Market Forecast By Type (Unflavored Mayonnaise, Flavored Mayonnaise), By End Use (Institutional, Retail), By Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online Retailers, Specialty Store) And Competitive Landscape
| Product Code: ETC7547343 | Publication Date: Sep 2024 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
According to 6Wresearch internal database and industry insights, the India Mayonnaise Market is predicted to grow at a compound annual growth rate (CAGR) of 9.6% during the forecast period 2025-2031.
India`s mayonnaise import market in 2024 saw significant contributions from top exporters such as the USA, Malaysia, Thailand, UAE, and Australia. Despite a negative CAGR of -1.8% from 2020 to 2024, there was a notable growth rate of 7.85% in the year 2023-24. The market continues to exhibit high concentration with a high Herfindahl-Hirschman Index (HHI) in 2024, indicating a dominant presence of key players. This trend suggests ongoing opportunities and challenges for stakeholders in the Indian mayonnaise import industry.

Below mentioned are the evaluation of years-wise growth rate along with key growth drivers:
| Year | Est. Annual Growth (%) | Growth Drivers |
| 2020 | 2.5 | Growing use of mayonnaise in quick-service restaurants and small cafés supported early adoption. |
| 2021 | 4.2 | Rising home cooking interest increased retail consumption of packaged mayonnaise. |
| 2022 | 5.1 | Expansion of cloud kitchens and Western-style menus amplified usage in food preparation. |
| 2023 | 6.7 | Premium food product penetration and preference for flavoured condiments boosted demand. |
| 2024 | 8.4 | Growth in modern retail formats and rising consumption of fast-food items increased adoption across end users. |
The India Mayonnaise Market report thoroughly covers the market by type, end use, and distribution channel. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high growth areas, and market drivers, which would help stakeholders to devise and align their market strategies according to the current and future market dynamics.
| Report Name | India Mayonnaise Market |
| Forecast period | 2025–2031 |
| CAGR | 9.6% |
| Growing Sector | Retail and Institutional Food |
India Mayonnaise Market is accelerating dynamically across the years. This expansion on account of increasing consumption of fast-food products and rising penetration of Western-style meals across urban and semi-urban regions. The growth of industry is driven by growing usage of mayonnaise in quick-service restaurants, cafes, bakeries, and food processing units. Apart from these, food preferences are evolving, growing experimentation with flavoured condiments, and expansion of modern retail formats are boosting market demand.
Below mentioned are some major growth factors and their impacts on the market dynamics:
| Drivers | Primary Segments Affected | Why it matters (evidence) |
| Growth of Quick-Service Restaurants | By End Use | The expansion of QSR chains increases bulk usage of mayonnaise in burgers, wraps, and salads. |
| Rising Trend of Packaged Foods | By Type | The consumption of snacks and ready-to-eat items is boosting demand for flavoured spreads and condiments. |
| Expansion of Online Retail | By Distribution Channel | Digital grocery platforms are making premium mayonnaise easily accessible to wider consumer groups. |
| Growth in Home Cooking | By End Use | Consumers experimenting with new cuisines are increasing retail demand for various mayonnaise types. |
| Product Innovation | By Type | Introduction of new flavours and healthier formulations expands consumer choice and drives market adoption. |
During the forecast period 2025-2031, the India Mayonnaise Market Size is anticipated to register a strong growth at a robust CAGR of 9.6%. The growth is attributed to several factors such as rising urbanization, increasing exposure to global cuisine, and expanding food service operations. Further, the online grocery shopping is expanding and consumer preference is growing for convenience foods, supporting the market penetration. Further, higher consumption of premium condiments and growth in modern retail infrastructure are contributing to continued market expansion.
Below mentioned are some major restraints and their influence on the market dynamics:
| Restraints | Primary Segments Affected | What this means (evidence) |
| High Price of Premium Variants | By Type | The accessibility of flavoured and high-quality variants is restricted for price-sensitive consumers. |
| Limited Cold Storage in Small Retail | By Distribution Channel | Poor refrigeration is affecting the product shelf life and restricting the availability in rural markets. |
| Rising Health Concerns | By End Use | The preference for low-calorie diets could reduce the usage in health-conscious consumer groups. |
| Supply Chain Volatility | By Distribution Channel | There are fluctuations in price of raw material prices impacting the cost of manufacturing and product affordability. |
| Strong Competition from Sauces | By Type | The availability of alternative spreads and dips are reducing the dependence on mayonnaise. |
India Mayonnaise Market is faced by challenges such as high dependency on stable supply chains, limited cold-chain facilities in tier-II and tier-III cities, and fluctuating prices of raw materials such as edible oils. Further, there is low awareness of specialty mayonnaise varieties and preference for traditional homemade sauces are disrupting the mass adoption. Health-conscious consumers are transitioning towards the low-fat alternatives that is also creating hurdles for market expansion.
There are major trends present in the India Mayonnaise Market, including:
There are several potential investment opportunities in the India Mayonnaise Industry, including:
There is a comprehensive list of top companies leading the India Mayonnaise Market, including:
| Company Name | Dr. Oetker FunFoods |
| Established Year | 1891 |
| Headquarters | Bielefeld, Germany |
| Official Website | Click Here |
This company offers a wide range of unflavoured and flavoured mayonnaise products catering to both retail and food service segments with strong brand presence in India.
| Company Name | Del Monte Foods |
| Established Year | 1886 |
| Headquarters | California, USA |
| Official Website | Click Here |
This company provides high-quality mayonnaise and flavoured variants widely used by households, restaurants, and bakery chains.
| Company Name | Veeba Foods |
| Established Year | 2013 |
| Headquarters | Gurugram, India |
| Official Website | Click Here |
This company delivers premium mayonnaise and specialty condiments with a strong focus on innovative flavours for QSR and retail markets.
| Company Name | Wingreens Farms |
| Established Year | 2011 |
| Headquarters | Gurugram, India |
| Official Website | Click Here |
This company offers freshly blended flavoured mayonnaise and dips with wide acceptance in modern retail and online platforms.
| Company Name | Hellmann |
| Established Year | 1913 |
| Headquarters | London, UK |
| Official Website | Click Here |
This company provides globally recognized mayonnaise products with strong emphasis on quality and consumer trust in both retail and food service markets.
According to Indian Government Data, governments are playing a major role in the mayonnaise industry in India, which aim is to ensure the food quality, composition of ingredients and safety of consumers health. Therefore, regulatory bodies are indulged in this ambition such as the Food Safety and Standards Authority of India (FSSAI), mayonnaise manufacturers must comply with guidelines related to ingredient quality, permissible additives, product labelling, and hygiene standards. Regulations focusing on food safety, manufacturing practices, and proper storage conditions support improved product quality.
During the forecast period, India Mayonnaise Market Growth is expected to rise with continuous expansion of QSR networks, increasing popularity of flavoured condiments, and growth of home cooking trends. Advancements in packaging, introduction of healthier formulations, and deeper penetration of online retail platforms will drive market performance. Further, the middle-class population in country is expanding and rising preference for convenience foods is set to create long-term opportunities for market players.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Parth, Senior Research Analyst, 6Wresearch, unflavoured mayonnaise is expected to dominate the market as it is widely used in household cooking, food service preparations, and packaged food manufacturing. Its versatile taste and suitability for salads, sandwiches, and dips make it the preferred choice across institutional and retail consumers.
The Institutional segment is projected to hold the largest share due to the massive consumption of mayonnaise in restaurants, QSR chains, bakeries, and cloud kitchens. Bulk purchasing, standardized recipes, and rising demand for Western-style menus contribute to strong institutional dominance.
Supermarkets and hypermarkets are anticipated to capture the largest India Mayonnaise Market Share as they are offering diverse product ranges, attractive pricing, and strong brand visibility. Their wide presence in urban regions and increasing expansion into semi-urban markets further supporting their dominant position.
The report provides a detailed analysis of the following market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 India Mayonnaise Market Overview |
| 3.1 India Country Macro Economic Indicators |
| 3.2 India Mayonnaise Market Revenues & Volume, 2021 & 2031F |
| 3.3 India Mayonnaise Market - Industry Life Cycle |
| 3.4 India Mayonnaise Market - Porter's Five Forces |
| 3.5 India Mayonnaise Market Revenues & Volume Share, By Type, 2021 & 2031F |
| 3.6 India Mayonnaise Market Revenues & Volume Share, By End Use, 2021 & 2031F |
| 3.7 India Mayonnaise Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
| 4 India Mayonnaise Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing consumer preference for western cuisine and fast food |
| 4.2.2 Growing awareness about health benefits of mayonnaise consumption |
| 4.2.3 Rising disposable income leading to higher spending on food products |
| 4.3 Market Restraints |
| 4.3.1 Strong competition from local and international mayonnaise brands |
| 4.3.2 Price sensitivity among price-conscious consumers |
| 5 India Mayonnaise Market Trends |
| 6 India Mayonnaise Market, By Types |
| 6.1 India Mayonnaise Market, By Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 India Mayonnaise Market Revenues & Volume, By Type, 2021- 2031F |
| 6.1.3 India Mayonnaise Market Revenues & Volume, By Unflavored Mayonnaise, 2021- 2031F |
| 6.1.4 India Mayonnaise Market Revenues & Volume, By Flavored Mayonnaise, 2021- 2031F |
| 6.2 India Mayonnaise Market, By End Use |
| 6.2.1 Overview and Analysis |
| 6.2.2 India Mayonnaise Market Revenues & Volume, By Institutional, 2021- 2031F |
| 6.2.3 India Mayonnaise Market Revenues & Volume, By Retail, 2021- 2031F |
| 6.3 India Mayonnaise Market, By Distribution Channel |
| 6.3.1 Overview and Analysis |
| 6.3.2 India Mayonnaise Market Revenues & Volume, By Supermarkets and Hypermarkets, 2021- 2031F |
| 6.3.3 India Mayonnaise Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
| 6.3.4 India Mayonnaise Market Revenues & Volume, By Online Retailers, 2021- 2031F |
| 6.3.5 India Mayonnaise Market Revenues & Volume, By Specialty Store, 2021- 2031F |
| 7 India Mayonnaise Market Import-Export Trade Statistics |
| 7.1 India Mayonnaise Market Export to Major Countries |
| 7.2 India Mayonnaise Market Imports from Major Countries |
| 8 India Mayonnaise Market Key Performance Indicators |
| 8.1 Consumer preferences for different mayonnaise flavors and variants |
| 8.2 Growth in demand for mayonnaise in food service industry |
| 8.3 Adoption rate of mayonnaise in traditional Indian dishes |
| 9 India Mayonnaise Market - Opportunity Assessment |
| 9.1 India Mayonnaise Market Opportunity Assessment, By Type, 2021 & 2031F |
| 9.2 India Mayonnaise Market Opportunity Assessment, By End Use, 2021 & 2031F |
| 9.3 India Mayonnaise Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
| 10 India Mayonnaise Market - Competitive Landscape |
| 10.1 India Mayonnaise Market Revenue Share, By Companies, 2024 |
| 10.2 India Mayonnaise Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |