Product Code: ETC4465529 | Publication Date: Jul 2023 | Updated Date: Aug 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
The smart beacon market in Indonesia is a pivotal component of location-based services and indoor navigation systems. Smart beacons employ Bluetooth technology to transmit signals to mobile devices, enabling precise location tracking and context-aware content delivery. This technology finds applications in retail, hospitality, and healthcare sectors, enhancing customer experiences and operational efficiency.
The Indonesia smart beacon market is driven by the growing demand for location-based services and proximity marketing. Smart beacons enable businesses to engage with customers in a personalized manner, sending them relevant information and offers based on their physical location. This enhances the customer experience and drives foot traffic to retail outlets and other physical locations.
The smart beacon market in Indonesia is poised for significant growth, driven by the increasing adoption of location-based services across various industries. These compact devices utilize Bluetooth Low Energy (BLE) technology to transmit signals, enabling proximity-based interactions. However, challenges persist in terms of privacy concerns and ensuring seamless integration with existing technologies.
The Indonesian smart beacon market has been steadily growing, with applications in retail, tourism, and location-based services. However, the COVID-19 pandemic disrupted the retail industry and reduced the foot traffic in public spaces, affecting the adoption of smart beacons. The market had to adapt to new use cases, such as contactless payment and social distancing alerts.
In the Indonesia smart beacon market, global leaders like Estimote and Kontakt.io are driving innovation with their advanced beacon technology solutions. Local startups like Infinytech and Beacon.id are also making strides in this sector, offering location-based services and proximity marketing solutions. These companies play a pivotal role in creating seamless and personalized experiences for consumers in retail, hospitality, and other industries through the deployment of smart beacon technology.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Smart Beacon Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Smart Beacon Market Revenues & Volume, 2021 & 2031F |
3.3 Indonesia Smart Beacon Market - Industry Life Cycle |
3.4 Indonesia Smart Beacon Market - Porter's Five Forces |
3.5 Indonesia Smart Beacon Market Revenues & Volume Share, By Beacon Standard, 2021 & 2031F |
3.6 Indonesia Smart Beacon Market Revenues & Volume Share, By Connectivity Type, 2021 & 2031F |
3.7 Indonesia Smart Beacon Market Revenues & Volume Share, By Offering, 2021 & 2031F |
3.8 Indonesia Smart Beacon Market Revenues & Volume Share, By End Use, 2021 & 2031F |
4 Indonesia Smart Beacon Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of location-based marketing strategies by businesses in Indonesia |
4.2.2 Growing demand for proximity marketing solutions in retail and hospitality sectors |
4.2.3 Government initiatives to promote smart city projects and digital transformation |
4.3 Market Restraints |
4.3.1 Concerns regarding data privacy and security issues associated with smart beacon technology |
4.3.2 Lack of awareness and understanding among consumers about the benefits of smart beacon technology |
4.3.3 High initial investment costs for implementing smart beacon solutions |
5 Indonesia Smart Beacon Market Trends |
6 Indonesia Smart Beacon Market, By Types |
6.1 Indonesia Smart Beacon Market, By Beacon Standard |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Smart Beacon Market Revenues & Volume, By Beacon Standard, 2021-2031F |
6.1.3 Indonesia Smart Beacon Market Revenues & Volume, By iBeacon, 2021-2031F |
6.1.4 Indonesia Smart Beacon Market Revenues & Volume, By Eddystone, 2021-2031F |
6.1.5 Indonesia Smart Beacon Market Revenues & Volume, By Others, 2021-2031F |
6.2 Indonesia Smart Beacon Market, By Connectivity Type |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Smart Beacon Market Revenues & Volume, By Bluetooth Low Energy (BLE), 2021-2031F |
6.2.3 Indonesia Smart Beacon Market Revenues & Volume, By Hybrid, 2021-2031F |
6.3 Indonesia Smart Beacon Market, By Offering |
6.3.1 Overview and Analysis |
6.3.2 Indonesia Smart Beacon Market Revenues & Volume, By Hardware, 2021-2031F |
6.3.3 Indonesia Smart Beacon Market Revenues & Volume, By Software, 2021-2031F |
6.3.4 Indonesia Smart Beacon Market Revenues & Volume, By Service, 2021-2031F |
6.4 Indonesia Smart Beacon Market, By End Use |
6.4.1 Overview and Analysis |
6.4.2 Indonesia Smart Beacon Market Revenues & Volume, By Retail, 2021-2031F |
6.4.3 Indonesia Smart Beacon Market Revenues & Volume, By Public Gatherings & Spaces, 2021-2031F |
6.4.4 Indonesia Smart Beacon Market Revenues & Volume, By Hospitality, 2021-2031F |
6.4.5 Indonesia Smart Beacon Market Revenues & Volume, By Transportation & Logistics, 2021-2031F |
6.4.6 Indonesia Smart Beacon Market Revenues & Volume, By Sports, 2021-2031F |
6.4.7 Indonesia Smart Beacon Market Revenues & Volume, By Aviation, 2021-2031F |
6.4.8 Indonesia Smart Beacon Market Revenues & Volume, By Automotive, 2021-2031F |
6.4.9 Indonesia Smart Beacon Market Revenues & Volume, By Automotive, 2021-2031F |
7 Indonesia Smart Beacon Market Import-Export Trade Statistics |
7.1 Indonesia Smart Beacon Market Export to Major Countries |
7.2 Indonesia Smart Beacon Market Imports from Major Countries |
8 Indonesia Smart Beacon Market Key Performance Indicators |
8.1 Average dwell time of consumers in proximity of smart beacons |
8.2 Rate of conversion from proximity marketing campaigns using smart beacons |
8.3 Number of active smart beacon installations in key cities or regions |
8.4 Frequency of app interactions triggered by smart beacon signals |
8.5 Percentage increase in foot traffic or customer engagement in locations with smart beacon deployment |
9 Indonesia Smart Beacon Market - Opportunity Assessment |
9.1 Indonesia Smart Beacon Market Opportunity Assessment, By Beacon Standard, 2021 & 2031F |
9.2 Indonesia Smart Beacon Market Opportunity Assessment, By Connectivity Type, 2021 & 2031F |
9.3 Indonesia Smart Beacon Market Opportunity Assessment, By Offering, 2021 & 2031F |
9.4 Indonesia Smart Beacon Market Opportunity Assessment, By End Use, 2021 & 2031F |
10 Indonesia Smart Beacon Market - Competitive Landscape |
10.1 Indonesia Smart Beacon Market Revenue Share, By Companies, 2024 |
10.2 Indonesia Smart Beacon Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |