Product Code: ETC5803343 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Guatemala`s kombucha import market continued to show strong growth in 2024, with the top exporting countries being the USA, Italy, Spain, Mexico, and Japan. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, which could present challenges for new entrants. The impressive compound annual growth rate (CAGR) of 21.51% from 2020 to 2024 highlights the increasing demand for kombucha in Guatemala. Moreover, the growth rate of 13.04% from 2023 to 2024 suggests sustained momentum in the market, making it an attractive opportunity for kombucha exporters.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Kombucha Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Kombucha Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Kombucha Market - Industry Life Cycle |
3.4 Guatemala Kombucha Market - Porter's Five Forces |
3.5 Guatemala Kombucha Market Revenues & Volume Share, By Types, 2021 & 2031F |
3.6 Guatemala Kombucha Market Revenues & Volume Share, By Flavors, 2021 & 2031F |
4 Guatemala Kombucha Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness among consumers |
4.2.2 Growing demand for functional beverages |
4.2.3 Trend towards natural and organic products |
4.3 Market Restraints |
4.3.1 Limited consumer awareness and understanding of kombucha |
4.3.2 High production costs and pricing challenges |
4.3.3 Lack of distribution channels and retail presence |
5 Guatemala Kombucha Market Trends |
6 Guatemala Kombucha Market Segmentations |
6.1 Guatemala Kombucha Market, By Types |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Kombucha Market Revenues & Volume, By Bacteria, 2021-2031F |
6.1.3 Guatemala Kombucha Market Revenues & Volume, By Yeast, 2021-2031F |
6.1.4 Guatemala Kombucha Market Revenues & Volume, By Mold, 2021-2031F |
6.1.5 Guatemala Kombucha Market Revenues & Volume, By Others, 2021-2031F |
6.2 Guatemala Kombucha Market, By Flavors |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Kombucha Market Revenues & Volume, By Herbs & Spices, 2021-2031F |
6.2.3 Guatemala Kombucha Market Revenues & Volume, By Citrus, 2021-2031F |
6.2.4 Guatemala Kombucha Market Revenues & Volume, By Berries, 2021-2031F |
6.2.5 Guatemala Kombucha Market Revenues & Volume, By Apple, 2021-2031F |
6.2.6 Guatemala Kombucha Market Revenues & Volume, By Coconut & Mangoes, 2021-2031F |
6.2.7 Guatemala Kombucha Market Revenues & Volume, By Flowers, 2021-2031F |
7 Guatemala Kombucha Market Import-Export Trade Statistics |
7.1 Guatemala Kombucha Market Export to Major Countries |
7.2 Guatemala Kombucha Market Imports from Major Countries |
8 Guatemala Kombucha Market Key Performance Indicators |
8.1 Number of health and wellness events where kombucha is promoted |
8.2 Growth in the number of kombucha brands available in the market |
8.3 Percentage of consumers who have tried kombucha for the first time |
9 Guatemala Kombucha Market - Opportunity Assessment |
9.1 Guatemala Kombucha Market Opportunity Assessment, By Types, 2021 & 2031F |
9.2 Guatemala Kombucha Market Opportunity Assessment, By Flavors, 2021 & 2031F |
10 Guatemala Kombucha Market - Competitive Landscape |
10.1 Guatemala Kombucha Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Kombucha Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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