Market Forecast By Type (Simply extruded, Exp, ed, Co-extruded), By Raw Material (Wheat, Potato, Corn, Oats, Rice, Multigrain), By Manufacturing Method (Single-screw, Twin-screw) And Competitive Landscape
| Product Code: ETC4541545 | Publication Date: Jul 2023 | Updated Date: Nov 2025 | Product Type: Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 |
According to 6Wresearch internal database and industry insights, the India Extruded Snacks Market is projected to grow at a compound annual growth rate (CAGR) of 9.8% during the forecast period (2025–2031).
India`s import of extruded snacks in 2024 saw significant contributions from Netherlands, USA, China, Spain, and UK. With a moderate concentration level measured by HHI, the market continues to show steady growth with a CAGR of 3.35% from 2020 to 2024. The impressive growth rate of 20.26% from 2023 to 2024 indicates a robust demand for extruded snacks in India, showcasing the country`s appetite for international snacks.

Below mentioned are the evaluations of year-wise growth rate along with key drivers:
| Years | Est. Annual Growth (%) | Growth Drivers |
| 2020 | 5 | At-home snacking surge; value-for-money SKUs. |
| 2021 | 7.2 | Direct-to-retail reach in Tier 2/3 towns; festival-led demand. |
| 2022 | 8.1 | E-commerce and quick-commerce expansion; regional masala flavors. |
| 2023 | 9 | Shift to baked/low-oil formats; protein and multigrain launches. |
| 2024 | 9.6 | Modern trade and kirana partnerships; premium puffs and filled sticks. |
The India Extruded Snacks Market report thoroughly covers the market by type, raw material and manufacturing method. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high-growth areas, and market drivers that will help stakeholders devise and align strategies according to current and future market dynamics.
| Report Name | India Extruded Snacks Market |
| Forecast period | 2025–2031 |
| CAGR | 9.8% |
| Growing Sector | Food & Beverage |
The India Extruded Snacks Industry is anticipated to witness robust growth supported by deepening distribution in semi-urban and rural clusters, rapid adoption of quick-commerce, and continuous recipe innovation toward low-oil, baked, and multigrain formats. Rising demand for spicy and regional flavors, kid-friendly filled sticks, and premium puffed snacks is expanding the use of corn, rice, and blended multigrain bases, while twin-screw capabilities enable complex textures and co-extruded fillings.
Below mentioned are some prominent drivers and their influence on the India Extruded Snacks Market dynamics:
| Drivers | Primary Segments Affected | Why it Matters (Evidence) |
| Health-leaning Formats (Baked/Low Oil, Protein) | Type; Manufacturing Method | Supports baked and hot-air expanded lines; justifies premium pricing and boosts frequency. |
| Regional & Bold Flavors | Raw Material; Type | Flavor innovation on corn/rice bases sustains repeat purchase and localizes appeal. |
| Small Packs & Value Pricing | Type | ₹5–₹20 SKUs widen reach in rural and youth cohorts, stabilizing volumes. |
| Omnichannel Expansion (Modern, Kirana, Q-commerce) | Type | Improves availability and on-demand delivery, lifting impulse consumption. |
| Private Label & Co-manufacturing | Type; Manufacturing Method | Optimizes cost and speed to market; fills white spaces in regional assortments. |
Below mentioned are some major restraints and their influence on the India Extruded Snacks Market dynamics:
| Restraints | Primary Segments Affected | What this Means (Evidence) |
| Input Cost Volatility (Corn, Rice, Palm Oil) | Raw Material; Type | Price swings squeeze margins; trigger reformulation and pack-size changes. |
| HFSS Scrutiny & Labeling Readiness | Type | Nutrition norms drive salt/fat cuts and seasoning tweaks. |
| Capacity & Technology Gaps in MSMEs | Manufacturing Method | Restrains co-extrusion adoption and consistency. |
| Intense Price Competition | Type | Downtrading risks; require strong flavor and value engineering. |
| Packaging Sustainability Pressure | Type | Recyclable films raise cost and production complexity. |
While the market is developing, several constraints also come across such as balancing strong flavors with sodium targets, assuring uniform expansion across varied cereal blends, and managing spikes in edible oil and corn prices. Assuring clean operations and allergen controls in co-manufacturing, improving consistency of heat and mass transfer on legacy single-screw lines, and scaling recyclable packaging without losing its barrier properties remain critical to quality and brand trust.
Several significant trends are impacting the India Extruded Snacks Market
Some of the notable investment opportunities are:
Below is the list of prominent companies leading in the India Extruded Snacks Market Share:
| Company Name | PepsiCo India (Kurkure) |
| Established Year | 1989 (India) |
| Headquarters | Gurugram, Haryana |
| Official Website | Click Here |
Category pioneer with strong corn/rice extrusions; nationwide distribution, flavor labs, and sustained investment in baked lines.
| Company Name | ITC Foods (Bingo!) |
| Established Year | 1910 (Group legacy) |
| Headquarters | Kolkata, West Bengal |
| Official Website | Click Here |
Diverse savory portfolio including extruded puffs and sticks; robust sourcing, in-house seasoning, and pan-India retail reach.
| Company Name | Prataap Snacks Ltd. (Yellow Diamond) |
| Established Year | 2003 |
| Headquarters | Indore, Madhya Pradesh |
| Official Website | Click Here |
Strong presence in Hindi-belt markets with extruded rings and puffs; agile pricing and regional flavor innovation.
| Company Name | DFM Foods (CRAX) |
| Established Year | 1993 |
| Headquarters | New Delhi |
| Official Website | Click Here |
Popular extruded corn rings and sticks; emphasis on kid-friendly formats, high-barrier packaging, and school-time snacking occasions.
| Company Name | Haldiram’s |
| Established Year | 1937 |
| Headquarters | Nagpur, Maharashtra |
| Official Website | Click Here |
Extensive savory range with extruded options; strong brand equity, multi-channel presence, and rapid seasonal flavor rotations.
According to Indian Government Data, initiatives such as FSSAI’s “Eat Right India” campaign and recently approaching front-of-pack labeling norms are encouraging less salt and fat levels in snacks. Edible oil fortification (vitamins A & D) and safe processing guidelines enhance nutrition value. Other programs like PMFME, PLI for Food Processing, and ODOP bolster MSME innovation and raw-material sourcing, while millet-based snack promotion under national nutrition drives boost production of healthier options.
The India Extruded Snacks Industry will maintain its upward growth trajectory as brands scale baked, multigrain, and co-extruded formats, expand quick-commerce assortments, and invest in twin-screw capabilities for texture leadership. Private label and contract manufacturing will broaden price tiers and regional assortments, while recyclable films and sodium-smart seasoning systems will differentiate portfolios. Digital QA, inline moisture/expansion monitoring, and localized grain valorization will help both national and regional brands to have more consistent goods and higher profits.
The report offers a comprehensive study of the subsequent market segments and their leading categories.
According to Vanshika, Senior Research Analyst, 6Wresearch,Expanded (hot-air puffed) snacks are expected to dominate India extruded snacks market size owing to their familiar light-and-crunchy mouthfeel, excellent seasoning carry, and favorable cost-to-serve on single-screw lines.
Corn is projected to lead by raw material due to its reliable expansion characteristics, broad availability, and compatibility with bold masala profiles that dominate Indian palates. Rice is widely used for lighter texture and price optimization, while potato and oats support specialty textures and nutrition claims.
Single-screw lines are anticipated to dominate given their lower capex, simpler operation, and suitability for high-throughput expanded formats that anchor entry-price SKUs, thereby supporting the overall India extruded snacks market growth.
The India extruded snacks market provides a detailed analysis of the following market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 India Extruded Snacks Market Overview |
| 3.1 India Country Macro Economic Indicators |
| 3.2 India Extruded Snacks Market Revenues & Volume, 2021 & 2031F |
| 3.3 India Extruded Snacks Market - Industry Life Cycle |
| 3.4 India Extruded Snacks Market - Porter's Five Forces |
| 3.5 India Extruded Snacks Market Revenues & Volume Share, By Type, 2021 & 2031F |
| 3.6 India Extruded Snacks Market Revenues & Volume Share, By Raw Material, 2021 & 2031F |
| 3.7 India Extruded Snacks Market Revenues & Volume Share, By Manufacturing Method, 2021 & 2031F |
| 4 India Extruded Snacks Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing disposable income of the Indian population leading to higher spending on convenience foods like extruded snacks. |
| 4.2.2 Growing urbanization and changing lifestyles, which are driving the demand for on-the-go snack options. |
| 4.2.3 Wide availability and variety of flavors in extruded snacks catering to diverse consumer preferences. |
| 4.3 Market Restraints |
| 4.3.1 Health concerns related to high levels of salt, fat, and artificial additives in extruded snacks impacting consumer choices. |
| 4.3.2 Competition from other snack options like baked snacks, nuts, and fruits, which are perceived as healthier alternatives. |
| 5 India Extruded Snacks Market Trends |
| 6 India Extruded Snacks Market, By Types |
| 6.1 India Extruded Snacks Market, By Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 India Extruded Snacks Market Revenues & Volume, By Type, 2021-2031F |
| 6.1.3 India Extruded Snacks Market Revenues & Volume, By Simply extruded, 2021-2031F |
| 6.1.4 India Extruded Snacks Market Revenues & Volume, By Exp, 2021-2031F |
| 6.1.5 India Extruded Snacks Market Revenues & Volume, By ed, 2021-2031F |
| 6.1.6 India Extruded Snacks Market Revenues & Volume, By Co-extruded, 2021-2031F |
| 6.2 India Extruded Snacks Market, By Raw Material |
| 6.2.1 Overview and Analysis |
| 6.2.2 India Extruded Snacks Market Revenues & Volume, By Wheat, 2021-2031F |
| 6.2.3 India Extruded Snacks Market Revenues & Volume, By Potato, 2021-2031F |
| 6.2.4 India Extruded Snacks Market Revenues & Volume, By Corn, 2021-2031F |
| 6.2.5 India Extruded Snacks Market Revenues & Volume, By Oats, 2021-2031F |
| 6.2.6 India Extruded Snacks Market Revenues & Volume, By Rice, 2021-2031F |
| 6.2.7 India Extruded Snacks Market Revenues & Volume, By Multigrain, 2021-2031F |
| 6.3 India Extruded Snacks Market, By Manufacturing Method |
| 6.3.1 Overview and Analysis |
| 6.3.2 India Extruded Snacks Market Revenues & Volume, By Single-screw, 2021-2031F |
| 6.3.3 India Extruded Snacks Market Revenues & Volume, By Twin-screw, 2021-2031F |
| 7 India Extruded Snacks Market Import-Export Trade Statistics |
| 7.1 India Extruded Snacks Market Export to Major Countries |
| 7.2 India Extruded Snacks Market Imports from Major Countries |
| 8 India Extruded Snacks Market Key Performance Indicators |
| 8.1 Consumer engagement metrics such as social media interactions, online reviews, and brand loyalty programs participation. |
| 8.2 Market penetration in tier 2 and tier 3 cities to gauge the expansion of extruded snacks consumption beyond metro areas. |
| 8.3 Innovation rate measured by new product launches, unique flavors, and packaging designs to assess market responsiveness to changing consumer demands. |
| 9 India Extruded Snacks Market - Opportunity Assessment |
| 9.1 India Extruded Snacks Market Opportunity Assessment, By Type, 2021 & 2031F |
| 9.2 India Extruded Snacks Market Opportunity Assessment, By Raw Material, 2021 & 2031F |
| 9.3 India Extruded Snacks Market Opportunity Assessment, By Manufacturing Method, 2021 & 2031F |
| 10 India Extruded Snacks Market - Competitive Landscape |
| 10.1 India Extruded Snacks Market Revenue Share, By Companies, 2024 |
| 10.2 India Extruded Snacks Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |