| Product Code: ETC7749127 | Publication Date: Sep 2024 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Japan saw a steady growth in spirits import shipments with a CAGR of 4.15% from 2020 to 2024, despite a slight decline in growth rate from 2023 to 2024 at -0.4%. The top countries exporting to Japan were the UK, USA, Canada, Ireland, and Taiwan, Province of China, indicating a diverse range of sources. However, the high Herfindahl-Hirschman Index (HHI) concentration in 2024 suggests a market still dominated by a few key players, highlighting potential areas for market diversification and expansion.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Japan Spirits Market Overview |
3.1 Japan Country Macro Economic Indicators |
3.2 Japan Spirits Market Revenues & Volume, 2021 & 2031F |
3.3 Japan Spirits Market - Industry Life Cycle |
3.4 Japan Spirits Market - Porter's Five Forces |
3.5 Japan Spirits Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Japan Spirits Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Japan Spirits Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for premium and craft spirits in Japan |
4.2.2 Growing popularity of cocktail culture and mixology in the country |
4.2.3 Rising disposable income and changing consumer preferences towards high-quality spirits |
4.3 Market Restraints |
4.3.1 Strict regulations and taxes on alcohol production and distribution in Japan |
4.3.2 Competition from other alcoholic beverages like beer and wine |
4.3.3 Challenges in distribution and marketing of spirits, especially for smaller producers |
5 Japan Spirits Market Trends |
6 Japan Spirits Market, By Types |
6.1 Japan Spirits Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Japan Spirits Market Revenues & Volume, By Product Type, 2021- 2031F |
6.1.3 Japan Spirits Market Revenues & Volume, By Whiskey, 2021- 2031F |
6.1.4 Japan Spirits Market Revenues & Volume, By Vodka, 2021- 2031F |
6.1.5 Japan Spirits Market Revenues & Volume, By Rum, 2021- 2031F |
6.1.6 Japan Spirits Market Revenues & Volume, By Brandy, 2021- 2031F |
6.1.7 Japan Spirits Market Revenues & Volume, By Other, 2021- 2031F |
6.2 Japan Spirits Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Japan Spirits Market Revenues & Volume, By Specialty/Liquor Stores, 2021- 2031F |
6.2.3 Japan Spirits Market Revenues & Volume, By Online Retail Stores, 2021- 2031F |
6.2.4 Japan Spirits Market Revenues & Volume, By On-Trade, 2021- 2031F |
6.2.5 Japan Spirits Market Revenues & Volume, By Other, 2021- 2031F |
7 Japan Spirits Market Import-Export Trade Statistics |
7.1 Japan Spirits Market Export to Major Countries |
7.2 Japan Spirits Market Imports from Major Countries |
8 Japan Spirits Market Key Performance Indicators |
8.1 Number of craft spirits distilleries in Japan |
8.2 Number of bars and restaurants featuring a diverse range of spirits in their menus |
8.3 Consumer spending on premium spirits experiences, such as tasting events or distillery tours |
9 Japan Spirits Market - Opportunity Assessment |
9.1 Japan Spirits Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Japan Spirits Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Japan Spirits Market - Competitive Landscape |
10.1 Japan Spirits Market Revenue Share, By Companies, 2024 |
10.2 Japan Spirits Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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