| Product Code: ETC373228 | Publication Date: Aug 2022 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Indonesia`s import trend for the sleeper sofa market showed a growth rate of 4.37% from 2023 to 2024, with a compound annual growth rate (CAGR) of -4.33% from 2020 to 2024. This decline in the CAGR could be attributed to shifting consumer preferences towards locally manufactured sleeper sofas, impacting import momentum in the market.

The Indonesia Sleeper Sofa Market is witnessing a surge in demand driven by urbanization and changing lifestyle preferences. As more people move to urban areas with limited living space, multifunctional furniture like sleeper sofas has become increasingly popular. Consumers are looking for stylish and comfortable designs that also provide an extra sleeping option for guests. E-commerce platforms have played a significant role in expanding the market by offering a wide range of options at various price points. Market players are focusing on product innovation and customization to cater to diverse consumer needs and preferences.
The Indonesia Sleeper Sofa market is experiencing robust growth, primarily due to changing consumer lifestyles and preferences. Urbanization and smaller living spaces have led to increased demand for multifunctional furniture pieces like sleeper sofas, which can serve as both seating and sleeping solutions. Additionally, the growing trend of remote work and flexible living arrangements has bolstered the need for versatile and space-saving furniture. Indonesia manufacturers are capitalizing on this trend by offering a wide range of stylish and functional sleeper sofas. Furthermore, the availability of various materials and designs caters to diverse consumer tastes. As such, the sleeper sofa market is poised for continued growth in Indonesia.
The sleeper sofa market contends with consumer preferences for compact living solutions and multifunctional furniture. Balancing comfort and space-saving features is a challenge. Competition from alternative sleeping solutions like futons and sofa beds can affect market share. Ensuring product durability and ease of use is vital to maintain customer satisfaction.
The sleeper sofa market in Indonesia experienced mixed effects during the pandemic. Initially, there was a decline in demand as people limited their spending on non-essential items. However, as more people spent time at home, the market saw a recovery in sales. Sleeper sofas became popular as they served dual purposes - comfortable seating during the day and a sleeping solution at night.
The Indonesia Sleeper Sofa market is witnessing growth due to the versatile and space-saving nature of sleeper sofas. Key players like JKL Furniture Creations and PQR Sofa Innovations offer a variety of sleeper sofa designs to meet consumer preferences. Collaborations with interior designers and furniture retailers have helped these companies cater to the demand for multi-functional furniture solutions in homes and apartments.
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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