| Product Code: ETC7738199 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Despite a declining CAGR from 2020-24, Japan continues to see significant import shipments of flavored tea, with top exporters being China, Vietnam, Australia, Taiwan, and Sri Lanka. The high Herfindahl-Hirschman Index (HHI) concentration in 2024 indicates a competitive market. However, the slight negative growth rate from 2023-24 suggests a potential slowdown in the industry. It will be interesting to see how these trends evolve and impact the flavored tea market in Japan in the coming years.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Japan Flavoured Tea Market Overview |
3.1 Japan Country Macro Economic Indicators |
3.2 Japan Flavoured Tea Market Revenues & Volume, 2021 & 2031F |
3.3 Japan Flavoured Tea Market - Industry Life Cycle |
3.4 Japan Flavoured Tea Market - Porter's Five Forces |
3.5 Japan Flavoured Tea Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Japan Flavoured Tea Market Revenues & Volume Share, By Flavour, 2021 & 2031F |
3.7 Japan Flavoured Tea Market Revenues & Volume Share, By Packaging forma, 2021 & 2031F |
3.8 Japan Flavoured Tea Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.9 Japan Flavoured Tea Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Japan Flavoured Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers |
4.2.2 Growing demand for unique and exotic tea flavors |
4.2.3 Rising popularity of tea as a preferred beverage option in Japan |
4.3 Market Restraints |
4.3.1 High competition from traditional tea varieties |
4.3.2 Price sensitivity of consumers towards premium flavored teas |
4.3.3 Regulatory challenges related to food safety and labeling requirements |
5 Japan Flavoured Tea Market Trends |
6 Japan Flavoured Tea Market, By Types |
6.1 Japan Flavoured Tea Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Japan Flavoured Tea Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Japan Flavoured Tea Market Revenues & Volume, By Loose Leaf Tea, 2021- 2031F |
6.1.4 Japan Flavoured Tea Market Revenues & Volume, By CTC Tea, 2021- 2031F |
6.2 Japan Flavoured Tea Market, By Flavour |
6.2.1 Overview and Analysis |
6.2.2 Japan Flavoured Tea Market Revenues & Volume, By Fruits, 2021- 2031F |
6.2.3 Japan Flavoured Tea Market Revenues & Volume, By Flower, 2021- 2031F |
6.2.4 Japan Flavoured Tea Market Revenues & Volume, By Herbs, 2021- 2031F |
6.2.5 Japan Flavoured Tea Market Revenues & Volume, By Spices, 2021- 2031F |
6.3 Japan Flavoured Tea Market, By Packaging forma |
6.3.1 Overview and Analysis |
6.3.2 Japan Flavoured Tea Market Revenues & Volume, By Packed, 2021- 2031F |
6.3.3 Japan Flavoured Tea Market Revenues & Volume, By Loose, 2021- 2031F |
6.4 Japan Flavoured Tea Market, By Product Type |
6.4.1 Overview and Analysis |
6.4.2 Japan Flavoured Tea Market Revenues & Volume, By Black Tea, 2021- 2031F |
6.4.3 Japan Flavoured Tea Market Revenues & Volume, By Green Tea, 2021- 2031F |
6.4.4 Japan Flavoured Tea Market Revenues & Volume, By Herbal Tea, 2021- 2031F |
6.4.5 Japan Flavoured Tea Market Revenues & Volume, By Oolong Tea, 2021- 2031F |
6.4.6 Japan Flavoured Tea Market Revenues & Volume, By Other Products, 2021- 2031F |
6.5 Japan Flavoured Tea Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Japan Flavoured Tea Market Revenues & Volume, By Online, 2021- 2031F |
6.5.3 Japan Flavoured Tea Market Revenues & Volume, By Offline, 2021- 2031F |
6.5.4 Japan Flavoured Tea Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
7 Japan Flavoured Tea Market Import-Export Trade Statistics |
7.1 Japan Flavoured Tea Market Export to Major Countries |
7.2 Japan Flavoured Tea Market Imports from Major Countries |
8 Japan Flavoured Tea Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms for flavored tea brands |
8.2 Number of new product launches and innovations in the flavored tea segment |
8.3 Growth in the number of specialty tea cafes and stores offering flavored tea options |
9 Japan Flavoured Tea Market - Opportunity Assessment |
9.1 Japan Flavoured Tea Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Japan Flavoured Tea Market Opportunity Assessment, By Flavour, 2021 & 2031F |
9.3 Japan Flavoured Tea Market Opportunity Assessment, By Packaging forma, 2021 & 2031F |
9.4 Japan Flavoured Tea Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.5 Japan Flavoured Tea Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Japan Flavoured Tea Market - Competitive Landscape |
10.1 Japan Flavoured Tea Market Revenue Share, By Companies, 2024 |
10.2 Japan Flavoured Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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