| Product Code: ETC7543519 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
India`s import of flavored powder drinks in 2024 saw significant contributions from top exporting countries such as China, Thailand, USA, Malaysia, and South Korea. With a low Herfindahl-Hirschman Index (HHI) indicating low market concentration, the industry exhibited a strong compound annual growth rate (CAGR) of 15.02% from 2020 to 2024. The impressive growth rate of 40.25% in 2023-24 highlights the increasing demand for these products in the Indian market, presenting lucrative opportunities for both domestic and international suppliers.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Flavored Powder Drinks Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Flavored Powder Drinks Market Revenues & Volume, 2021 & 2031F |
3.3 India Flavored Powder Drinks Market - Industry Life Cycle |
3.4 India Flavored Powder Drinks Market - Porter's Five Forces |
3.5 India Flavored Powder Drinks Market Revenues & Volume Share, By Flavor, 2021 & 2031F |
3.6 India Flavored Powder Drinks Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Flavored Powder Drinks Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of consumers in India leading to higher spending on convenience products like flavored powder drinks. |
4.2.2 Growing awareness about health and wellness, prompting consumers to seek healthier beverage alternatives, such as low-sugar or natural ingredient-based powder drinks. |
4.2.3 Expansion of distribution channels, including online platforms, making flavored powder drinks more accessible to a wider consumer base in India. |
4.3 Market Restraints |
4.3.1 Intense competition in the market leading to price wars and pressure on profit margins for flavored powder drink manufacturers. |
4.3.2 Fluctuations in raw material prices, such as sugar and flavoring agents, impacting production costs and potentially leading to price increases for consumers. |
4.3.3 Regulatory challenges related to labeling, quality standards, and advertising restrictions for flavored powder drinks in India. |
5 India Flavored Powder Drinks Market Trends |
6 India Flavored Powder Drinks Market, By Types |
6.1 India Flavored Powder Drinks Market, By Flavor |
6.1.1 Overview and Analysis |
6.1.2 India Flavored Powder Drinks Market Revenues & Volume, By Flavor, 2021- 2031F |
6.1.3 India Flavored Powder Drinks Market Revenues & Volume, By Fruit-based, 2021- 2031F |
6.1.4 India Flavored Powder Drinks Market Revenues & Volume, By Coffee-based, 2021- 2031F |
6.2 India Flavored Powder Drinks Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Flavored Powder Drinks Market Revenues & Volume, By Hypermarkets/Supermarkets, 2021- 2031F |
6.2.3 India Flavored Powder Drinks Market Revenues & Volume, By Convenience stores, 2021- 2031F |
6.2.4 India Flavored Powder Drinks Market Revenues & Volume, By Online, 2021- 2031F |
6.2.5 India Flavored Powder Drinks Market Revenues & Volume, By Others, 2021- 2031F |
7 India Flavored Powder Drinks Market Import-Export Trade Statistics |
7.1 India Flavored Powder Drinks Market Export to Major Countries |
7.2 India Flavored Powder Drinks Market Imports from Major Countries |
8 India Flavored Powder Drinks Market Key Performance Indicators |
8.1 Consumer engagement metrics, such as social media interactions, website traffic, and consumer feedback, indicating the level of interest and loyalty towards flavored powder drinks. |
8.2 Market penetration rate in tier 2 and tier 3 cities in India, reflecting the expansion of the target market beyond metropolitan areas. |
8.3 Sustainability initiatives adopted by flavored powder drink manufacturers, including packaging recyclability, carbon footprint reduction, and sourcing practices, showcasing commitment to environmental responsibility and resonating with eco-conscious consumers. |
9 India Flavored Powder Drinks Market - Opportunity Assessment |
9.1 India Flavored Powder Drinks Market Opportunity Assessment, By Flavor, 2021 & 2031F |
9.2 India Flavored Powder Drinks Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Flavored Powder Drinks Market - Competitive Landscape |
10.1 India Flavored Powder Drinks Market Revenue Share, By Companies, 2024 |
10.2 India Flavored Powder Drinks Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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