Market Forecast By Type (Raw, Steamed, Parboiled), By Species (White, Brown), By Application (Food and Cosmetic, Personal Care), By Sales Channel (HORECA, Modern Trade, Convenience Store, Online Store, Traditional Grocery Stores) And Competitive Landscape
| Product Code: ETC7538164 | Publication Date: Sep 2024 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
According to 6Wresearch internal database and industry insights, the India Basmati Rice Market is projected to grow at a compound annual growth rate (CAGR) of 5.4% during the forecast period 2026–2032.
Below are the evaluation of year-wise growth rates along with key drivers:
| Year | Est. Annual Growth (%) | Growth Drivers |
| 2021 | 4.5 | Rising domestic demand for basmati rice and its increasing popularity in international markets. |
| 2022 | 4.8 | Growth of basmati rice cultivation areas, especially in Punjab and Haryana, leading to higher production. |
| 2023 | 5 | Growth in demand for exports and it is accelerated by major markets. |
| 2024 | 5.2 | Growing consumer likings for healthier rice options and they consist of brown basmati rice. |
| 2025 | 5.4 | Modern retail growth and growing online sales channels augmenting the accessibility of products. |
The India Basmati Rice Market report comprehensively covers the market by type, species, application, and sales channel. It provides an unbiased and detailed analysis of ongoing market trends, opportunities, challenges, and market drivers, helping stakeholders align their strategies with current and future market dynamics.
| Report Name | India Basmati Rice Market |
| Forecast period | 2026-2032 |
| CAGR | 5.4% |
| Growing Sector | Global Export Markets |
India Basmati Rice Market is set to undergo consistent growth influenced by robust domestic demand, rising international exports, and growing awareness of the health benefits associated with basmati rice. Basmati rice is considered a high-quality rice variety due to its distinct aroma, flavor, and long grain and the market is growing with increased consumption in food and cosmetic applications, with increasing interest in organic and healthier rice options, consisting of brown basmati.
Below mentioned are some prominent drivers and their influence on the India Basmati Rice Market dynamics:
| Drivers | Primary Segment Affected | Why It Matters (Evidence) |
| Growing International Demand | Export Market | India’s leading role in global basmati rice exports, particularly to the Middle East, Europe, and North America, is driving significant growth. |
| Health Consciousness | Brown Basmati, Food & Cosmetic | Increasing consumer preference for healthier rice options, such as brown basmati, is fueling demand, particularly for food and cosmetic applications. |
| Expanding Retail Channels | Modern Trade, Online Store | The growth and spread of supermarkets, online stores, and modern retail outlets is making basmati rice more obtainable to a huge consumer base. |
| Product Innovation | Steamed, Parboiled, Food Applications | Product innovations, consisting of parboiled and steamed rice options, provides convenience to consumers and are getting popularity in both domestic and international markets. |
| Growing HORECA Sector | HORECA | The increase in the hospitality, restaurant, and catering (HORECA) sector is contributing to rising demand for premium basmati rice, particularly for food service use. |
India Basmati Rice Market is projected to grow at a CAGR of 5.4% from 2026 to 2032. The market’s growth is accelerated by growing domestic demand for high-quality rice, expanding export opportunities, and a rising transition towards healthier rice options like brown basmati. The increasing focus on packaging innovations and improved logistics, along with growing retail channels such as online stores and supermarkets, will support India Basmati Rice Market Growth.
Below mentioned are some major restraints and their influence on the India Basmati Rice Market dynamics:
| Restraints | Primary Segment Affected | What This Means (Evidence) |
| Price Sensitivity | Brown Basmati, Parboiled | Brown basmati rice and premium basmati varieties are often priced higher than regular rice, limiting their accessibility for price-sensitive consumers. |
| Water Scarcity | All Segments | The cultivation of Basmati rice needs large amounts of water, and water scarcity in key rice-growing states like Punjab and Haryana may impact supply. |
| Competition from Non-Basmati Rice | Conventional Market | Non-basmati rice varieties, which are mostly cheaper and more broadly available, persist to pose competition for basmati rice in domestic and international markets. |
| Export Competition | Export Market | Competition from other rice-exporting countries may affect India’s share in major international markets. |
| Packaging Costs | All Segments | Rising costs of premium packaging materials could lead to higher retail prices. This will impact demand. |
India Basmati Rice Industry faces challenges such as price sensitivity, competition from non-basmati varieties, water scarcity, and rising packaging costs. The competition from other rice-exporting countries is also a challenge for India’s export market share. Overcoming these challenges requires improving farming efficiency, diversifying product offerings, enhancing brand value, and investing in cost-effective packaging solutions.
Several notable trends are shaping the India Basmati Rice Market dynamics:
Some notable investment opportunities in the India Basmati Rice Market are:
Below is the list of prominent companies leading in the India Basmati Rice Market:
| Company Name | Amira Nature Foods Ltd. |
| Headquarters | New Delhi, India |
| Established | 1915 |
| Website | Click Here |
Amira Nature Foods is one of India’s leading basmati rice producers and exporters, providing a broad range of basmati rice products including premium, steamed, and organic rice.
| Company Name | LT Foods (Daawat Basmati Rice) |
| Headquarters | Gurugram, India |
| Established | 1990 |
| Website | - |
LT Foods, under the brand Daawat, is a key player in the Indian basmati rice market, offering a broad range of basmati varieties, including premium and organic products.
| Company Name | KRBL Limited (India Gate Basmati Rice) |
| Headquarters | New Delhi, India |
| Established | 1992 |
| Website | - |
KRBL is one of the largest basmati rice producers in India and is broadly known for its India Gate brand, which is a leading high-quality basmati rice brand in both domestic and international markets.
| Company Name | Shree Vishnu Rice Mill Pvt. Ltd. |
| Headquarters | Haryana, India |
| Established | 1995 |
| Website | - |
Shree Vishnu Rice Mill is known for producing high-quality basmati rice and provides a broad variety of rice products, including standard and premium basmati rice.
| Company Name | Tilda Rice |
| Headquarters | Mumbai, India |
| Established | 1976 |
| Website | Click Here |
Tilda is a prominent brand that exports high-quality basmati rice worldwide and is well known for its high-quality rice and innovative packaging.
According to Indian government data, numerous initiatives to support basmati rice production, consisting of subsidies for farmers, export incentives, and the promotion of organic farming practices. The government is working to augment the infrastructure for rice cultivation and processing to align with international quality standards. The measures are projected to enhance India as a global leader. Therefore, as a worldwide leader in basmati rice production and export Inida can shine.
The India Basmati Rice Market is predicted to continue growing steadily. It is increased robust domestic demand, rising international exports, and growing consumer preference for premium basmati varieties. The growth of modern retail channels and creativity in product offerings, will further accelerate market growth. With persistent government support and investments in farming techniques, packaging, and logistics, the future of the India basmati rice market looks promising.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Kapil, Senior Research Analyst, 6Wresearch, Steamed Basmati Rice is predicted to lead the India Basmati Rice Market Share in the coming years due to consumer inclination for convenience and quicker cooking times.
White Basmati Rice is predicted to remain the dominant variety due to its broad popularity, superior texture, and excellent cooking qualities. This makes it the preferred choice in households and restaurants alike.
Food Applications are forecasted to lead the market. Basmati rice is an important ingredient in many traditional and modern dishes worldwide, consisting of biryanis, pilafs, and salads. It is strengthening its position as a staple food across various cuisines.
HORECA is predicted to grow at the fastest rate, propelled by rising consumption of basmati rice in hotels, restaurants, and catering services. As it is favoured for its high quality in premium dining experiences.
The report provides a comprehensive analysis of the following segments in the India Basmati Rice Market:
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1 Executive Summary |
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2 Introduction |
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2.1 Key Highlights of the Report |
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2.2 Report Description |
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2.3 Market Scope & Segmentation |
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2.4 Research Methodology |
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2.5 Assumptions |
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3 India Basmati Rice Market Overview |
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3.1 India Country Macro Economic Indicators |
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3.2 India Basmati Rice Market Revenues & Volume, 2022 & 2032F |
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3.3 India Basmati Rice Market - Industry Life Cycle |
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3.4 India Basmati Rice Market - Porter's Five Forces |
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3.5 India Basmati Rice Market Revenues & Volume Share, By Type, 2022 & 2032F |
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3.6 India Basmati Rice Market Revenues & Volume Share, By Species, 2022 & 2032F |
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3.7 India Basmati Rice Market Revenues & Volume Share, By Application, 2022 & 2032F |
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3.8 India Basmati Rice Market Revenues & Volume Share, By Sales Channel, 2022 & 2032F |
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4 India Basmati Rice Market Dynamics |
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4.1 Impact Analysis |
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4.2 Market Drivers |
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4.2.1 Increasing demand for premium and high-quality rice products globally |
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4.2.2 Growing health consciousness leading to higher consumption of basmati rice as a healthier option |
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4.2.3 Rising disposable incomes and changing consumer preferences towards nutritious and exotic foods |
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4.3 Market Restraints |
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4.3.1 Price volatility in the basmati rice market due to factors like weather conditions and export/import regulations |
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4.3.2 Competition from other rice varieties and grains impacting market share |
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4.3.3 Challenges in maintaining consistent quality standards and certifications |
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5 India Basmati Rice Market Trends |
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6 India Basmati Rice Market, By Types |
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6.1 India Basmati Rice Market, By Type |
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6.1.1 Overview and Analysis |
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6.1.2 India Basmati Rice Market Revenues & Volume, By Type, 2022- 2032F |
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6.1.3 India Basmati Rice Market Revenues & Volume, By Raw, 2022- 2032F |
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6.1.4 India Basmati Rice Market Revenues & Volume, By Steamed, 2022- 2032F |
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6.1.5 India Basmati Rice Market Revenues & Volume, By Parboiled, 2022- 2032F |
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6.2 India Basmati Rice Market, By Species |
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6.2.1 Overview and Analysis |
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6.2.2 India Basmati Rice Market Revenues & Volume, By White, 2022- 2032F |
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6.2.3 India Basmati Rice Market Revenues & Volume, By Brown, 2022- 2032F |
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6.3 India Basmati Rice Market, By Application |
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6.3.1 Overview and Analysis |
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6.3.2 India Basmati Rice Market Revenues & Volume, By Food and Cosmetic, 2022- 2032F |
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6.3.3 India Basmati Rice Market Revenues & Volume, By Personal Care, 2022- 2032F |
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6.4 India Basmati Rice Market, By Sales Channel |
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6.4.1 Overview and Analysis |
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6.4.2 India Basmati Rice Market Revenues & Volume, By HORECA, 2022- 2032F |
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6.4.3 India Basmati Rice Market Revenues & Volume, By Modern Trade, 2022- 2032F |
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6.4.4 India Basmati Rice Market Revenues & Volume, By Convenience Store, 2022- 2032F |
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6.4.5 India Basmati Rice Market Revenues & Volume, By Online Store, 2022- 2032F |
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6.4.6 India Basmati Rice Market Revenues & Volume, By Traditional Grocery Stores, 2022- 2032F |
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7 India Basmati Rice Market Import-Export Trade Statistics |
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7.1 India Basmati Rice Market Export to Major Countries |
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7.2 India Basmati Rice Market Imports from Major Countries |
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8 India Basmati Rice Market Key Performance Indicators |
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8.1 Average selling price of basmati rice |
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8.2 Number of new product launches and innovations in the basmati rice segment |
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8.3 Consumer awareness and perception surveys on basmati rice as a premium product |
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8.4 Export-import trends and volumes of basmati rice |
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9 India Basmati Rice Market - Opportunity Assessment |
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9.1 India Basmati Rice Market Opportunity Assessment, By Type, 2022 & 2032F |
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9.2 India Basmati Rice Market Opportunity Assessment, By Species, 2022 & 2032F |
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9.3 India Basmati Rice Market Opportunity Assessment, By Application, 2022 & 2032F |
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9.4 India Basmati Rice Market Opportunity Assessment, By Sales Channel, 2022 & 2032F |
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10 India Basmati Rice Market - Competitive Landscape |
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10.1 India Basmati Rice Market Revenue Share, By Companies, 2022 & 2032 |
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10.2 India Basmati Rice Market Competitive Benchmarking, By Operating and Technical Parameters |
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11 Company Profiles |
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12 Recommendations |
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13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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