| Product Code: ETC12397717 | Publication Date: Apr 2025 | Updated Date: Aug 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Groundnut Oil Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Groundnut Oil Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Groundnut Oil Market - Industry Life Cycle |
3.4 Kenya Groundnut Oil Market - Porter's Five Forces |
3.5 Kenya Groundnut Oil Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Kenya Groundnut Oil Market Revenues & Volume Share, By Extraction Method, 2021 & 2031F |
3.7 Kenya Groundnut Oil Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.8 Kenya Groundnut Oil Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.9 Kenya Groundnut Oil Market Revenues & Volume Share, By Consumer Type, 2021 & 2031F |
4 Kenya Groundnut Oil Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to a shift towards natural and healthier cooking oils. |
4.2.2 Growing demand for groundnut oil as a key ingredient in traditional Kenyan cuisine. |
4.2.3 Rising disposable income levels in Kenya, driving the consumption of premium food products. |
4.3 Market Restraints |
4.3.1 Fluctuating prices of groundnuts impacting the production cost and pricing of groundnut oil. |
4.3.2 Competition from other cooking oils such as palm oil and sunflower oil in the Kenyan market. |
4.3.3 Challenges in the supply chain and distribution network leading to limited availability of groundnut oil in certain regions. |
5 Kenya Groundnut Oil Market Trends |
6 Kenya Groundnut Oil Market, By Types |
6.1 Kenya Groundnut Oil Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Groundnut Oil Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Kenya Groundnut Oil Market Revenues & Volume, By Refined, 2021 - 2031F |
6.1.4 Kenya Groundnut Oil Market Revenues & Volume, By Unrefined, 2021 - 2031F |
6.1.5 Kenya Groundnut Oil Market Revenues & Volume, By Blended, 2021 - 2031F |
6.2 Kenya Groundnut Oil Market, By Extraction Method |
6.2.1 Overview and Analysis |
6.2.2 Kenya Groundnut Oil Market Revenues & Volume, By Cold-Pressed, 2021 - 2031F |
6.2.3 Kenya Groundnut Oil Market Revenues & Volume, By Solvent-Extracted, 2021 - 2031F |
6.2.4 Kenya Groundnut Oil Market Revenues & Volume, By Expeller-Pressed, 2021 - 2031F |
6.3 Kenya Groundnut Oil Market, By Packaging Type |
6.3.1 Overview and Analysis |
6.3.2 Kenya Groundnut Oil Market Revenues & Volume, By Glass Bottles, 2021 - 2031F |
6.3.3 Kenya Groundnut Oil Market Revenues & Volume, By Plastic Bottles, 2021 - 2031F |
6.3.4 Kenya Groundnut Oil Market Revenues & Volume, By Tins & Pouches, 2021 - 2031F |
6.4 Kenya Groundnut Oil Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Kenya Groundnut Oil Market Revenues & Volume, By Supers, 2021 - 2031F |
6.4.3 Kenya Groundnut Oil Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.4.4 Kenya Groundnut Oil Market Revenues & Volume, By Convenience Stores, 2021 - 2031F |
6.5 Kenya Groundnut Oil Market, By Consumer Type |
6.5.1 Overview and Analysis |
6.5.2 Kenya Groundnut Oil Market Revenues & Volume, By Household, 2021 - 2031F |
6.5.3 Kenya Groundnut Oil Market Revenues & Volume, By HoReCa, 2021 - 2031F |
6.5.4 Kenya Groundnut Oil Market Revenues & Volume, By Commercial, 2021 - 2031F |
7 Kenya Groundnut Oil Market Import-Export Trade Statistics |
7.1 Kenya Groundnut Oil Market Export to Major Countries |
7.2 Kenya Groundnut Oil Market Imports from Major Countries |
8 Kenya Groundnut Oil Market Key Performance Indicators |
8.1 Average selling price of groundnut oil in Kenya. |
8.2 Consumer awareness and perception of the health benefits of groundnut oil. |
8.3 Number of new product launches and innovations in the groundnut oil segment in Kenya. |
8.4 Percentage of market share held by groundnut oil compared to other cooking oils in Kenya. |
8.5 Consumer satisfaction levels and repeat purchase rate for groundnut oil brands in Kenya. |
9 Kenya Groundnut Oil Market - Opportunity Assessment |
9.1 Kenya Groundnut Oil Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Kenya Groundnut Oil Market Opportunity Assessment, By Extraction Method, 2021 & 2031F |
9.3 Kenya Groundnut Oil Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.4 Kenya Groundnut Oil Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.5 Kenya Groundnut Oil Market Opportunity Assessment, By Consumer Type, 2021 & 2031F |
10 Kenya Groundnut Oil Market - Competitive Landscape |
10.1 Kenya Groundnut Oil Market Revenue Share, By Companies, 2024 |
10.2 Kenya Groundnut Oil Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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