Product Code: ETC7549833 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The India organic tea market import shipment demonstrated robust growth from 2020 to 2024, with a significant CAGR of 39.3%. Notably, the growth rate spiked by 104.7% between 2023 and 2024, indicating accelerating momentum and a rapidly expanding market trend.
The India Organic Tea Market has been experiencing steady growth driven by increasing consumer awareness and demand for organic and chemical-free products. With a surge in health-conscious consumers seeking natural and sustainable options, organic tea has gained popularity for its perceived health benefits and environmentally friendly production methods. The market is characterized by a diverse range of organic tea products, including green tea, black tea, herbal tea, and blends, catering to a variety of tastes and preferences. Key players in the market are focusing on product innovation, quality certifications, and sustainable sourcing strategies to meet the evolving consumer demands. The distribution channels for organic tea in India are expanding, with online platforms and specialty tea stores playing a significant role in reaching consumers across urban and rural areas. Overall, the India Organic Tea Market presents promising opportunities for growth and development in the coming years.
The India Organic Tea Market is experiencing significant growth driven by increasing consumer awareness about the health and environmental benefits of organic products. Consumers are increasingly seeking natural and chemical-free alternatives, leading to a rise in demand for organic tea. Key trends in the market include the expansion of organic tea plantations, innovative product offerings such as flavored and functional teas, and the adoption of sustainable farming practices. Opportunities in the market lie in catering to the growing health-conscious consumer segment, leveraging e-commerce channels for distribution, and promoting the unique flavors and quality of Indian organic teas in the international market. Overall, the India Organic Tea Market presents a promising landscape for companies looking to capitalize on the growing demand for organic and sustainable tea products.
In the India Organic Tea Market, one of the key challenges faced is the lack of awareness and education among consumers about the benefits of organic tea compared to conventional tea. This results in a limited consumer base for organic tea products. Additionally, the high cost of organic tea production and certification processes can make organic tea products more expensive, further limiting market penetration. Furthermore, the presence of counterfeit or falsely labeled organic tea products poses a threat to the credibility and trust of the organic tea market in India. Addressing these challenges will require efforts to educate consumers, reduce production costs, improve certification processes, and strengthen regulations to ensure the authenticity of organic tea products in the market.
The India Organic Tea Market is primarily driven by increasing consumer awareness about the health benefits of organic products, including tea. Consumers are becoming more health-conscious and are seeking out products that are free from harmful chemicals and pesticides. Additionally, the rising disposable income levels in India have allowed consumers to prioritize premium and organic tea products. The growing trend of sustainability and environmental consciousness is also contributing to the growth of the organic tea market in India, as consumers are looking for products that are produced in an eco-friendly manner. Furthermore, government initiatives and support for organic farming practices are further fueling the growth of the organic tea market in the country.
The Indian government has implemented various policies to support and promote the growth of the organic tea market in the country. Initiatives such as the National Program for Organic Production (NPOP) and the Participatory Guarantee System for India (PGS-India) have been established to regulate and certify organic tea production. Additionally, the government offers subsidies and financial assistance to organic tea farmers to encourage adoption of organic farming practices. The Tea Board of India provides support for organic tea cultivation through various schemes and programs, including the promotion of organic tea production in specific regions. These policies aim to increase the production and export of organic tea, ensuring quality standards and sustainability in the Indian organic tea market.
The future outlook for the India Organic Tea Market appears promising, driven by increasing consumer awareness of health benefits associated with organic products and growing concerns about environmental sustainability. The market is expected to witness steady growth as more consumers seek natural and chemical-free alternatives. Additionally, the rise of e-commerce platforms has made organic tea more accessible to a wider audience, further boosting market demand. With a rich history of tea cultivation and a growing number of organic tea producers in the country, India is well-positioned to capitalize on this trend. However, challenges such as ensuring quality standards, maintaining supply chain transparency, and competing with conventional tea producers remain key considerations for stakeholders in the organic tea market.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Organic Tea Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Organic Tea Market Revenues & Volume, 2021 & 2031F |
3.3 India Organic Tea Market - Industry Life Cycle |
3.4 India Organic Tea Market - Porter's Five Forces |
3.5 India Organic Tea Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 India Organic Tea Market Revenues & Volume Share, By Packaging Format, 2021 & 2031F |
3.7 India Organic Tea Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 India Organic Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about health benefits of organic products |
4.2.2 Growing demand for natural and chemical-free products |
4.2.3 Rise in disposable income leading to higher spending on premium teas |
4.3 Market Restraints |
4.3.1 Limited availability of organic tea plantations |
4.3.2 Higher production costs compared to conventional tea |
4.3.3 Lack of standardization and certifications leading to consumer skepticism |
5 India Organic Tea Market Trends |
6 India Organic Tea Market, By Types |
6.1 India Organic Tea Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 India Organic Tea Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 India Organic Tea Market Revenues & Volume, By Black Tea, 2021- 2031F |
6.1.4 India Organic Tea Market Revenues & Volume, By Green Tea, 2021- 2031F |
6.1.5 India Organic Tea Market Revenues & Volume, By Herbal Tea, 2021- 2031F |
6.1.6 India Organic Tea Market Revenues & Volume, By Oolong Tea, 2021- 2031F |
6.1.7 India Organic Tea Market Revenues & Volume, By Other Product Types, 2021- 2031F |
6.2 India Organic Tea Market, By Packaging Format |
6.2.1 Overview and Analysis |
6.2.2 India Organic Tea Market Revenues & Volume, By Bag, 2021- 2031F |
6.2.3 India Organic Tea Market Revenues & Volume, By Loose, 2021- 2031F |
6.3 India Organic Tea Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 India Organic Tea Market Revenues & Volume, By Supermarket/ Hypermarket, 2021- 2031F |
6.3.3 India Organic Tea Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.3.4 India Organic Tea Market Revenues & Volume, By Online Stores, 2021- 2031F |
6.3.5 India Organic Tea Market Revenues & Volume, By Others, 2021- 2031F |
7 India Organic Tea Market Import-Export Trade Statistics |
7.1 India Organic Tea Market Export to Major Countries |
7.2 India Organic Tea Market Imports from Major Countries |
8 India Organic Tea Market Key Performance Indicators |
8.1 Number of organic tea plantations in India |
8.2 Percentage of population consuming organic tea |
8.3 Growth rate of organic tea retail outlets in urban areas |
9 India Organic Tea Market - Opportunity Assessment |
9.1 India Organic Tea Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 India Organic Tea Market Opportunity Assessment, By Packaging Format, 2021 & 2031F |
9.3 India Organic Tea Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 India Organic Tea Market - Competitive Landscape |
10.1 India Organic Tea Market Revenue Share, By Companies, 2024 |
10.2 India Organic Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |