Malaysia Hair Straightener Market (2025-2031) Outlook | Value, Size, Trends, Forecast, Analysis, Industry, Growth, Companies, Revenue & Share

Market Forecast By Plate Type (Ceramic, Titanium, Tourmaline, Others), By End User (Household, Commercial), By Distribution Channel (Offline Store, Online Store) And Competitive Landscape
Product Code: ETC327326 Publication Date: Aug 2022 Updated Date: Aug 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 75 No. of Figures: 35 No. of Tables: 20

Malaysia Hair Straightener Market Size Growth Rate


The Malaysia Hair Straightener Market is poised for steady growth rate improvements from 2025 to 2029. Commencing at 9.11% in 2025, growth builds up to 10.83% by 2029.

Malaysia Hair Straightener Market Growth Rate

Hair Straightener Market: Malaysia vs Top 5 Major Economies in 2027 (Asia)


In the Asia region, the Hair Straightener market in Malaysia is projected to expand at a high growth rate of 10.08% by 2027. The largest economy is China, followed by India, Japan, Australia and South Korea.

Hair Straightener Market: Malaysia vs Top 5 Major Economies in 2027 (Asia)

Malaysia Hair Straightener Market Synopsis

Hair straighteners have gained popularity in Malaysia as they enable consumers to achieve various hairstyles. The market is expected to grow as more people adopt styling tools for everyday use. Advanced technologies, such as ceramic and tourmaline coatings, may continue to drive product innovation in this sector.

Drivers of the Market

The Malaysia hair straightener market is poised for growth, driven by the desire for sleek and straight hairstyles among both women and men. The demand for hair straighteners is influenced by changing fashion trends and the need for convenient at-home styling solutions. Ceramic and tourmaline-infused straighteners are gaining popularity due to their ability to minimize hair damage. Furthermore, the rise of e-commerce platforms has made these products more accessible to consumers across the country. As a result, the hair straightener market is expected to expand steadily in the foreseeable future.

Challenges of the Market

The Malaysia hair straightener market confronts challenges related to safety concerns and evolving hair styling preferences. Safety issues associated with excessive heat exposure and hair damage have led to consumer caution. Moreover, the trend towards embracing natural hair textures may reduce the demand for straighteners. Manufacturers should prioritize safety features, invest in heat protection technologies, and offer versatile styling options to address these challenges.

COVID 19 Impact on the Market

The Malaysia hair straightener market faced a challenging period during the COVID-19 pandemic. With limited opportunities for socializing and events, the demand for hair straightening products declined. Additionally, concerns about heat damage and the availability of DIY hair straightening tutorials online led some consumers to forgo professional-grade straighteners. As the economy recovers and people return to work and social gatherings, the market may see a gradual resurgence, especially if manufacturers emphasize product safety and versatility.

Key Players in the Market

The hair straightener market in Malaysia is thriving, driven by the desire for sleek and straight hair among consumers. Major players in this market include Panasonic, Philips, Remington, and BaByliss. These companies offer a range of hair straighteners with advanced features to cater to the varying preferences of Malaysia consumers.

Key Highlights of the Report:

  • Malaysia Hair Straightener Market Outlook
  • Market Size of Malaysia Hair Straightener Market, 2024
  • Forecast of Malaysia Hair Straightener Market, 2031
  • Historical Data and Forecast of Malaysia Hair Straightener Revenues & Volume for the Period 2021-2031
  • Malaysia Hair Straightener Market Trend Evolution
  • Malaysia Hair Straightener Market Drivers and Challenges
  • Malaysia Hair Straightener Price Trends
  • Malaysia Hair Straightener Porter's Five Forces
  • Malaysia Hair Straightener Industry Life Cycle
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Plate Type for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Ceramic for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Titanium for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Tourmaline for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By End User for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Household for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Commercial for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Distribution Channel for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Offline Store for the Period 2021-2031
  • Historical Data and Forecast of Malaysia Hair Straightener Market Revenues & Volume By Online Store for the Period 2021-2031
  • Malaysia Hair Straightener Import Export Trade Statistics
  • Market Opportunity Assessment By Plate Type
  • Market Opportunity Assessment By End User
  • Market Opportunity Assessment By Distribution Channel
  • Malaysia Hair Straightener Top Companies Market Share
  • Malaysia Hair Straightener Competitive Benchmarking By Technical and Operational Parameters
  • Malaysia Hair Straightener Company Profiles
  • Malaysia Hair Straightener Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

6Wresearch actively monitors the Malaysia Hair Straightener Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Malaysia Hair Straightener Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
Yes, we provide customisation as per your requirements. To learn more, feel free to contact us on sales@6wresearch.com

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Malaysia Hair Straightener Market Overview

3.1 Malaysia Country Macro Economic Indicators

3.2 Malaysia Hair Straightener Market Revenues & Volume, 2021 & 2031F

3.3 Malaysia Hair Straightener Market - Industry Life Cycle

3.4 Malaysia Hair Straightener Market - Porter's Five Forces

3.5 Malaysia Hair Straightener Market Revenues & Volume Share, By Plate Type, 2021 & 2031F

3.6 Malaysia Hair Straightener Market Revenues & Volume Share, By End User, 2021 & 2031F

3.7 Malaysia Hair Straightener Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F

4 Malaysia Hair Straightener Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing disposable income in Malaysia leading to higher spending on personal grooming products.

4.2.2 Growing trend of hair styling among the younger population in Malaysia.

4.2.3 Rising awareness about hair care products and tools in the Malaysian market.

4.3 Market Restraints

4.3.1 Competition from alternative hair styling tools such as hair curlers or professional salon services.

4.3.2 Concerns regarding heat damage and hair breakage associated with frequent use of hair straighteners.

4.3.3 Economic uncertainties impacting consumer purchasing power and discretionary spending on beauty products.

5 Malaysia Hair Straightener Market Trends

6 Malaysia Hair Straightener Market, By Types

6.1 Malaysia Hair Straightener Market, By Plate Type

6.1.1 Overview and Analysis

6.1.2 Malaysia Hair Straightener Market Revenues & Volume, By Plate Type, 2021-2031F

6.1.3 Malaysia Hair Straightener Market Revenues & Volume, By Ceramic, 2021-2031F

6.1.4 Malaysia Hair Straightener Market Revenues & Volume, By Titanium, 2021-2031F

6.1.5 Malaysia Hair Straightener Market Revenues & Volume, By Tourmaline, 2021-2031F

6.1.6 Malaysia Hair Straightener Market Revenues & Volume, By Others, 2021-2031F

6.2 Malaysia Hair Straightener Market, By End User

6.2.1 Overview and Analysis

6.2.2 Malaysia Hair Straightener Market Revenues & Volume, By Household, 2021-2031F

6.2.3 Malaysia Hair Straightener Market Revenues & Volume, By Commercial, 2021-2031F

6.3 Malaysia Hair Straightener Market, By Distribution Channel

6.3.1 Overview and Analysis

6.3.2 Malaysia Hair Straightener Market Revenues & Volume, By Offline Store, 2021-2031F

6.3.3 Malaysia Hair Straightener Market Revenues & Volume, By Online Store, 2021-2031F

7 Malaysia Hair Straightener Market Import-Export Trade Statistics

7.1 Malaysia Hair Straightener Market Export to Major Countries

7.2 Malaysia Hair Straightener Market Imports from Major Countries

8 Malaysia Hair Straightener Market Key Performance Indicators

8.1 Social media engagement and influencer partnerships to measure brand awareness and consumer engagement.

8.2 Customer satisfaction surveys to track product performance, quality, and effectiveness.

8.3 Consumer trends analysis to understand changing preferences and demands in the hair straightener market.

9 Malaysia Hair Straightener Market - Opportunity Assessment

9.1 Malaysia Hair Straightener Market Opportunity Assessment, By Plate Type, 2021 & 2031F

9.2 Malaysia Hair Straightener Market Opportunity Assessment, By End User, 2021 & 2031F

9.3 Malaysia Hair Straightener Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F

10 Malaysia Hair Straightener Market - Competitive Landscape

10.1 Malaysia Hair Straightener Market Revenue Share, By Companies, 2024

10.2 Malaysia Hair Straightener Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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