| Product Code: ETC7909229 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Latvia continued to see significant import shipments of deodorants, with top suppliers including Poland, Lithuania, Germany, Belarus, and Estonia. The high Herfindahl-Hirschman Index (HHI) indicates a concentrated market, potentially leading to competitive pricing and product offerings. The compound annual growth rate (CAGR) from 2020 to 2024 was strong at 9.23%, with a notable growth rate of 8.88% from 2023 to 2024. This suggests a sustained demand for deodorant products in Latvia and highlights the importance of strategic partnerships with key exporting countries for market players in the region.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Latvia Deodorant Market Overview |
3.1 Latvia Country Macro Economic Indicators |
3.2 Latvia Deodorant Market Revenues & Volume, 2021 & 2031F |
3.3 Latvia Deodorant Market - Industry Life Cycle |
3.4 Latvia Deodorant Market - Porter's Five Forces |
3.5 Latvia Deodorant Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Latvia Deodorant Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Latvia Deodorant Market Revenues & Volume Share, By Packaging Material, 2021 & 2031F |
3.8 Latvia Deodorant Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Latvia Deodorant Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and grooming among consumers in Latvia |
4.2.2 Growing disposable income leading to higher spending on personal care products |
4.2.3 Introduction of innovative and specialized deodorant products catering to different consumer needs |
4.3 Market Restraints |
4.3.1 Intense competition among existing deodorant brands in the market |
4.3.2 Economic downturn impacting consumer purchasing power and willingness to spend on non-essential items |
4.3.3 Rising costs of raw materials affecting product pricing and profit margins |
5 Latvia Deodorant Market Trends |
6 Latvia Deodorant Market, By Types |
6.1 Latvia Deodorant Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Latvia Deodorant Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Latvia Deodorant Market Revenues & Volume, By Spray, 2021- 2031F |
6.1.4 Latvia Deodorant Market Revenues & Volume, By Creams, 2021- 2031F |
6.1.5 Latvia Deodorant Market Revenues & Volume, By Roll-On, 2021- 2031F |
6.1.6 Latvia Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Latvia Deodorant Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Latvia Deodorant Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Latvia Deodorant Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 Latvia Deodorant Market Revenues & Volume, By Pharmacies, 2021- 2031F |
6.2.5 Latvia Deodorant Market Revenues & Volume, By Drug Stores, 2021- 2031F |
6.2.6 Latvia Deodorant Market Revenues & Volume, By Online Retail, 2021- 2031F |
6.2.7 Latvia Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.3 Latvia Deodorant Market, By Packaging Material |
6.3.1 Overview and Analysis |
6.3.2 Latvia Deodorant Market Revenues & Volume, By Metal, 2021- 2031F |
6.3.3 Latvia Deodorant Market Revenues & Volume, By Plastic, 2021- 2031F |
6.3.4 Latvia Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.4 Latvia Deodorant Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Latvia Deodorant Market Revenues & Volume, By Men, 2021- 2031F |
6.4.3 Latvia Deodorant Market Revenues & Volume, By Women, 2021- 2031F |
6.4.4 Latvia Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
7 Latvia Deodorant Market Import-Export Trade Statistics |
7.1 Latvia Deodorant Market Export to Major Countries |
7.2 Latvia Deodorant Market Imports from Major Countries |
8 Latvia Deodorant Market Key Performance Indicators |
8.1 Consumer engagement rates on social media platforms for deodorant brands |
8.2 Number of new product launches and innovations in the deodorant market |
8.3 Growth in the number of distribution channels for deodorant products in Latvia |
9 Latvia Deodorant Market - Opportunity Assessment |
9.1 Latvia Deodorant Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Latvia Deodorant Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Latvia Deodorant Market Opportunity Assessment, By Packaging Material, 2021 & 2031F |
9.4 Latvia Deodorant Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Latvia Deodorant Market - Competitive Landscape |
10.1 Latvia Deodorant Market Revenue Share, By Companies, 2024 |
10.2 Latvia Deodorant Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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