Kenya Location-Based Services Market (2025-2031) | Competitive Landscape, Outlook, Share, Companies, Size & Revenue, Industry, Segmentation, Forecast, Trends, Analysis, Value, Growth

Name: Kenya Location-Based Services Market (2025-2031) | Trends & Outlook
Creator: 6Wresearch
License: https://www.6wresearch.com/privacy-policy
Keywords: Location-Based Services Market, Kenya Location-Based Services Market, Kenya Location-Based Services Market Revenues, Kenya Location-Based Services Market Share, Kenya Location-Based Services Market Size, Kenya Location-Based Services Market Outlook, Kenya Location-Based Services Market Report, Kenya Location-Based Services Market Competition, Kenya Location-Based Services Market Overview, Kenya Location-Based Services Market Trends, Kenya Location-Based Services Market Forecast

Market Forecast By Component (Hardware, Software, Services), By Location (Indoor, Outdoor), By Application (Mapping and Navigation, Business Intelligence and Analytics, Location-based Advertising, Social Networking and Entertainment, Other) And Competitive Landscape

Product Code: ETC7806466	Publication Date: Sep 2024	Updated Date: Sep 2025	Product Type: Market Research Report
Publisher: 6Wresearch	Author: Shubham Padhi	No. of Pages: 75	No. of Figures: 35	No. of Tables: 20

Key Highlights of the Report:

Kenya Location-Based Services Market Outlook
Market Size of Kenya Location-Based Services Market, 2024
Forecast of Kenya Location-Based Services Market, 2031
Historical Data and Forecast of Kenya Location-Based Services Revenues & Volume for the Period 2021- 2031
Kenya Location-Based Services Market Trend Evolution
Kenya Location-Based Services Market Drivers and Challenges
Kenya Location-Based Services Price Trends
Kenya Location-Based Services Porter's Five Forces
Kenya Location-Based Services Industry Life Cycle
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Component for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Hardware for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Software for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Services for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Location for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Indoor for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Outdoor for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Application for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Mapping and Navigation for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Business Intelligence and Analytics for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Location-based Advertising for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Social Networking and Entertainment for the Period 2021- 2031
Historical Data and Forecast of Kenya Location-Based Services Market Revenues & Volume By Other for the Period 2021- 2031
Kenya Location-Based Services Import Export Trade Statistics
Market Opportunity Assessment By Component
Market Opportunity Assessment By Location
Market Opportunity Assessment By Application
Kenya Location-Based Services Top Companies Market Share
Kenya Location-Based Services Competitive Benchmarking By Technical and Operational Parameters
Kenya Location-Based Services Company Profiles
Kenya Location-Based Services Key Strategic Recommendations

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Kenya Location-Based Services Market Overview

3.1 Kenya Country Macro Economic Indicators

3.2 Kenya Location-Based Services Market Revenues & Volume, 2021 & 2031F

3.3 Kenya Location-Based Services Market - Industry Life Cycle

3.4 Kenya Location-Based Services Market - Porter's Five Forces

3.5 Kenya Location-Based Services Market Revenues & Volume Share, By Component, 2021 & 2031F

3.6 Kenya Location-Based Services Market Revenues & Volume Share, By Location, 2021 & 2031F

3.7 Kenya Location-Based Services Market Revenues & Volume Share, By Application, 2021 & 2031F

4 Kenya Location-Based Services Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing adoption of smartphones and mobile internet penetration in Kenya

4.2.2 Growth in demand for location-based services for navigation, tracking, and marketing purposes

4.2.3 Government initiatives to promote digitalization and smart city technologies

4.3 Market Restraints

4.3.1 High data costs and internet connectivity issues in certain regions of Kenya

4.3.2 Concerns over data privacy and security hindering the adoption of location-based services

4.3.3 Limited awareness and understanding of the benefits of location-based services among businesses and consumers

5 Kenya Location-Based Services Market Trends

6 Kenya Location-Based Services Market, By Types

6.1 Kenya Location-Based Services Market, By Component

6.1.1 Overview and Analysis

6.1.2 Kenya Location-Based Services Market Revenues & Volume, By Component, 2021- 2031F

6.1.3 Kenya Location-Based Services Market Revenues & Volume, By Hardware, 2021- 2031F

6.1.4 Kenya Location-Based Services Market Revenues & Volume, By Software, 2021- 2031F

6.1.5 Kenya Location-Based Services Market Revenues & Volume, By Services, 2021- 2031F

6.2 Kenya Location-Based Services Market, By Location

6.2.1 Overview and Analysis

6.2.2 Kenya Location-Based Services Market Revenues & Volume, By Indoor, 2021- 2031F

6.2.3 Kenya Location-Based Services Market Revenues & Volume, By Outdoor, 2021- 2031F

6.3 Kenya Location-Based Services Market, By Application

6.3.1 Overview and Analysis

6.3.2 Kenya Location-Based Services Market Revenues & Volume, By Mapping and Navigation, 2021- 2031F

6.3.3 Kenya Location-Based Services Market Revenues & Volume, By Business Intelligence and Analytics, 2021- 2031F

6.3.4 Kenya Location-Based Services Market Revenues & Volume, By Location-based Advertising, 2021- 2031F

6.3.5 Kenya Location-Based Services Market Revenues & Volume, By Social Networking and Entertainment, 2021- 2031F

6.3.6 Kenya Location-Based Services Market Revenues & Volume, By Other, 2021- 2031F

7 Kenya Location-Based Services Market Import-Export Trade Statistics

7.1 Kenya Location-Based Services Market Export to Major Countries

7.2 Kenya Location-Based Services Market Imports from Major Countries

8 Kenya Location-Based Services Market Key Performance Indicators

8.1 Average daily active users (DAU) of location-based services in Kenya

8.2 Number of partnerships and collaborations between location-based service providers and local businesses

8.3 Percentage increase in the usage of location-based services for marketing campaigns by businesses in Kenya

9 Kenya Location-Based Services Market - Opportunity Assessment

9.1 Kenya Location-Based Services Market Opportunity Assessment, By Component, 2021 & 2031F

9.2 Kenya Location-Based Services Market Opportunity Assessment, By Location, 2021 & 2031F

9.3 Kenya Location-Based Services Market Opportunity Assessment, By Application, 2021 & 2031F

10 Kenya Location-Based Services Market - Competitive Landscape

10.1 Kenya Location-Based Services Market Revenue Share, By Companies, 2024

10.2 Kenya Location-Based Services Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Africa Location-Based Services Market

Global Location-Based Services Market

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Luxembourg Location-Based Services Market

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Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

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