| Product Code: ETC5395052 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Guatemala`s razor import market continued to see significant growth in 2024, with a high concentration of shipments from top exporting countries including Mexico, Greece, France, Brazil, and the USA. The Herfindahl-Hirschman Index (HHI) remained at a very high level, indicating a concentrated market structure. The compound annual growth rate (CAGR) from 2020 to 2024 was an impressive 56.78%, with a notable growth rate of 29.63% from 2023 to 2024. These trends demonstrate a strong demand for razors in Guatemala and a competitive landscape among key exporting nations.

In the Latin America region, the Razor market in Guatemala is projected to expand at a growing growth rate of 7.53% by 2027. The largest economy is Brazil, followed by Mexico, Argentina, Colombia and Chile.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Razor Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Razor Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Razor Market - Industry Life Cycle |
3.4 Guatemala Razor Market - Porter's Five Forces |
3.5 Guatemala Razor Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Guatemala Razor Market Revenues & Volume Share, By Segment, 2021 & 2031F |
3.7 Guatemala Razor Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.8 Guatemala Razor Market Revenues & Volume Share, By Blade Type, 2021 & 2031F |
3.9 Guatemala Razor Market Revenues & Volume Share, By Consumer, 2021 & 2031F |
4 Guatemala Razor Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in Guatemala leading to higher spending on personal care products like razors |
4.2.2 Growing awareness about personal grooming and hygiene among the population |
4.2.3 Introduction of innovative razor products and technologies in the market |
4.3 Market Restraints |
4.3.1 Presence of alternative hair removal methods such as waxing, epilators, and hair removal creams which may compete with razor sales |
4.3.2 Price sensitivity among consumers in Guatemala affecting their purchasing decisions |
4.3.3 Cultural factors influencing preferences for traditional hair removal methods over razors |
5 Guatemala Razor Market Trends |
6 Guatemala Razor Market Segmentations |
6.1 Guatemala Razor Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Razor Market Revenues & Volume, By Cartridge Razors, 2021-2031F |
6.1.3 Guatemala Razor Market Revenues & Volume, By Disposable Razors, 2021-2031F |
6.1.4 Guatemala Razor Market Revenues & Volume, By Electric Razors, 2021-2031F |
6.1.5 Guatemala Razor Market Revenues & Volume, By Straight Razors, 2021-2031F |
6.1.6 Guatemala Razor Market Revenues & Volume, By Safety Razors, 2021-2031F |
6.2 Guatemala Razor Market, By Segment |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Razor Market Revenues & Volume, By Mass, 2021-2031F |
6.2.3 Guatemala Razor Market Revenues & Volume, By Standard, 2021-2031F |
6.2.4 Guatemala Razor Market Revenues & Volume, By Premium, 2021-2031F |
6.3 Guatemala Razor Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Guatemala Razor Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021-2031F |
6.3.3 Guatemala Razor Market Revenues & Volume, By Department Stores, 2021-2031F |
6.3.4 Guatemala Razor Market Revenues & Volume, By Convenience Stores, 2021-2031F |
6.3.5 Guatemala Razor Market Revenues & Volume, By Online, 2021-2031F |
6.4 Guatemala Razor Market, By Blade Type |
6.4.1 Overview and Analysis |
6.4.2 Guatemala Razor Market Revenues & Volume, By Stainless Steel, 2021-2031F |
6.4.3 Guatemala Razor Market Revenues & Volume, By Carbon Steel, 2021-2031F |
6.5 Guatemala Razor Market, By Consumer |
6.5.1 Overview and Analysis |
6.5.2 Guatemala Razor Market Revenues & Volume, By Men, 2021-2031F |
6.5.3 Guatemala Razor Market Revenues & Volume, By Women, 2021-2031F |
7 Guatemala Razor Market Import-Export Trade Statistics |
7.1 Guatemala Razor Market Export to Major Countries |
7.2 Guatemala Razor Market Imports from Major Countries |
8 Guatemala Razor Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for razor products in Guatemala |
8.2 Adoption rate of new razor technologies and features in the market |
8.3 Customer satisfaction and loyalty metrics for razor brands in Guatemala |
9 Guatemala Razor Market - Opportunity Assessment |
9.1 Guatemala Razor Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Guatemala Razor Market Opportunity Assessment, By Segment, 2021 & 2031F |
9.3 Guatemala Razor Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.4 Guatemala Razor Market Opportunity Assessment, By Blade Type, 2021 & 2031F |
9.5 Guatemala Razor Market Opportunity Assessment, By Consumer, 2021 & 2031F |
10 Guatemala Razor Market - Competitive Landscape |
10.1 Guatemala Razor Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Razor Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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