| Product Code: ETC7482280 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The makeup base import market in Hong Kong continues to thrive, with key suppliers including China, South Korea, Japan, Metropolitan France, and Singapore dominating the scene. The market concentration, as indicated by the HHI, has significantly increased from high to very high in 2024, reflecting a competitive landscape. The compound annual growth rate (CAGR) for the period 2020-2024 stands at a steady 2.05%, with a notable growth spurt of 5.22% in the year 2024 alone. This data suggests a robust demand for imported makeup base products in Hong Kong, presenting opportunities for both established and emerging players in the industry.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Hong Kong Makeup Base Market Overview |
3.1 Hong Kong Country Macro Economic Indicators |
3.2 Hong Kong Makeup Base Market Revenues & Volume, 2021 & 2031F |
3.3 Hong Kong Makeup Base Market - Industry Life Cycle |
3.4 Hong Kong Makeup Base Market - Porter's Five Forces |
3.5 Hong Kong Makeup Base Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Hong Kong Makeup Base Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Hong Kong Makeup Base Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness and adoption of skincare routines among consumers in Hong Kong, leading to a higher demand for makeup base products. |
4.2.2 Growth in the beauty and cosmetics industry in Hong Kong, with a focus on innovative and high-quality makeup base products. |
4.2.3 Influence of social media platforms and beauty influencers promoting makeup base products, driving consumer interest and purchases. |
4.3 Market Restraints |
4.3.1 Regulatory challenges and compliance requirements in the cosmetics industry in Hong Kong, impacting the introduction of new makeup base products. |
4.3.2 Intense competition from both local and international makeup base brands, leading to pricing pressures and market saturation. |
5 Hong Kong Makeup Base Market Trends |
6 Hong Kong Makeup Base Market, By Types |
6.1 Hong Kong Makeup Base Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Hong Kong Makeup Base Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Hong Kong Makeup Base Market Revenues & Volume, By Foundation, 2021- 2031F |
6.1.4 Hong Kong Makeup Base Market Revenues & Volume, By Concealer, 2021- 2031F |
6.1.5 Hong Kong Makeup Base Market Revenues & Volume, By Powder, 2021- 2031F |
6.1.6 Hong Kong Makeup Base Market Revenues & Volume, By Primer, 2021- 2031F |
6.2 Hong Kong Makeup Base Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Hong Kong Makeup Base Market Revenues & Volume, By Online, 2021- 2031F |
6.2.3 Hong Kong Makeup Base Market Revenues & Volume, By Offline, 2021- 2031F |
7 Hong Kong Makeup Base Market Import-Export Trade Statistics |
7.1 Hong Kong Makeup Base Market Export to Major Countries |
7.2 Hong Kong Makeup Base Market Imports from Major Countries |
8 Hong Kong Makeup Base Market Key Performance Indicators |
8.1 Consumer engagement rate on social media platforms for makeup base products. |
8.2 Number of new product launches and innovations in the makeup base segment in Hong Kong. |
8.3 Growth in the number of beauty retailers and outlets offering makeup base products in the Hong Kong market. |
9 Hong Kong Makeup Base Market - Opportunity Assessment |
9.1 Hong Kong Makeup Base Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Hong Kong Makeup Base Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Hong Kong Makeup Base Market - Competitive Landscape |
10.1 Hong Kong Makeup Base Market Revenue Share, By Companies, 2024 |
10.2 Hong Kong Makeup Base Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here