Product Code: ETC040174 | Publication Date: Jan 2021 | Updated Date: Jun 2024 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
Morocco Candy market currently, in 2023, has witnessed an HHI of 1486, Which has increased slightly as compared to the HHI of 1164 in 2017. The market is moving towards highly competitive. Herfindahl index measures the competitiveness of exporting countries. The range lies from 0 to 10000, where a lower index number represents a larger number of players or exporting countries in the market while a large index number means fewer numbers of players or countries exporting in the market.
The Morocco candy market is driven by changing consumer preferences, urbanization, and increasing disposable incomes. With a diverse range of confectionery products available, including chocolates, candies, and gums, the market caters to a wide consumer base across age groups. Manufacturers focus on product innovation, packaging, and marketing strategies to stay competitive in the dynamic market landscape.
The candy market in Morocco is driven by changing consumer preferences, urbanization, and increasing disposable incomes. Candy products, including chocolates, gummies, and hard candies, are popular indulgences among consumers of all age groups. The growing influence of western lifestyles and the rise of modern retail channels contribute to the expansion of the candy market in Morocco. Moreover, manufacturers are innovating in terms of flavors, packaging, and marketing strategies to cater to evolving consumer tastes and preferences. Additionally, the gifting culture during festive seasons and celebrations further boosts the demand for candy products in the Morocco market.
The candy market in Morocco is challenged by health concerns related to sugar consumption, which can impact demand. There is also stiff competition from both local producers and international brands, making market penetration and brand differentiation difficult. Fluctuating prices of raw materials, such as sugar and cocoa, add to the complexity of managing production costs. Moreover, the market needs to address issues related to distribution and accessibility, particularly in rural areas.
Government policies affecting the candy market in Morocco are primarily focused on food safety and consumer protection. The production and distribution of candy are regulated to ensure they meet health standards and do not contain harmful ingredients. Policies may include labeling requirements, quality control measures, and regulations on the marketing and advertising of candy products, especially those targeting children.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Morocco Candy Market Overview |
3.1 Morocco Country Macro Economic Indicators |
3.2 Morocco Candy Market Revenues & Volume, 2019 & 2026F |
3.3 Morocco Candy Market - Industry Life Cycle |
3.4 Morocco Candy Market - Porter's Five Forces |
3.5 Morocco Candy Market Revenues & Volume Share, By Product Type, 2019 & 2026F |
3.6 Morocco Candy Market Revenues & Volume Share, By Distribution, 2019 & 2026F |
4 Morocco Candy Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Morocco Candy Market Trends |
6 Morocco Candy Market, By Types |
6.1 Morocco Candy Market, By Product Type |
6.1.1 Overview and Analysis |
6.1.2 Morocco Candy Market Revenues & Volume, By Product Type, 2016 - 2026F |
6.1.3 Morocco Candy Market Revenues & Volume, By Chocolate Candy, 2016 - 2026F |
6.1.4 Morocco Candy Market Revenues & Volume, By Non-Chocolate Candy, 2016 - 2026F |
6.2 Morocco Candy Market, By Distribution |
6.2.1 Overview and Analysis |
6.2.2 Morocco Candy Market Revenues & Volume, By Supermarkets and Hypermarkets, 2016 - 2026F |
6.2.3 Morocco Candy Market Revenues & Volume, By Convenience Stores, 2016 - 2026F |
6.2.4 Morocco Candy Market Revenues & Volume, By Specalist Retailers, 2016 - 2026F |
6.2.5 Morocco Candy Market Revenues & Volume, By Online Retail, 2016 - 2026F |
6.2.6 Morocco Candy Market Revenues & Volume, By Others, 2016 - 2026F |
7 Morocco Candy Market Import-Export Trade Statistics |
7.1 Morocco Candy Market Export to Major Countries |
7.2 Morocco Candy Market Imports from Major Countries |
8 Morocco Candy Market Key Performance Indicators |
9 Morocco Candy Market - Opportunity Assessment |
9.1 Morocco Candy Market Opportunity Assessment, By Product Type, 2019 & 2026F |
9.2 Morocco Candy Market Opportunity Assessment, By Distribution, 2019 & 2026F |
10 Morocco Candy Market - Competitive Landscape |
10.1 Morocco Candy Market Revenue Share, By Companies, 2019 |
10.2 Morocco Candy Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |