| Product Code: ETC250524 | Publication Date: Jul 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
India`s bath brush import market in 2024 continued to see significant contributions from top exporters such as China, Italy, Malaysia, USA, and Germany. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market landscape. With a compound annual growth rate (CAGR) of 3.25% from 2020 to 2024, the sector demonstrated steady growth. Notably, the growth rate spiked to 12.71% from 2023 to 2024, showcasing a potentially accelerated pace of expansion within the industry. Keep an eye on these trends as they may shape the future dynamics of India`s bath brush import market.
The India bath brush market is a niche segment of the country`s personal care and hygiene industry. Bath brushes are used for exfoliation and cleansing during bathing. The market is driven by factors such as the growing awareness of personal hygiene and self-care routines. Bath brushes offer advantages in terms of deep cleansing and skin rejuvenation. However, challenges related to consumer preferences for other bathing accessories and the availability of natural bath scrub alternatives impact the market`s dynamics. Key players in the market include manufacturers of bath brushes and personal care brands offering bath and shower accessories.
The India bath brush market is driven by several factors. Firstly, the increasing awareness of personal hygiene and self-care practices contributes to the market`s growth. Bath brushes are essential tools for exfoliating and cleansing the skin, promoting skin health and relaxation during bathing. Secondly, the growth of the beauty and personal care industry and the rising demand for grooming and self-pampering products stimulate the demand for bath brushes. Additionally, the focus on eco-friendly and sustainable bath brush materials, such as bamboo and natural bristles, aligns with consumer preferences for natural and environmentally friendly personal care products. The market is also influenced by the availability of a wide range of bath brushes, catering to different skin types and body care needs.
The India bath brush market faces certain challenges that impact its growth and adoption. Firstly, the market`s growth may be influenced by fluctuations in consumer spending and the shift towards eco-friendly and sustainable personal care products. Adapting to changing consumer preferences and promoting the benefits of bath brushes for skincare and relaxation is essential for manufacturers in this industry. Secondly, the market faces competition from alternative bathing accessories and shower tools, which may offer specific advantages in certain applications. Educating consumers about the exfoliating and cleansing properties of bath brushes is crucial to gain market acceptance. Additionally, the market`s growth may be impacted by the availability and sourcing of high-quality bath brush materials that are gentle on the skin and durable. Ensuring product safety and effectiveness can help address this challenge and enhance market competitiveness.
The Covid-19 pandemic had varying effects on the India bath brush market. Bath brushes are used for personal hygiene and skincare purposes. During the pandemic, there was increased awareness of personal hygiene and self-care, leading to increased demand for bath brushes and related products. However, the market faced challenges related to disruptions in manufacturing and distribution during lockdowns.
The India Bath Brush market is served by players in the personal care and grooming industry. Some notable players include Vega Industries Pvt. Ltd., Kent RO Systems Ltd., Roots Multiclean Ltd., and Dabur India Ltd. These companies offer a variety of bath brushes and body care accessories for personal hygiene and wellness. Their focus on ergonomic designs, quality materials, and user-friendly features has positioned them as key players in the India Bath Brush market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Bath Brush Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Bath Brush Market Revenues & Volume, 2021 & 2031F |
3.3 India Bath Brush Market - Industry Life Cycle |
3.4 India Bath Brush Market - Porter's Five Forces |
3.5 India Bath Brush Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Bath Brush Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 India Bath Brush Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and grooming practices |
4.2.2 Growing disposable income leading to higher spending on personal care products |
4.2.3 Rising urbanization and changing lifestyle preferences towards self-care and wellness |
4.3 Market Restraints |
4.3.1 Intense competition in the market leading to price wars and margin pressures |
4.3.2 Availability of alternative bath accessories impacting the demand for bath brushes |
4.3.3 Economic uncertainties and fluctuations affecting consumer spending on non-essential items |
5 India Bath Brush Market Trends |
6 India Bath Brush Market, By Types |
6.1 India Bath Brush Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Bath Brush Market Revenues & Volume, By Product, 2021-2031F |
6.1.3 India Bath Brush Market Revenues & Volume, By Bath Brush, 2021-2031F |
6.1.4 India Bath Brush Market Revenues & Volume, By Mesh Sponge, 2021-2031F |
6.2 India Bath Brush Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 India Bath Brush Market Revenues & Volume, By Online Sales, 2021-2031F |
6.2.3 India Bath Brush Market Revenues & Volume, By Superstore, 2021-2031F |
6.2.4 India Bath Brush Market Revenues & Volume, By Convenience store, 2021-2031F |
6.2.5 India Bath Brush Market Revenues & Volume, By Others, 2021-2031F |
7 India Bath Brush Market Import-Export Trade Statistics |
7.1 India Bath Brush Market Export to Major Countries |
7.2 India Bath Brush Market Imports from Major Countries |
8 India Bath Brush Market Key Performance Indicators |
8.1 Number of new product launches and innovations in the bath brush market |
8.2 Customer satisfaction ratings and feedback on bath brush products |
8.3 Trends in online searches and social media mentions related to bath brushes in India |
9 India Bath Brush Market - Opportunity Assessment |
9.1 India Bath Brush Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Bath Brush Market Opportunity Assessment, By End User, 2021 & 2031F |
10 India Bath Brush Market - Competitive Landscape |
10.1 India Bath Brush Market Revenue Share, By Companies, 2024 |
10.2 India Bath Brush Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |