| Product Code: ETC7546794 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
India`s liquid hand soap import market saw significant growth in 2024, with top exporting countries being Indonesia, Malaysia, USA, Netherlands, and UAE. The High Herfindahl-Hirschman Index (HHI) indicates a concentrated market, while the impressive Compound Annual Growth Rate (CAGR) of 16.85% from 2020 to 2024 highlights the increasing demand for liquid hand soap in the country. The exceptional growth rate of 45.71% from 2023 to 2024 suggests a surge in import shipments, reflecting the evolving consumer preferences and hygiene practices in India.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Liquid Hand Soap Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Liquid Hand Soap Market Revenues & Volume, 2021 & 2031F |
3.3 India Liquid Hand Soap Market - Industry Life Cycle |
3.4 India Liquid Hand Soap Market - Porter's Five Forces |
3.5 India Liquid Hand Soap Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.6 India Liquid Hand Soap Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Liquid Hand Soap Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about hygiene and sanitation practices in India |
4.2.2 Growing disposable income leading to higher spending on personal care products |
4.2.3 Shift towards liquid hand soaps from traditional bar soaps for convenience and hygiene reasons |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers, especially in lower-income segments |
4.3.2 Intense competition from both domestic and international brands |
4.3.3 Challenges in distribution and reach, particularly in rural areas |
5 India Liquid Hand Soap Market Trends |
6 India Liquid Hand Soap Market, By Types |
6.1 India Liquid Hand Soap Market, By Packaging Type |
6.1.1 Overview and Analysis |
6.1.2 India Liquid Hand Soap Market Revenues & Volume, By Packaging Type, 2021- 2031F |
6.1.3 India Liquid Hand Soap Market Revenues & Volume, By Pump Dispensers, 2021- 2031F |
6.1.4 India Liquid Hand Soap Market Revenues & Volume, By Bottles/Containers (Refill), 2021- 2031F |
6.1.5 India Liquid Hand Soap Market Revenues & Volume, By Pouches (Refill), 2021- 2031F |
6.2 India Liquid Hand Soap Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 India Liquid Hand Soap Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 India Liquid Hand Soap Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 India Liquid Hand Soap Market Revenues & Volume, By Online Retailers, 2021- 2031F |
6.2.5 India Liquid Hand Soap Market Revenues & Volume, By Other Distribution Channels, 2021- 2031F |
7 India Liquid Hand Soap Market Import-Export Trade Statistics |
7.1 India Liquid Hand Soap Market Export to Major Countries |
7.2 India Liquid Hand Soap Market Imports from Major Countries |
8 India Liquid Hand Soap Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms for liquid hand soap brands |
8.2 Number of retail outlets stocking a wide variety of liquid hand soap products |
8.3 Adoption rate of eco-friendly and organic liquid hand soap options by consumers |
9 India Liquid Hand Soap Market - Opportunity Assessment |
9.1 India Liquid Hand Soap Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.2 India Liquid Hand Soap Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Liquid Hand Soap Market - Competitive Landscape |
10.1 India Liquid Hand Soap Market Revenue Share, By Companies, 2024 |
10.2 India Liquid Hand Soap Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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