India Extruded Snacks Market (2025-2031) | Outlook, Revenue, Size, Companies, Trends, Analysis, Share, Value, Industry, Forecast & Growth

Market Forecast By Type (Simply extruded, Exp, ed, Co-extruded), By Raw Material (Wheat, Potato, Corn, Oats, Rice, Multigrain), By Manufacturing Method (Single-screw, Twin-screw) And Competitive Landscape

Product Code: ETC4541545 Publication Date: Jul 2023 Updated Date: Nov 2025 Product Type: Report
Publisher: 6Wresearch Author: Ravi Bhandari No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

India Extruded Snacks Market Growth Rate

According to 6Wresearch internal database and industry insights, the India Extruded Snacks Market is projected to grow at a compound annual growth rate (CAGR) of 9.8% during the forecast period (2025–2031).

India Extruded Snacks Market Top 5 Importing Countries and Market Competition (HHI) Analysis

India`s import of extruded snacks in 2024 saw significant contributions from Netherlands, USA, China, Spain, and UK. With a moderate concentration level measured by HHI, the market continues to show steady growth with a CAGR of 3.35% from 2020 to 2024. The impressive growth rate of 20.26% from 2023 to 2024 indicates a robust demand for extruded snacks in India, showcasing the country`s appetite for international snacks.

India Extruded Snacks Market Top 5 Importing Countries and Market Competition (HHI) Analysis

Five-Years Growth Trajectory of the India Extruded Snacks Market with Core Drivers

Below mentioned are the evaluations of year-wise growth rate along with key drivers:

Years Est. Annual Growth (%) Growth Drivers
2020 5 At-home snacking surge; value-for-money SKUs.
2021 7.2 Direct-to-retail reach in Tier 2/3 towns; festival-led demand.
2022 8.1 E-commerce and quick-commerce expansion; regional masala flavors.
2023 9 Shift to baked/low-oil formats; protein and multigrain launches.
2024 9.6 Modern trade and kirana partnerships; premium puffs and filled sticks.

Topics Covered in the India Extruded Snacks Market Report

The India Extruded Snacks Market report thoroughly covers the market by type, raw material and manufacturing method. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high-growth areas, and market drivers that will help stakeholders devise and align strategies according to current and future market dynamics.

India Extruded Snacks Market Highlights

Report Name India Extruded Snacks Market
Forecast period 2025–2031
CAGR 9.8%
Growing Sector Food & Beverage

India Extruded Snacks Market Synopsis

The India Extruded Snacks Industry is anticipated to witness robust growth supported by deepening distribution in semi-urban and rural clusters, rapid adoption of quick-commerce, and continuous recipe innovation toward low-oil, baked, and multigrain formats. Rising demand for spicy and regional flavors, kid-friendly filled sticks, and premium puffed snacks is expanding the use of corn, rice, and blended multigrain bases, while twin-screw capabilities enable complex textures and co-extruded fillings. 

Evaluation of Growth Drivers in the India Extruded Snacks Market

Below mentioned are some prominent drivers and their influence on the India Extruded Snacks Market dynamics:

Drivers Primary Segments Affected Why it Matters (Evidence)
Health-leaning Formats (Baked/Low Oil, Protein) Type; Manufacturing Method Supports baked and hot-air expanded lines; justifies premium pricing and boosts frequency.
Regional & Bold Flavors Raw Material; Type Flavor innovation on corn/rice bases sustains repeat purchase and localizes appeal.
Small Packs & Value Pricing Type ₹5–₹20 SKUs widen reach in rural and youth cohorts, stabilizing volumes.
Omnichannel Expansion (Modern, Kirana, Q-commerce) Type Improves availability and on-demand delivery, lifting impulse consumption.
Private Label & Co-manufacturing Type; Manufacturing Method Optimizes cost and speed to market; fills white spaces in regional assortments.
 
The India Extruded Snacks Market is expected to grow steadily at a 9.8% CAGR between 2025 and 2031. The upward trajectory of the market is credited to rapid uptake of baked and expanded formats, continued success of spicy regional variants, and premiumization via co-extruded filled snacks. Along with that, omnichannel distribution and localized contract manufacturing reinforce demand, while multigrain and protein-enriched recipes broaden health-positioned choices. Backed by the rising interest in better-for-you and high-taste formats, starch and cereal base optimization, process control, and seasoning systems are central to consistent quality and shelf stability. Additionally, sustainability in packaging and responsible oil usage are shaping long-term development.

Evaluation of Restraints in the India Extruded Snacks Market

Below mentioned are some major restraints and their influence on the India Extruded Snacks Market dynamics:

Restraints Primary Segments Affected What this Means (Evidence)
Input Cost Volatility (Corn, Rice, Palm Oil) Raw Material; Type Price swings squeeze margins; trigger reformulation and pack-size changes.
HFSS Scrutiny & Labeling Readiness Type Nutrition norms drive salt/fat cuts and seasoning tweaks.
Capacity & Technology Gaps in MSMEs Manufacturing Method Restrains co-extrusion adoption and consistency.
Intense Price Competition Type Downtrading risks; require strong flavor and value engineering.
Packaging Sustainability Pressure Type Recyclable films raise cost and production complexity.

India Extruded Snacks Market Challenges

While the market is developing, several constraints also come across such as balancing strong flavors with sodium targets, assuring uniform expansion across varied cereal blends, and managing spikes in edible oil and corn prices. Assuring clean operations and allergen controls in co-manufacturing, improving consistency of heat and mass transfer on legacy single-screw lines, and scaling recyclable packaging without losing its barrier properties remain critical to quality and brand trust.

India Extruded Snacks Market Trends

Several significant trends are impacting the India Extruded Snacks Market

  • Baked & Air-Expanded Lines: Migration from fried to baked or hot-air expanded formats delivers lighter texture and supports better-for-you claims while retaining crunch.
  • Co-extruded Filled Snacks: Growth in cream-/masala-filled sticks enabled by twin-screw control adds novelty, permits sweet/savory crossovers, and lifts margins.
  • Multigrain & Pulse Blends: Use of millet, chickpea, and oats with rice/corn bases enhances fiber/protein and aligns with traditional grain promotion.
  • Regional Masala & Fusion Flavors: State-inspired tastes (e.g., Peri Peri x Achari, Chettinad spice) keep assortments fresh and drive trial in Tier 2/3.
  • Smart Packaging & Shelf-Life: High-barrier films and nitrogen flushing improve freshness in hot climates and enable wider distribution radii.

Investment Opportunities in the India Extruded Snacks Industry

Some of the notable investment opportunities are:

  • Twin-Screw & Co-extrusion Capacity: Capex in twin-screw lines for multi-texture and filled formats to capture premium niches and private-label demand.
  • Regional Flavor Platforms: In-house spice blending and oleoresins for quick, localized flavor iterations and limited editions.
  • Better-for-You Bases: Milling and blending of millet, pulses, and resistant starch systems to credibly reduce fat/sodium while retaining expansion.
  • Contract Manufacturing Hubs: Multi-client facilities near consumption clusters to optimize logistics, speed to market, and SKU proliferation.

Top 5 Leading Players in the India Extruded Snacks Market

Below is the list of prominent companies leading in the India Extruded Snacks Market Share:

1. PepsiCo India (Kurkure)

Company Name PepsiCo India (Kurkure)
Established Year 1989 (India) 
Headquarters Gurugram, Haryana
Official Website Click Here

Category pioneer with strong corn/rice extrusions; nationwide distribution, flavor labs, and sustained investment in baked lines.

2. ITC Foods (Bingo!)

Company Name ITC Foods (Bingo!)
Established Year 1910 (Group legacy) 
Headquarters Kolkata, West Bengal
Official Website Click Here

Diverse savory portfolio including extruded puffs and sticks; robust sourcing, in-house seasoning, and pan-India retail reach.

3. Prataap Snacks Ltd. (Yellow Diamond)

Company Name Prataap Snacks Ltd. (Yellow Diamond)
Established Year 2003 
Headquarters Indore, Madhya Pradesh
Official Website Click Here

Strong presence in Hindi-belt markets with extruded rings and puffs; agile pricing and regional flavor innovation.

4. DFM Foods (CRAX)

Company Name DFM Foods (CRAX)
Established Year 1993 
Headquarters New Delhi
Official Website Click Here

Popular extruded corn rings and sticks; emphasis on kid-friendly formats, high-barrier packaging, and school-time snacking occasions.

5. Haldiram’s

Company Name Haldiram’s
Established Year 1937 
Headquarters Nagpur, Maharashtra
Official Website Click Here

Extensive savory range with extruded options; strong brand equity, multi-channel presence, and rapid seasonal flavor rotations.

Government Regulations Introduced in the India Extruded Snacks Market

According to Indian Government Data, initiatives such as FSSAI’s “Eat Right India” campaign and recently approaching front-of-pack labeling norms are encouraging less salt and fat levels in snacks. Edible oil fortification (vitamins A & D) and safe processing guidelines enhance nutrition value. Other programs like PMFME, PLI for Food Processing, and ODOP bolster MSME innovation and raw-material sourcing, while millet-based snack promotion under national nutrition drives boost production of healthier options.

Future Insights of the India Extruded Snacks Market

The India Extruded Snacks Industry will maintain its upward growth trajectory as brands scale baked, multigrain, and co-extruded formats, expand quick-commerce assortments, and invest in twin-screw capabilities for texture leadership. Private label and contract manufacturing will broaden price tiers and regional assortments, while recyclable films and sodium-smart seasoning systems will differentiate portfolios. Digital QA, inline moisture/expansion monitoring, and localized grain valorization will help both national and regional brands to have more consistent goods and higher profits.

Market Segmentation Analysis

The report offers a comprehensive study of the subsequent market segments and their leading categories.

By Type – Expanded to Dominate the Market

According to Vanshika, Senior Research Analyst, 6Wresearch,Expanded (hot-air puffed) snacks are expected to dominate India extruded snacks market size owing to their familiar light-and-crunchy mouthfeel, excellent seasoning carry, and favorable cost-to-serve on single-screw lines. 

By Raw Material – Corn to Lead the Market

Corn is projected to lead by raw material due to its reliable expansion characteristics, broad availability, and compatibility with bold masala profiles that dominate Indian palates. Rice is widely used for lighter texture and price optimization, while potato and oats support specialty textures and nutrition claims. 

By Manufacturing Method – Single-screw to Dominate the Market

Single-screw lines are anticipated to dominate given their lower capex, simpler operation, and suitability for high-throughput expanded formats that anchor entry-price SKUs, thereby supporting the overall India extruded snacks market growth.

Key Attractiveness of the Report

  • 10 Years of Market Numbers
  • Historical Data Starting from 2021 to 2024
  • Base Year: 2024
  • Forecast Data until 2031
  • Key Performance Indicators Impacting the Market
  • Major Upcoming Developments and Projects

Key Highlights of the Report:

  • India Extruded Snacks Market Outlook
  • Market Size of India Extruded Snacks Market, 2024
  • Forecast of India Extruded Snacks Market, 2031
  • Historical Data and Forecast of India Extruded Snacks Revenues & Volume for the Period 2021-2031
  • India Extruded Snacks Market Trend Evolution
  • India Extruded Snacks Market Drivers and Challenges
  • India Extruded Snacks Price Trends
  • India Extruded Snacks Porter's Five Forces
  • India Extruded Snacks Industry Life Cycle
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Type for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Simply extruded for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Exp for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By ed for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Co-extruded for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Raw Material for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Wheat for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Potato for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Corn for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Oats for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Rice for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Multigrain for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Manufacturing Method for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Single-screw for the Period 2021-2031
  • Historical Data and Forecast of India Extruded Snacks Market Revenues & Volume By Twin-screw for the Period 2021-2031
  • India Extruded Snacks Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Raw Material
  • Market Opportunity Assessment By Manufacturing Method
  • India Extruded Snacks Top Companies Market Share
  • India Extruded Snacks Competitive Benchmarking By Technical and Operational Parameters
  • India Extruded Snacks Company Profiles
  • India Extruded Snacks Key Strategic Recommendations

Markets Covered

The India extruded snacks market provides a detailed analysis of the following market segments:

By Type

  • Simply Extruded
  • Expanded
  • Co-extruded

By Raw Material

  • Wheat
  • Potato
  • Corn
  • Oats
  • Rice
  • Multigrain

India Extruded Snacks Market (2025-2031): FAQs

The India Extruded Snacks Market is projected to grow at a CAGR of 9.8% during the forecast period.
Expanded formats dominate due to light texture, strong seasoning carry, and efficient high-speed production that supports aggressive value pricing.
Challenges include balancing strong flavors with sodium targets, assuring uniform expansion across varied cereal blends, and managing spikes in edible oil and corn prices.
The rapid uptake of baked and expanded formats, continued success of spicy regional variants, and premiumization via co-extruded filled snacks.
6Wresearch actively monitors the India Extruded Snacks Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the India Extruded Snacks Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com
1 Executive Summary
2 Introduction
2.1 Key Highlights of the Report
2.2 Report Description
2.3 Market Scope & Segmentation
2.4 Research Methodology
2.5 Assumptions
3 India Extruded Snacks Market Overview
3.1 India Country Macro Economic Indicators
3.2 India Extruded Snacks Market Revenues & Volume, 2021 & 2031F
3.3 India Extruded Snacks Market - Industry Life Cycle
3.4 India Extruded Snacks Market - Porter's Five Forces
3.5 India Extruded Snacks Market Revenues & Volume Share, By Type, 2021 & 2031F
3.6 India Extruded Snacks Market Revenues & Volume Share, By Raw Material, 2021 & 2031F
3.7 India Extruded Snacks Market Revenues & Volume Share, By Manufacturing Method, 2021 & 2031F
4 India Extruded Snacks Market Dynamics
4.1 Impact Analysis
4.2 Market Drivers
4.2.1 Increasing disposable income of the Indian population leading to higher spending on convenience foods like extruded snacks.
4.2.2 Growing urbanization and changing lifestyles, which are driving the demand for on-the-go snack options.
4.2.3 Wide availability and variety of flavors in extruded snacks catering to diverse consumer preferences.
4.3 Market Restraints
4.3.1 Health concerns related to high levels of salt, fat, and artificial additives in extruded snacks impacting consumer choices.
4.3.2 Competition from other snack options like baked snacks, nuts, and fruits, which are perceived as healthier alternatives.
5 India Extruded Snacks Market Trends
6 India Extruded Snacks Market, By Types
6.1 India Extruded Snacks Market, By Type
6.1.1 Overview and Analysis
6.1.2 India Extruded Snacks Market Revenues & Volume, By Type, 2021-2031F
6.1.3 India Extruded Snacks Market Revenues & Volume, By Simply extruded, 2021-2031F
6.1.4 India Extruded Snacks Market Revenues & Volume, By Exp, 2021-2031F
6.1.5 India Extruded Snacks Market Revenues & Volume, By ed, 2021-2031F
6.1.6 India Extruded Snacks Market Revenues & Volume, By Co-extruded, 2021-2031F
6.2 India Extruded Snacks Market, By Raw Material
6.2.1 Overview and Analysis
6.2.2 India Extruded Snacks Market Revenues & Volume, By Wheat, 2021-2031F
6.2.3 India Extruded Snacks Market Revenues & Volume, By Potato, 2021-2031F
6.2.4 India Extruded Snacks Market Revenues & Volume, By Corn, 2021-2031F
6.2.5 India Extruded Snacks Market Revenues & Volume, By Oats, 2021-2031F
6.2.6 India Extruded Snacks Market Revenues & Volume, By Rice, 2021-2031F
6.2.7 India Extruded Snacks Market Revenues & Volume, By Multigrain, 2021-2031F
6.3 India Extruded Snacks Market, By Manufacturing Method
6.3.1 Overview and Analysis
6.3.2 India Extruded Snacks Market Revenues & Volume, By Single-screw, 2021-2031F
6.3.3 India Extruded Snacks Market Revenues & Volume, By Twin-screw, 2021-2031F
7 India Extruded Snacks Market Import-Export Trade Statistics
7.1 India Extruded Snacks Market Export to Major Countries
7.2 India Extruded Snacks Market Imports from Major Countries
8 India Extruded Snacks Market Key Performance Indicators
8.1 Consumer engagement metrics such as social media interactions, online reviews, and brand loyalty programs participation.
8.2 Market penetration in tier 2 and tier 3 cities to gauge the expansion of extruded snacks consumption beyond metro areas.
8.3 Innovation rate measured by new product launches, unique flavors, and packaging designs to assess market responsiveness to changing consumer demands.
9 India Extruded Snacks Market - Opportunity Assessment
9.1 India Extruded Snacks Market Opportunity Assessment, By Type, 2021 & 2031F
9.2 India Extruded Snacks Market Opportunity Assessment, By Raw Material, 2021 & 2031F
9.3 India Extruded Snacks Market Opportunity Assessment, By Manufacturing Method, 2021 & 2031F
10 India Extruded Snacks Market - Competitive Landscape
10.1 India Extruded Snacks Market Revenue Share, By Companies, 2024
10.2 India Extruded Snacks Market Competitive Benchmarking, By Operating and Technical Parameters
11 Company Profiles
12 Recommendations
13 Disclaimer
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