| Product Code: ETC4819713 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
In 2024, Lithuania saw a significant increase in tampon import shipments, with top exporting countries being Italy, Latvia, Hungary, Poland, and Romania. The market concentration, as measured by the Herfindahl-Hirschman Index (HHI), shifted from moderate to high concentration within a year. Despite a negative growth rate in 2024, the compound annual growth rate (CAGR) from 2020 to 2024 remained strong at 13.75%. This data suggests a dynamic and evolving market landscape for tampons in Lithuania, with potential implications for market competition and consumer choices.

By 2027, the Tampons market in Lithuania is anticipated to reach a growth rate of 1.31%, as part of an increasingly competitive Europe region, where Germany remains at the forefront, supported by United Kingdom, France, Italy and Russia, driving innovations and market adoption across sectors.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Lithuania Tampons Market Overview |
3.1 Lithuania Country Macro Economic Indicators |
3.2 Lithuania Tampons Market Revenues & Volume, 2021 & 2031F |
3.3 Lithuania Tampons Market - Industry Life Cycle |
3.4 Lithuania Tampons Market - Porter's Five Forces |
3.5 Lithuania Tampons Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Lithuania Tampons Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.7 Lithuania Tampons Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Lithuania Tampons Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about menstrual hygiene and the importance of using quality feminine hygiene products. |
4.2.2 Growing focus on women's health and well-being, leading to higher demand for premium and organic tampons. |
4.2.3 Rising disposable income and changing lifestyles, resulting in higher spending on personal care products like tampons. |
4.3 Market Restraints |
4.3.1 Cultural taboos and stigma surrounding menstruation impacting the acceptance and adoption of tampons. |
4.3.2 Price sensitivity among consumers, especially in a price-sensitive market like Lithuania. |
5 Lithuania Tampons Market Trends |
6 Lithuania Tampons Market Segmentations |
6.1 Lithuania Tampons Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Lithuania Tampons Market Revenues & Volume, By Radially Wound Pledget, 2021-2031F |
6.1.3 Lithuania Tampons Market Revenues & Volume, By Rectangular/Square Pad, 2021-2031F |
6.2 Lithuania Tampons Market, By Material |
6.2.1 Overview and Analysis |
6.2.2 Lithuania Tampons Market Revenues & Volume, By Cotton, 2021-2031F |
6.2.3 Lithuania Tampons Market Revenues & Volume, By Rayon, 2021-2031F |
6.2.4 Lithuania Tampons Market Revenues & Volume, By Blended, 2021-2031F |
6.3 Lithuania Tampons Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Lithuania Tampons Market Revenues & Volume, By Online Stores, 2021-2031F |
6.3.3 Lithuania Tampons Market Revenues & Volume, By Pharmacy/Pharmacy & Retail stores, 2021-2031F |
7 Lithuania Tampons Market Import-Export Trade Statistics |
7.1 Lithuania Tampons Market Export to Major Countries |
7.2 Lithuania Tampons Market Imports from Major Countries |
8 Lithuania Tampons Market Key Performance Indicators |
8.1 Number of educational campaigns and initiatives promoting menstrual hygiene in Lithuania. |
8.2 Percentage of sales attributed to premium and organic tampons in the market. |
8.3 Average spending per capita on feminine hygiene products in Lithuania. |
8.4 Number of new product launches and innovations in the tampons market. |
8.5 Consumer satisfaction levels and brand loyalty indicators among tampon users in Lithuania. |
9 Lithuania Tampons Market - Opportunity Assessment |
9.1 Lithuania Tampons Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Lithuania Tampons Market Opportunity Assessment, By Material, 2021 & 2031F |
9.3 Lithuania Tampons Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Lithuania Tampons Market - Competitive Landscape |
10.1 Lithuania Tampons Market Revenue Share, By Companies, 2024 |
10.2 Lithuania Tampons Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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