Product Code: ETC7798105 | Publication Date: Sep 2024 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Body Scrub Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Body Scrub Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Body Scrub Market - Industry Life Cycle |
3.4 Kenya Body Scrub Market - Porter's Five Forces |
3.5 Kenya Body Scrub Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Kenya Body Scrub Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Kenya Body Scrub Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about skincare and self-care leading to a growing demand for body scrubs. |
4.2.2 Rising disposable income levels among the population, allowing for increased spending on premium beauty products like body scrubs. |
4.2.3 Growing trend towards natural and organic beauty products, driving the demand for natural ingredient-based body scrubs in Kenya. |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers in Kenya may hinder the adoption of higher-priced body scrub products. |
4.3.2 Limited availability of premium quality raw materials for body scrub production in the local market, leading to dependency on imports. |
4.3.3 Intense competition from both local and international body scrub brands, leading to pricing pressures and market saturation. |
5 Kenya Body Scrub Market Trends |
6 Kenya Body Scrub Market, By Types |
6.1 Kenya Body Scrub Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Body Scrub Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Kenya Body Scrub Market Revenues & Volume, By Plant-based, 2021- 2031F |
6.1.4 Kenya Body Scrub Market Revenues & Volume, By Milk-based, 2021- 2031F |
6.1.5 Kenya Body Scrub Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Kenya Body Scrub Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Kenya Body Scrub Market Revenues & Volume, By Hypermarket/supermarket, 2021- 2031F |
6.2.3 Kenya Body Scrub Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 Kenya Body Scrub Market Revenues & Volume, By Online, 2021- 2031F |
7 Kenya Body Scrub Market Import-Export Trade Statistics |
7.1 Kenya Body Scrub Market Export to Major Countries |
7.2 Kenya Body Scrub Market Imports from Major Countries |
8 Kenya Body Scrub Market Key Performance Indicators |
8.1 Percentage increase in online searches for body scrub products in Kenya. |
8.2 Growth in the number of beauty and skincare influencers promoting body scrubs on social media platforms. |
8.3 Expansion of distribution channels for body scrub products in Kenya, such as increased presence in retail stores and beauty salons. |
8.4 Percentage growth in the use of eco-friendly packaging for body scrub products in the Kenyan market. |
8.5 Increase in the number of spas and wellness centers offering body scrub treatments in Kenya. |
9 Kenya Body Scrub Market - Opportunity Assessment |
9.1 Kenya Body Scrub Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Kenya Body Scrub Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Kenya Body Scrub Market - Competitive Landscape |
10.1 Kenya Body Scrub Market Revenue Share, By Companies, 2024 |
10.2 Kenya Body Scrub Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |