Product Code: ETC7810005 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
Publisher: 6Wresearch | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 | |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Kenya Payment Market Overview |
3.1 Kenya Country Macro Economic Indicators |
3.2 Kenya Payment Market Revenues & Volume, 2021 & 2031F |
3.3 Kenya Payment Market - Industry Life Cycle |
3.4 Kenya Payment Market - Porter's Five Forces |
3.5 Kenya Payment Market Revenues & Volume Share, By Mode of Payment, 2021 & 2031F |
3.6 Kenya Payment Market Revenues & Volume Share, By Online Sale, 2021 & 2031F |
3.7 Kenya Payment Market Revenues & Volume Share, By End-User Industries, 2021 & 2031F |
4 Kenya Payment Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of digital payments in Kenya due to convenience and security. |
4.2.2 Government initiatives to promote cashless transactions and financial inclusion. |
4.2.3 Growth of e-commerce and online shopping platforms driving demand for digital payment solutions. |
4.3 Market Restraints |
4.3.1 Limited internet connectivity and access to smartphones in certain regions of Kenya. |
4.3.2 Concerns regarding data security and privacy hindering trust in digital payment systems. |
4.3.3 Resistance to change among certain segments of the population preferring traditional cash transactions. |
5 Kenya Payment Market Trends |
6 Kenya Payment Market, By Types |
6.1 Kenya Payment Market, By Mode of Payment |
6.1.1 Overview and Analysis |
6.1.2 Kenya Payment Market Revenues & Volume, By Mode of Payment, 2021- 2031F |
6.1.3 Kenya Payment Market Revenues & Volume, By Point of Sale, 2021- 2031F |
6.1.4 Kenya Payment Market Revenues & Volume, By Card Payments, 2021- 2031F |
6.1.5 Kenya Payment Market Revenues & Volume, By Digital Wallet, 2021- 2031F |
6.1.6 Kenya Payment Market Revenues & Volume, By Cash, 2021- 2031F |
6.2 Kenya Payment Market, By Online Sale |
6.2.1 Overview and Analysis |
6.2.2 Kenya Payment Market Revenues & Volume, By Card Payments, 2021- 2031F |
6.2.3 Kenya Payment Market Revenues & Volume, By Digital Wallet, 2021- 2031F |
6.3 Kenya Payment Market, By End-User Industries |
6.3.1 Overview and Analysis |
6.3.2 Kenya Payment Market Revenues & Volume, By Retail, 2021- 2031F |
6.3.3 Kenya Payment Market Revenues & Volume, By Entertainment, 2021- 2031F |
6.3.4 Kenya Payment Market Revenues & Volume, By Healthcare, 2021- 2031F |
6.3.5 Kenya Payment Market Revenues & Volume, By Hospitality, 2021- 2031F |
7 Kenya Payment Market Import-Export Trade Statistics |
7.1 Kenya Payment Market Export to Major Countries |
7.2 Kenya Payment Market Imports from Major Countries |
8 Kenya Payment Market Key Performance Indicators |
8.1 Average transaction value processed through digital payment methods. |
8.2 Number of new users adopting digital payment solutions. |
8.3 Growth in the number of merchants accepting digital payments. |
8.4 Percentage increase in mobile money transactions. |
8.5 Rate of growth in online payment transactions. |
9 Kenya Payment Market - Opportunity Assessment |
9.1 Kenya Payment Market Opportunity Assessment, By Mode of Payment, 2021 & 2031F |
9.2 Kenya Payment Market Opportunity Assessment, By Online Sale, 2021 & 2031F |
9.3 Kenya Payment Market Opportunity Assessment, By End-User Industries, 2021 & 2031F |
10 Kenya Payment Market - Competitive Landscape |
10.1 Kenya Payment Market Revenue Share, By Companies, 2024 |
10.2 Kenya Payment Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |