| Product Code: ETC5326557 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Guatemala`s tissue paper import market saw significant growth in 2024, with key exporting countries being Colombia, Mexico, El Salvador, USA, and China. The high Herfindahl-Hirschman Index (HHI) indicates continued market concentration. The impressive compound annual growth rate (CAGR) of 91.93% from 2020 to 2024 highlights the expanding demand for tissue paper in Guatemala. Moreover, the growth rate of 6.87% from 2023 to 2024 demonstrates sustained momentum in the market. Importers and stakeholders in the tissue paper industry should monitor these trends closely for strategic decision-making.

The Tissue Paper market in Guatemala is projected to grow at a high growth rate of 12.48% by 2027, within the Latin America region led by Brazil, along with other countries like Mexico, Argentina, Colombia and Chile, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Guatemala Tissue Paper Market Overview |
3.1 Guatemala Country Macro Economic Indicators |
3.2 Guatemala Tissue Paper Market Revenues & Volume, 2021 & 2031F |
3.3 Guatemala Tissue Paper Market - Industry Life Cycle |
3.4 Guatemala Tissue Paper Market - Porter's Five Forces |
3.5 Guatemala Tissue Paper Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.6 Guatemala Tissue Paper Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.7 Guatemala Tissue Paper Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Guatemala Tissue Paper Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing population and increasing urbanization leading to higher demand for tissue paper products. |
4.2.2 Rising awareness about hygiene and sanitation practices driving the use of tissue paper. |
4.2.3 Improving economic conditions in Guatemala leading to higher disposable income and spending on convenience products like tissue paper. |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting the production cost of tissue paper. |
4.3.2 Competition from alternative products like hand dryers or reusable cloths affecting the demand for tissue paper. |
5 Guatemala Tissue Paper Market Trends |
6 Guatemala Tissue Paper Market Segmentations |
6.1 Guatemala Tissue Paper Market, By Application |
6.1.1 Overview and Analysis |
6.1.2 Guatemala Tissue Paper Market Revenues & Volume, By At Home, 2021-2031F |
6.1.3 Guatemala Tissue Paper Market Revenues & Volume, By Away From Home, 2021-2031F |
6.2 Guatemala Tissue Paper Market, By Product Type |
6.2.1 Overview and Analysis |
6.2.2 Guatemala Tissue Paper Market Revenues & Volume, By Paper Tissues, 2021-2031F |
6.2.3 Guatemala Tissue Paper Market Revenues & Volume, By Wet Wipes, 2021-2031F |
6.2.4 Guatemala Tissue Paper Market Revenues & Volume, By Facial Tissue, 2021-2031F |
6.2.5 Guatemala Tissue Paper Market Revenues & Volume, By Others, 2021-2031F |
6.3 Guatemala Tissue Paper Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Guatemala Tissue Paper Market Revenues & Volume, By Offline, 2021-2031F |
6.3.3 Guatemala Tissue Paper Market Revenues & Volume, By Online, 2021-2031F |
7 Guatemala Tissue Paper Market Import-Export Trade Statistics |
7.1 Guatemala Tissue Paper Market Export to Major Countries |
7.2 Guatemala Tissue Paper Market Imports from Major Countries |
8 Guatemala Tissue Paper Market Key Performance Indicators |
8.1 Household penetration rate of tissue paper products. |
8.2 Per capita consumption of tissue paper in Guatemala. |
8.3 Growth rate of tissue paper imports/exports. |
8.4 Adoption rate of premium and eco-friendly tissue paper products. |
8.5 Percentage of revenue from new product innovations in the tissue paper market. |
9 Guatemala Tissue Paper Market - Opportunity Assessment |
9.1 Guatemala Tissue Paper Market Opportunity Assessment, By Application, 2021 & 2031F |
9.2 Guatemala Tissue Paper Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.3 Guatemala Tissue Paper Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Guatemala Tissue Paper Market - Competitive Landscape |
10.1 Guatemala Tissue Paper Market Revenue Share, By Companies, 2024 |
10.2 Guatemala Tissue Paper Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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