| Product Code: ETC349524 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
India`s testliner import market in 2024 saw a significant uptrend, with the top exporting countries being the USA, Sweden, Australia, Poland, and Finland. The Herfindahl-Hirschman Index (HHI) indicated a moderate concentration within the market. The compound annual growth rate (CAGR) from 2020 to 2024 stood at a robust 12.16%, showcasing a steady expansion. Notably, the growth rate from 2023 to 2024 surged by 25.1%, underlining the accelerating pace of testliner imports into India. This data reflects a promising outlook for the industry and highlights the growing demand for testliner in the Indian market.

The testliner market in India stood at INR 8 Billion in 2025 and is expected to witness healthy growth over Forecasted Period owing to Increasing awareness about waste management coupled with rising utilization rates across many sectors including packaging solutions , paints , papermaking etc. Additionally , supportive government initiatives along with innovations within product range are likely propel industry expansion over coming years .
The India testliner market is witnessing a surge in demand due to the flourishing e-commerce and retail sectors. Testliner, being a type of recycled paperboard, is extensively used for packaging applications, including corrugated boxes and cartons. The rapid growth in online shopping and the need for secure and sustainable packaging solutions are major drivers for the expansion of the testliner market in India. Additionally, the government`s focus on promoting eco-friendly packaging materials is further propelling the market`s growth.
The India testliner market is witnessing growth, but it is not without challenges. One of the main challenges is the collection and recycling of sufficient quantities of waste paper to produce testliner. As testliner is a recycled paperboard, the availability and quality of waste paper play a crucial role in determining production costs and product quality. The collection infrastructure and logistics for waste paper recycling need continuous improvement to support the testliner market`s growth. Additionally, the competition from alternative packaging materials, such as corrugated boxes made from virgin fibers, poses a challenge to the testliner market`s market penetration.
The India testliner market faced challenges amid the COVID-19 pandemic due to the disruptions in the recycling industry and the reduced availability of waste paper. The closure of businesses and offices led to a decrease in the generation of waste paper, which affected the supply of raw materials for the production of testliner. Additionally, the decline in industrial activities and the closure of retail and e-commerce stores impacted the demand for testliner packaging. However, as economic activities resumed and e-commerce witnessed a surge, the demand for testliner rebounded. The shift towards sustainable packaging solutions and the increasing adoption of e-commerce during the pandemic positively influenced the testliner market`s recovery.
Key players in the India testliner market include ITC Limited, WestRock India Pvt. Ltd., Rama Paper Mills Limited, and CenturyPly. These companies are prominent manufacturers of testliner and other paperboard products used in packaging applications across various industries.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Testliner Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Testliner Market Revenues & Volume, 2021 & 2031F |
3.3 India Testliner Market - Industry Life Cycle |
3.4 India Testliner Market - Porter's Five Forces |
3.5 India Testliner Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 India Testliner Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.7 India Testliner Market Revenues & Volume Share, By Coating Type, 2021 & 2031F |
3.8 India Testliner Market Revenues & Volume Share, By End-use, 2021 & 2031F |
4 India Testliner Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing e-commerce sector in India leading to increased demand for packaging materials like testliner. |
4.2.2 Government initiatives to promote domestic manufacturing and packaging industry. |
4.2.3 Increasing awareness about sustainable packaging solutions among consumers and businesses. |
4.3 Market Restraints |
4.3.1 Fluctuating raw material prices impacting the production cost of testliner. |
4.3.2 Competition from alternative packaging materials like corrugated boxes. |
4.3.3 Lack of advanced technology and infrastructure in the Indian packaging industry. |
5 India Testliner Market Trends |
6 India Testliner Market, By Types |
6.1 India Testliner Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 India Testliner Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 India Testliner Market Revenues & Volume, By Brown Testliner, 2021-2031F |
6.1.4 India Testliner Market Revenues & Volume, By White Testliner, 2021-2031F |
6.2 India Testliner Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 India Testliner Market Revenues & Volume, By Corrugated Trays, 2021-2031F |
6.2.3 India Testliner Market Revenues & Volume, By Corrugated Boxes, 2021-2031F |
6.3 India Testliner Market, By Coating Type |
6.3.1 Overview and Analysis |
6.3.2 India Testliner Market Revenues & Volume, By Coated Testliner, 2021-2031F |
6.3.3 India Testliner Market Revenues & Volume, By Uncoated Testliner, 2021-2031F |
6.4 India Testliner Market, By End-use |
6.4.1 Overview and Analysis |
6.4.2 India Testliner Market Revenues & Volume, By Food & Beverages, 2021-2031F |
6.4.3 India Testliner Market Revenues & Volume, By Automotive, 2021-2031F |
6.4.4 India Testliner Market Revenues & Volume, By Chemicals, 2021-2031F |
6.4.5 India Testliner Market Revenues & Volume, By Consumer Durables, 2021-2031F |
6.4.6 India Testliner Market Revenues & Volume, By Others, 2021-2031F |
7 India Testliner Market Import-Export Trade Statistics |
7.1 India Testliner Market Export to Major Countries |
7.2 India Testliner Market Imports from Major Countries |
8 India Testliner Market Key Performance Indicators |
8.1 Percentage increase in e-commerce sales in India. |
8.2 Number of government policies supporting the packaging industry. |
8.3 Adoption rate of sustainable packaging practices by businesses. |
8.4 Investment in research and development for testliner production technology. |
8.5 Number of partnerships or collaborations between packaging companies and e-commerce platforms. |
9 India Testliner Market - Opportunity Assessment |
9.1 India Testliner Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 India Testliner Market Opportunity Assessment, By Application, 2021 & 2031F |
9.3 India Testliner Market Opportunity Assessment, By Coating Type, 2021 & 2031F |
9.4 India Testliner Market Opportunity Assessment, By End-use, 2021 & 2031F |
10 India Testliner Market - Competitive Landscape |
10.1 India Testliner Market Revenue Share, By Companies, 2024 |
10.2 India Testliner Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |