| Product Code: ETC7556915 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
India`s wellness supplements import market saw steady growth in 2024, with top exporting countries being Netherlands, USA, China, Spain, and UK. The market remained moderately concentrated with a Herfindahl-Hirschman Index (HHI) reflecting stability. The Compound Annual Growth Rate (CAGR) from 2020 to 2024 was 3.5%, indicating sustained growth momentum. Notably, the growth rate spiked in 2024 with a notable 19.69% increase, signaling a surge in demand for wellness supplements in India. This data suggests a promising outlook for the wellness supplements industry in the country.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 India Wellness Supplements Market Overview |
3.1 India Country Macro Economic Indicators |
3.2 India Wellness Supplements Market Revenues & Volume, 2021 & 2031F |
3.3 India Wellness Supplements Market - Industry Life Cycle |
3.4 India Wellness Supplements Market - Porter's Five Forces |
3.5 India Wellness Supplements Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 India Wellness Supplements Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 India Wellness Supplements Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health awareness and focus on preventive healthcare in India |
4.2.2 Rising disposable income and changing lifestyle trends favoring wellness products |
4.2.3 Growing e-commerce penetration and ease of access to wellness supplements |
4.2.4 Expansion of distribution channels and aggressive marketing strategies by key players |
4.3 Market Restraints |
4.3.1 Lack of stringent regulatory framework and quality control in the wellness supplements market |
4.3.2 Presence of counterfeit products impacting consumer trust and market credibility |
4.3.3 Limited awareness about the benefits of wellness supplements among certain consumer segments |
4.3.4 Price sensitivity and affordability issues for a significant portion of the population |
5 India Wellness Supplements Market Trends |
6 India Wellness Supplements Market, By Types |
6.1 India Wellness Supplements Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 India Wellness Supplements Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 India Wellness Supplements Market Revenues & Volume, By Dietary supplements, 2021- 2031F |
6.1.4 India Wellness Supplements Market Revenues & Volume, By Functional food and beverages, 2021- 2031F |
6.1.5 India Wellness Supplements Market Revenues & Volume, By Food intolerance products, 2021- 2031F |
6.1.6 India Wellness Supplements Market Revenues & Volume, By Demo-cosmetic skin essentials, 2021- 2031F |
6.2 India Wellness Supplements Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 India Wellness Supplements Market Revenues & Volume, By Institutions, 2021- 2031F |
6.2.3 India Wellness Supplements Market Revenues & Volume, By Individuals, 2021- 2031F |
7 India Wellness Supplements Market Import-Export Trade Statistics |
7.1 India Wellness Supplements Market Export to Major Countries |
7.2 India Wellness Supplements Market Imports from Major Countries |
8 India Wellness Supplements Market Key Performance Indicators |
8.1 Consumer engagement metrics such as website traffic, social media interactions, and customer reviews |
8.2 Health and wellness trends monitoring like interest in fitness activities, organic food consumption, and preference for natural ingredients |
8.3 Market research indices measuring consumer perception, trust in brands, and awareness levels of wellness supplements |
8.4 Product innovation indicators including new product launches, research and development investments, and partnerships for novel formulations |
8.5 Regulatory compliance metrics tracking adherence to quality standards, certifications obtained, and industry best practices |
9 India Wellness Supplements Market - Opportunity Assessment |
9.1 India Wellness Supplements Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 India Wellness Supplements Market Opportunity Assessment, By End User, 2021 & 2031F |
10 India Wellness Supplements Market - Competitive Landscape |
10.1 India Wellness Supplements Market Revenue Share, By Companies, 2024 |
10.2 India Wellness Supplements Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
To discover high-growth global markets and optimize your business strategy:
Click Here