| Product Code: ETC7398738 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Guatemala`s packaged tuna import market in 2024 continued to be dominated by key suppliers including Costa Rica, El Salvador, Thailand, Spain, and the USA. Despite a slight decline in growth rate from 2023 to 2024, the industry maintained a high level of market concentration, as indicated by the Herfindahl-Hirschman Index (HHI). With a notable compound annual growth rate (CAGR) of 40.45% from 2020 to 2024, the market presents opportunities for both existing and potential players to capitalize on the growing demand for packaged tuna in Guatemala.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Packaged Tuna Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Packaged Tuna Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Packaged Tuna Market - Industry Life Cycle |
3.4 Guatemala Packaged Tuna Market - Porter's Five Forces |
3.5 Guatemala Packaged Tuna Market Revenues & Volume Share, By Form, 2021 & 2031F |
3.6 Guatemala Packaged Tuna Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Guatemala Packaged Tuna Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness about the benefits of consuming tuna as a source of lean protein. |
4.2.2 Growth in disposable income leading to higher spending on convenient and ready-to-eat food products like packaged tuna. |
4.2.3 Rising demand for seafood products due to changing dietary preferences and lifestyle trends in Guatemala. |
4.3 Market Restraints |
4.3.1 Fluctuations in tuna prices impacting the cost of production and ultimately the pricing of packaged tuna products. |
4.3.2 Competition from alternative protein sources such as poultry and plant-based products affecting the market share of packaged tuna. |
4.3.3 Environmental concerns related to overfishing and sustainability issues in the tuna industry leading to potential supply chain challenges. |
5 Guatemala Packaged Tuna Market Trends |
6 Guatemala Packaged Tuna Market, By Types |
6.1 Guatemala Packaged Tuna Market, By Form |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Packaged Tuna Market Revenues & Volume, By Form, 2021- 2031F |
6.1.3 Guatemala Packaged Tuna Market Revenues & Volume, By Canned, 2021- 2031F |
6.1.4 Guatemala Packaged Tuna Market Revenues & Volume, By Pouches, 2021- 2031F |
6.1.5 Guatemala Packaged Tuna Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Guatemala Packaged Tuna Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Packaged Tuna Market Revenues & Volume, By Hypermarkets & Supermarkets, 2021- 2031F |
6.2.3 Guatemala Packaged Tuna Market Revenues & Volume, By Specialty Stores, 2021- 2031F |
6.2.4 Guatemala Packaged Tuna Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.5 Guatemala Packaged Tuna Market Revenues & Volume, By Online, 2021- 2031F |
6.2.6 Guatemala Packaged Tuna Market Revenues & Volume, By Others, 2021- 2031F |
7 Guatemala Packaged Tuna Market Import-Export Trade Statistics |
7.1 Guatemala Packaged Tuna Market Export to Major Countries |
7.2 Guatemala Packaged Tuna Market Imports from Major Countries |
8 Guatemala Packaged Tuna Market Key Performance Indicators |
8.1 Consumer demand for sustainable and ethically sourced tuna products. |
8.2 Adoption rate of innovative packaging solutions in the packaged tuna market. |
8.3 Consumer perception and awareness of the nutritional benefits of consuming packaged tuna. |
9 Guatemala Packaged Tuna Market - Opportunity Assessment |
9.1 Guatemala Packaged Tuna Market Opportunity Assessment, By Form, 2021 & 2031F |
9.2 Guatemala Packaged Tuna Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Guatemala Packaged Tuna Market - Competitive Landscape |
10.1 Guatemala Packaged Tuna Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Packaged Tuna Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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