| Product Code: ETC7578545 | Publication Date: Sep 2024 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Indonesia`s import trend for wellness supplements in 2024 experienced a decline of -17.77% compared to the previous year, with a compound annual growth rate (CAGR) of -18.5% from 2020 to 2024. This negative import momentum may reflect changing consumer preferences or shifts in market demand within the wellness supplements sector.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Indonesia Wellness Supplements Market Overview |
3.1 Indonesia Country Macro Economic Indicators |
3.2 Indonesia Wellness Supplements Market Revenues & Volume, 2022 & 2032F |
3.3 Indonesia Wellness Supplements Market - Industry Life Cycle |
3.4 Indonesia Wellness Supplements Market - Porter's Five Forces |
3.5 Indonesia Wellness Supplements Market Revenues & Volume Share, By Product, 2022 & 2032F |
3.6 Indonesia Wellness Supplements Market Revenues & Volume Share, By End User, 2022 & 2032F |
4 Indonesia Wellness Supplements Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among Indonesian consumers |
4.2.2 Growing disposable income leading to higher spending on wellness supplements |
4.2.3 Rise in lifestyle-related diseases driving demand for preventive healthcare products |
4.3 Market Restraints |
4.3.1 Lack of awareness about the benefits of wellness supplements among the general population |
4.3.2 Presence of counterfeit or low-quality products impacting consumer trust and market growth |
5 Indonesia Wellness Supplements Market Trends |
6 Indonesia Wellness Supplements Market, By Types |
6.1 Indonesia Wellness Supplements Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Indonesia Wellness Supplements Market Revenues & Volume, By Product, 2022-2032F |
6.1.3 Indonesia Wellness Supplements Market Revenues & Volume, By Dietary supplements, 2022-2032F |
6.1.4 Indonesia Wellness Supplements Market Revenues & Volume, By Functional food and beverages, 2022-2032F |
6.1.5 Indonesia Wellness Supplements Market Revenues & Volume, By Food intolerance products, 2022-2032F |
6.1.6 Indonesia Wellness Supplements Market Revenues & Volume, By Demo-cosmetic skin essentials, 2022-2032F |
6.2 Indonesia Wellness Supplements Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Indonesia Wellness Supplements Market Revenues & Volume, By Institutions, 2022-2032F |
6.2.3 Indonesia Wellness Supplements Market Revenues & Volume, By Individuals, 2022-2032F |
7 Indonesia Wellness Supplements Market Import-Export Trade Statistics |
7.1 Indonesia Wellness Supplements Market Export to Major Countries |
7.2 Indonesia Wellness Supplements Market Imports from Major Countries |
8 Indonesia Wellness Supplements Market Key Performance Indicators |
8.1 Percentage increase in online searches for wellness supplements in Indonesia |
8.2 Growth in the number of health and wellness stores retailing supplements |
8.3 Number of wellness supplement brands launching new products with innovative ingredients |
8.4 Increase in the number of health influencers promoting wellness supplements on social media |
9 Indonesia Wellness Supplements Market - Opportunity Assessment |
9.1 Indonesia Wellness Supplements Market Opportunity Assessment, By Product, 2022 & 2032F |
9.2 Indonesia Wellness Supplements Market Opportunity Assessment, By End User, 2022 & 2032F |
10 Indonesia Wellness Supplements Market - Competitive Landscape |
10.1 Indonesia Wellness Supplements Market Revenue Share, By Companies, 2025 |
10.2 Indonesia Wellness Supplements Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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