| Product Code: ETC5425237 | Publication Date: Nov 2023 | Updated Date: Oct 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Laos Mobile Value Added Services (MVAS) Market Overview |
3.1 Laos Country Macro Economic Indicators |
3.2 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, 2021 & 2031F |
3.3 Laos Mobile Value Added Services (MVAS) Market - Industry Life Cycle |
3.4 Laos Mobile Value Added Services (MVAS) Market - Porter's Five Forces |
3.5 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume Share, By Solution, 2021 & 2031F |
3.6 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume Share, By End User, 2021 & 2031F |
3.7 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume Share, By Vertical, 2021 & 2031F |
4 Laos Mobile Value Added Services (MVAS) Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing mobile phone penetration in Laos |
4.2.2 Growing demand for entertainment and lifestyle services on mobile devices |
4.2.3 Rising adoption of digital payment solutions |
4.2.4 Government initiatives to promote digitalization and mobile services |
4.3 Market Restraints |
4.3.1 Limited internet infrastructure and connectivity in rural areas |
4.3.2 Low levels of digital literacy among certain population segments |
4.3.3 Regulatory challenges and restrictions on certain types of value-added services |
4.3.4 Competition from OTT (Over-the-Top) services impacting traditional MVAS providers |
5 Laos Mobile Value Added Services (MVAS) Market Trends |
6 Laos Mobile Value Added Services (MVAS) Market Segmentations |
6.1 Laos Mobile Value Added Services (MVAS) Market, By Solution |
6.1.1 Overview and Analysis |
6.1.2 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By SMS, 2021-2031F |
6.1.3 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By MMS, 2021-2031F |
6.1.4 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Location Based Services, 2021-2031F |
6.1.5 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Mobile Email & IM, 2021-2031F |
6.1.6 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Mobile Money, 2021-2031F |
6.1.7 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Mobile Advertising, 2021-2031F |
6.2 Laos Mobile Value Added Services (MVAS) Market, By End User |
6.2.1 Overview and Analysis |
6.2.2 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By SMBs, 2021-2031F |
6.2.3 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Enterprises, 2021-2031F |
6.3 Laos Mobile Value Added Services (MVAS) Market, By Vertical |
6.3.1 Overview and Analysis |
6.3.2 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By BFSI, 2021-2031F |
6.3.3 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Media and Entertainment, 2021-2031F |
6.3.4 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Healthcare, 2021-2031F |
6.3.5 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Education, 2021-2031F |
6.3.6 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Retail, 2021-2031F |
6.3.7 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Government, 2021-2031F |
6.3.8 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Others, 2021-2031F |
6.3.9 Laos Mobile Value Added Services (MVAS) Market Revenues & Volume, By Others, 2021-2031F |
7 Laos Mobile Value Added Services (MVAS) Market Import-Export Trade Statistics |
7.1 Laos Mobile Value Added Services (MVAS) Market Export to Major Countries |
7.2 Laos Mobile Value Added Services (MVAS) Market Imports from Major Countries |
8 Laos Mobile Value Added Services (MVAS) Market Key Performance Indicators |
8.1 Average revenue per user (ARPU) for MVAS in Laos |
8.2 Subscriber engagement metrics such as daily active users (DAU) and monthly active users (MAU) |
8.3 Conversion rates from free to paid MVAS subscriptions |
8.4 Retention rates of MVAS subscribers |
8.5 Customer satisfaction scores for MVAS offerings |
9 Laos Mobile Value Added Services (MVAS) Market - Opportunity Assessment |
9.1 Laos Mobile Value Added Services (MVAS) Market Opportunity Assessment, By Solution, 2021 & 2031F |
9.2 Laos Mobile Value Added Services (MVAS) Market Opportunity Assessment, By End User, 2021 & 2031F |
9.3 Laos Mobile Value Added Services (MVAS) Market Opportunity Assessment, By Vertical, 2021 & 2031F |
10 Laos Mobile Value Added Services (MVAS) Market - Competitive Landscape |
10.1 Laos Mobile Value Added Services (MVAS) Market Revenue Share, By Companies, 2024 |
10.2 Laos Mobile Value Added Services (MVAS) Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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