| Product Code: ETC5687646 | Publication Date: Nov 2023 | Updated Date: Dec 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
Laos continues to rely heavily on eye makeup imports, with top exporters being Thailand, India, and the United States of America in 2023. Despite a very high concentration level in the market, the industry saw a significant decline with a CAGR of -79.65 and a growth rate of -58.9. This indicates a challenging market environment for eye makeup importers in Laos, potentially driven by various factors such as shifting consumer preferences or economic conditions.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Laos Eye Makeup Market Overview |
3.1 Laos Country Macro Economic Indicators |
3.2 Laos Eye Makeup Market Revenues & Volume, 2021 & 2031F |
3.3 Laos Eye Makeup Market - Industry Life Cycle |
3.4 Laos Eye Makeup Market - Porter's Five Forces |
3.5 Laos Eye Makeup Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.6 Laos Eye Makeup Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Laos Eye Makeup Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income among consumers in Laos |
4.2.2 Growing influence of social media platforms on beauty trends |
4.2.3 Rising popularity of beauty influencers and makeup tutorials in the region |
4.3 Market Restraints |
4.3.1 Limited availability of high-quality and affordable eye makeup products in Laos |
4.3.2 Lack of awareness about the benefits of using eye makeup among certain consumer segments |
5 Laos Eye Makeup Market Trends |
6 Laos Eye Makeup Market Segmentations |
6.1 Laos Eye Makeup Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Laos Eye Makeup Market Revenues & Volume, By Mascara, 2021-2031F |
6.1.3 Laos Eye Makeup Market Revenues & Volume, By Shadow, 2021-2031F |
6.1.4 Laos Eye Makeup Market Revenues & Volume, By Liner, 2021-2031F |
6.1.5 Laos Eye Makeup Market Revenues & Volume, By Pencil, 2021-2031F |
6.1.6 Laos Eye Makeup Market Revenues & Volume, By Brow, 2021-2031F |
6.1.7 Laos Eye Makeup Market Revenues & Volume, By Others, 2021-2031F |
6.2 Laos Eye Makeup Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Laos Eye Makeup Market Revenues & Volume, By Online, 2021-2031F |
6.2.3 Laos Eye Makeup Market Revenues & Volume, By Offline, 2021-2031F |
7 Laos Eye Makeup Market Import-Export Trade Statistics |
7.1 Laos Eye Makeup Market Export to Major Countries |
7.2 Laos Eye Makeup Market Imports from Major Countries |
8 Laos Eye Makeup Market Key Performance Indicators |
8.1 Number of eye makeup brands entering the Laos market |
8.2 Growth in the number of beauty salons offering eye makeup services in Laos |
8.3 Increase in the usage of eye makeup hashtags on social media platforms in Laos |
9 Laos Eye Makeup Market - Opportunity Assessment |
9.1 Laos Eye Makeup Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.2 Laos Eye Makeup Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Laos Eye Makeup Market - Competitive Landscape |
10.1 Laos Eye Makeup Market Revenue Share, By Companies, 2024 |
10.2 Laos Eye Makeup Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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