| Product Code: ETC12949909 | Publication Date: Apr 2025 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Multi-Store Gift Card Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Multi-Store Gift Card Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Multi-Store Gift Card Market - Industry Life Cycle |
3.4 Kenya Multi-Store Gift Card Market - Porter's Five Forces |
3.5 Kenya Multi-Store Gift Card Market Revenues & Volume Share, By Card Type, 2021 & 2031F |
3.6 Kenya Multi-Store Gift Card Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Kenya Multi-Store Gift Card Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Kenya Multi-Store Gift Card Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.9 Kenya Multi-Store Gift Card Market Revenues & Volume Share, By Denomination Range, 2021 & 2031F |
4 Kenya Multi-Store Gift Card Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer preference for convenient gifting options |
4.2.2 Growth in the retail sector in Kenya |
4.2.3 Rising adoption of digital payment methods |
4.3 Market Restraints |
4.3.1 Limited awareness and understanding of multi-store gift cards among consumers |
4.3.2 Security concerns related to digital transactions |
4.3.3 Competition from traditional gifting options like cash or single-store gift cards |
5 Kenya Multi-Store Gift Card Market Trends |
6 Kenya Multi-Store Gift Card Market, By Types |
6.1 Kenya Multi-Store Gift Card Market, By Card Type |
6.1.1 Overview and Analysis |
6.1.2 Kenya Multi-Store Gift Card Market Revenues & Volume, By Card Type, 2021 - 2031F |
6.1.3 Kenya Multi-Store Gift Card Market Revenues & Volume, By Physical Card, 2021 - 2031F |
6.1.4 Kenya Multi-Store Gift Card Market Revenues & Volume, By Digital Card, 2021 - 2031F |
6.1.5 Kenya Multi-Store Gift Card Market Revenues & Volume, By Prepaid Card, 2021 - 2031F |
6.1.6 Kenya Multi-Store Gift Card Market Revenues & Volume, By Reloadable Card, 2021 - 2031F |
6.1.7 Kenya Multi-Store Gift Card Market Revenues & Volume, By Customizable Card, 2021 - 2031F |
6.2 Kenya Multi-Store Gift Card Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Kenya Multi-Store Gift Card Market Revenues & Volume, By Online, 2021 - 2031F |
6.2.3 Kenya Multi-Store Gift Card Market Revenues & Volume, By Offline, 2021 - 2031F |
6.2.4 Kenya Multi-Store Gift Card Market Revenues & Volume, By Mobile App, 2021 - 2031F |
6.2.5 Kenya Multi-Store Gift Card Market Revenues & Volume, By Gift Shops, 2021 - 2031F |
6.2.6 Kenya Multi-Store Gift Card Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
6.3 Kenya Multi-Store Gift Card Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Kenya Multi-Store Gift Card Market Revenues & Volume, By Retail Shopping, 2021 - 2031F |
6.3.3 Kenya Multi-Store Gift Card Market Revenues & Volume, By Dining, 2021 - 2031F |
6.3.4 Kenya Multi-Store Gift Card Market Revenues & Volume, By Entertainment, 2021 - 2031F |
6.3.5 Kenya Multi-Store Gift Card Market Revenues & Volume, By Travel, 2021 - 2031F |
6.3.6 Kenya Multi-Store Gift Card Market Revenues & Volume, By Online Services, 2021 - 2031F |
6.4 Kenya Multi-Store Gift Card Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Kenya Multi-Store Gift Card Market Revenues & Volume, By Consumers, 2021 - 2031F |
6.4.3 Kenya Multi-Store Gift Card Market Revenues & Volume, By Businesses, 2021 - 2031F |
6.4.4 Kenya Multi-Store Gift Card Market Revenues & Volume, By SMEs, 2021 - 2031F |
6.4.5 Kenya Multi-Store Gift Card Market Revenues & Volume, By Large Enterprises, 2021 - 2031F |
6.4.6 Kenya Multi-Store Gift Card Market Revenues & Volume, By Corporations, 2021 - 2031F |
6.5 Kenya Multi-Store Gift Card Market, By Denomination Range |
6.5.1 Overview and Analysis |
6.5.2 Kenya Multi-Store Gift Card Market Revenues & Volume, By Below $50, 2021 - 2031F |
6.5.3 Kenya Multi-Store Gift Card Market Revenues & Volume, By $50-$100, 2021 - 2031F |
6.5.4 Kenya Multi-Store Gift Card Market Revenues & Volume, By $100-$500, 2021 - 2031F |
6.5.5 Kenya Multi-Store Gift Card Market Revenues & Volume, By Above $500, 2021 - 2031F |
6.5.6 Kenya Multi-Store Gift Card Market Revenues & Volume, By Custom Amount, 2021 - 2031F |
7 Kenya Multi-Store Gift Card Market Import-Export Trade Statistics |
7.1 Kenya Multi-Store Gift Card Market Export to Major Countries |
7.2 Kenya Multi-Store Gift Card Market Imports from Major Countries |
8 Kenya Multi-Store Gift Card Market Key Performance Indicators |
8.1 Redemption rate of multi-store gift cards |
8.2 Average load value per multi-store gift card |
8.3 Number of participating retail stores accepting multi-store gift cards |
8.4 Customer satisfaction score related to multi-store gift card usage |
8.5 Frequency of multi-store gift card purchases |
9 Kenya Multi-Store Gift Card Market - Opportunity Assessment |
9.1 Kenya Multi-Store Gift Card Market Opportunity Assessment, By Card Type, 2021 & 2031F |
9.2 Kenya Multi-Store Gift Card Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Kenya Multi-Store Gift Card Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Kenya Multi-Store Gift Card Market Opportunity Assessment, By End User, 2021 & 2031F |
9.5 Kenya Multi-Store Gift Card Market Opportunity Assessment, By Denomination Range, 2021 & 2031F |
10 Kenya Multi-Store Gift Card Market - Competitive Landscape |
10.1 Kenya Multi-Store Gift Card Market Revenue Share, By Companies, 2024 |
10.2 Kenya Multi-Store Gift Card Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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