| Product Code: ETC7568957 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Indonesia`s import trend for the matcha market showed a growth rate of 6.85% from 2023 to 2024, with a compound annual growth rate (CAGR) of 27.56% from 2020 to 2024. This significant increase can be attributed to a notable shift in consumer preferences towards healthier and exotic beverages, driving the demand for matcha products in the Indonesian market.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Matcha Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Matcha Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Matcha Market - Industry Life Cycle |
3.4 Indonesia Matcha Market - Porter's Five Forces |
3.5 Indonesia Matcha Market Revenues & Volume Share, By Grade, 2022 & 2032F |
3.6 Indonesia Matcha Market Revenues & Volume Share, By Application, 2022 & 2032F |
4 Indonesia Matcha Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to a growing demand for healthier beverage alternatives. |
4.2.2 Rising disposable income and changing consumer lifestyles favoring the consumption of premium and exotic beverages like matcha. |
4.2.3 Growing popularity of matcha as an ingredient in various food and beverage products, driving market expansion. |
4.3 Market Restraints |
4.3.1 Lack of awareness and understanding about matcha and its benefits among the general population hindering market penetration. |
4.3.2 High production costs and limited availability of authentic matcha products impacting affordability and accessibility for consumers. |
5 Indonesia Matcha Market Trends |
6 Indonesia Matcha Market, By Types |
6.1 Indonesia Matcha Market, By Grade |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Matcha Market Revenues & Volume, By Grade, 2022-2032F |
6.1.3 Indonesia Matcha Market Revenues & Volume, By Ceremonial, 2022-2032F |
6.1.4 Indonesia Matcha Market Revenues & Volume, By Classic, 2022-2032F |
6.1.5 Indonesia Matcha Market Revenues & Volume, By Culinary, 2022-2032F |
6.2 Indonesia Matcha Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Matcha Market Revenues & Volume, By Regular tea, 2022-2032F |
6.2.3 Indonesia Matcha Market Revenues & Volume, By Matcha beverages, 2022-2032F |
6.2.4 Indonesia Matcha Market Revenues & Volume, By Food, 2022-2032F |
6.2.5 Indonesia Matcha Market Revenues & Volume, By Personal care, 2022-2032F |
7 Indonesia Matcha Market Import-Export Trade Statistics |
7.1 Indonesia Matcha Market Export to Major Countries |
7.2 Indonesia Matcha Market Imports from Major Countries |
8 Indonesia Matcha Market Key Performance Indicators |
8.1 Number of matcha-related online searches and social media mentions indicating consumer interest and engagement. |
8.2 Growth in the number of matcha-focused cafes and specialty stores as a measure of market demand and acceptance. |
8.3 Percentage of food and beverage companies incorporating matcha in their product offerings, reflecting industry trends and market potential. |
9 Indonesia Matcha Market - Opportunity Assessment |
9.1 Indonesia Matcha Market Opportunity Assessment, By Grade, 2022 & 2032F |
9.2 Indonesia Matcha Market Opportunity Assessment, By Application, 2022 & 2032F |
10 Indonesia Matcha Market - Competitive Landscape |
10.1 Indonesia Matcha Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Matcha Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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