Morocco Mobility as a Service Market (2025-2031) Outlook | Revenue, Trends, Analysis, Growth, Size, Share, Forecast, Industry, Value & Companies

Market Forecast By Service Type (Ride Hailing, Car Sharing, Micromobility, Bus Sharing, Train Services), By Solution Type (Technology Platforms, Payment Engines, Navigation Solutions, Telecom Connectivity Providers, Ticketing Solutions, Insurance Services), By Transportation Type (Public, Private), By Vehicle Type (Micromobility, Four-wheelers, Buses, Trains), By Application Type (Personalized Application Services, Journey Management, Journey Planning, Flexible Payments & Transactions), By Operating System (Android, iOS, Others), By Business Model (Business-to-Business, Business-to-Consumer, Peer-to-Peer), By Propulsion Type (ICE Vehicle, Electric Vehicle, Hybrid Electric Vehicle, CNG/LPG Vehicle) And Competitive Landscape
Product Code: ETC4568814 Publication Date: Jul 2023 Updated Date: Sep 2025 Product Type: Report
Publisher: 6Wresearch Author: Summon Dutta No. of Pages: 85 No. of Figures: 45 No. of Tables: 25

Morocco Mobility as a Service Market Synopsis

The Morocco Mobility as a Service (MaaS) Market is gaining traction as urbanization and the need for sustainable transportation solutions increase. MaaS integrates various forms of transport services into a single mobility solution accessible on-demand. This includes public transit, ride-sharing, bike-sharing, and car-sharing services, all accessible through a single mobile platform. The market is driven by the convenience and cost-effectiveness of MaaS solutions, which reduce traffic congestion and environmental impact. Key stakeholders include transport operators, technology providers, and local governments collaborating to create integrated urban mobility ecosystems.

Drivers of the market

Urbanization and increasing traffic congestion are driving the demand for Mobility as a Service (MaaS) solutions in Morocco. With rising awareness about environmental sustainability and the need for efficient transportation options, consumers are seeking integrated mobility solutions that offer convenience and flexibility. Government support for initiatives promoting shared mobility and the development of smart transportation infrastructure are key factors driving the adoption of MaaS solutions in the country.

Challenges of the market

Regulatory hurdles and resistance from traditional transportation providers pose challenges to the growth of Morocco mobility as a service market. Implementing new business models and integrating diverse transportation options requires navigating complex legal frameworks and industry dynamics.

Government Policy of the market

Morocco government has implemented policies to promote the mobility as a service (MaaS) market, aimed at reducing traffic congestion, pollution, and improving transportation efficiency. These policies include regulations to support the integration of different transportation modes into a single accessible service, incentives for MaaS providers to invest in sustainable transportation solutions, and partnerships between public and private sectors to develop MaaS platforms. The government also supports public awareness campaigns to encourage the adoption of MaaS solutions and collaborates with stakeholders to address regulatory challenges and promote innovation in the transportation sector. These policies are intended to drive the growth of the MaaS market and improve mobility options for citizens across Morocco.

Key Highlights of the Report:

  • Morocco Mobility as a Service Market Outlook
  • Market Size of Morocco Mobility as a Service Market, 2024
  • Forecast of Morocco Mobility as a Service Market, 2031
  • Historical Data and Forecast of Morocco Mobility as a Service Revenues & Volume for the Period 2021-2031
  • Morocco Mobility as a Service Market Trend Evolution
  • Morocco Mobility as a Service Market Drivers and Challenges
  • Morocco Mobility as a Service Price Trends
  • Morocco Mobility as a Service Porter's Five Forces
  • Morocco Mobility as a Service Industry Life Cycle
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Service Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Ride Hailing for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Car Sharing for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Micromobility for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Bus Sharing for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Train Services for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Solution Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Technology Platforms for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Payment Engines for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Navigation Solutions for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Telecom Connectivity Providers for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Ticketing Solutions for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Insurance Services for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Transportation Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Public for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Private for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Vehicle Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Micromobility for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Four-wheelers for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Buses for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Trains for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Application Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Personalized Application Services for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Journey Management for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Journey Planning for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Flexible Payments & Transactions for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Operating System for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Android for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By iOS for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Others for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Business Model for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Business-to-Business for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Business-to-Consumer for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Peer-to-Peer for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Propulsion Type for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By ICE Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Electric Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By Hybrid Electric Vehicle for the Period 2021-2031
  • Historical Data and Forecast of Morocco Mobility as a Service Market Revenues & Volume By CNG/LPG Vehicle for the Period 2021-2031
  • Morocco Mobility as a Service Import Export Trade Statistics
  • Market Opportunity Assessment By Service Type
  • Market Opportunity Assessment By Solution Type
  • Market Opportunity Assessment By Transportation Type
  • Market Opportunity Assessment By Vehicle Type
  • Market Opportunity Assessment By Application Type
  • Market Opportunity Assessment By Operating System
  • Market Opportunity Assessment By Business Model
  • Market Opportunity Assessment By Propulsion Type
  • Morocco Mobility as a Service Top Companies Market Share
  • Morocco Mobility as a Service Competitive Benchmarking By Technical and Operational Parameters
  • Morocco Mobility as a Service Company Profiles
  • Morocco Mobility as a Service Key Strategic Recommendations

What are the key factors contributing to the growth of the Morocco mobility as a service market?

The growth of the Morocco mobility as a service market is being driven by factors such as increasing urbanization, government initiatives to promote sustainable transportation solutions, partnerships between companies like Uber and local taxi services, and the adoption of innovative technologies like mobile payment systems for transportation services.
The Morocco Mobility as a Service market is expected to witness significant growth in the coming years, driven by initiatives such as the partnership between Careem and the Moroccan government to develop innovative transportation solutions. This collaboration not only enhances the country's mobility infrastructure but also sets a positive trajectory for the market's future expansion.
The Morocco mobility as a service market presents opportunities for companies to offer integrated transportation solutions, such as ride-hailing services like Careem or Yassir, bike-sharing platforms like Mobike, and public transport aggregators like Moovit. Investors can explore partnerships with local transport authorities to enhance infrastructure and technology for seamless mobility experiences.
The Morocco mobility as a service market refers to the evolving ecosystem where various transportation options such as ride-sharing services like Careem, public transport networks like Casa Tram, bike-sharing platforms like Mobee, and car rental companies like Hertz are integrated into a single digital platform for seamless and convenient travel experiences. This market aims to provide customers with on-demand access to diverse transportation modes through a unified and user-friendly interface, ultimately promoting sustainable and efficient mobility solutions in urban areas.
The Morocco Mobility as a Service market is being primarily driven by increasing urbanization, rising demand for sustainable transportation solutions, and advancements in digital technologies. Companies like Uber and Careem are expanding their services to meet the growing need for convenient and efficient transportation options in cities like Casablanca and Rabat. However, challenges such as regulatory hurdles, infrastructure limitations, and cultural preferences for traditional modes of transport present obstacles to the widespread adoption of Mobility as a Service in Morocco. The dynamics in this market are further shaped by the emergence of local startups like Yassir, which are leveraging mobile apps and innovative business models to offer integrated mobility solutions to consumers.
6Wresearch actively monitors the Morocco Mobility as a Service Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Morocco Mobility as a Service Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Morocco Mobility as a Service Market Overview

3.1 Morocco Country Macro Economic Indicators

3.2 Morocco Mobility as a Service Market Revenues & Volume, 2021 & 2031F

3.3 Morocco Mobility as a Service Market - Industry Life Cycle

3.4 Morocco Mobility as a Service Market - Porter's Five Forces

3.5 Morocco Mobility as a Service Market Revenues & Volume Share, By Service Type, 2021 & 2031F

3.6 Morocco Mobility as a Service Market Revenues & Volume Share, By Solution Type, 2021 & 2031F

3.7 Morocco Mobility as a Service Market Revenues & Volume Share, By Transportation Type, 2021 & 2031F

3.8 Morocco Mobility as a Service Market Revenues & Volume Share, By Vehicle Type, 2021 & 2031F

3.9 Morocco Mobility as a Service Market Revenues & Volume Share, By Application Type, 2021 & 2031F

3.10 Morocco Mobility as a Service Market Revenues & Volume Share, By Operating System, 2021 & 2031F

3.11 Morocco Mobility as a Service Market Revenues & Volume Share, By Business Model, 2021 & 2031F

4 Morocco Mobility as a Service Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing urbanization and congestion in major cities in Morocco leading to a higher demand for efficient mobility solutions.

4.2.2 Government initiatives promoting sustainable transportation options and reducing carbon emissions.

4.2.3 Growing adoption of smartphones and digital payment methods among the population, facilitating easy access to mobility services.

4.3 Market Restraints

4.3.1 Lack of well-developed infrastructure and transportation network in certain regions of Morocco.

4.3.2 Regulatory challenges and uncertainties related to licensing, insurance, and data privacy in the mobility service sector.

4.3.3 Limited availability of electric vehicle charging stations and infrastructure supporting eco-friendly mobility options.

5 Morocco Mobility as a Service Market Trends

6 Morocco Mobility as a Service Market, By Types

6.1 Morocco Mobility as a Service Market, By Service Type

6.1.1 Overview and Analysis

6.1.2 Morocco Mobility as a Service Market Revenues & Volume, By Service Type, 2021-2031F

6.1.3 Morocco Mobility as a Service Market Revenues & Volume, By Ride Hailing, 2021-2031F

6.1.4 Morocco Mobility as a Service Market Revenues & Volume, By Car Sharing, 2021-2031F

6.1.5 Morocco Mobility as a Service Market Revenues & Volume, By Micromobility, 2021-2031F

6.1.6 Morocco Mobility as a Service Market Revenues & Volume, By Bus Sharing, 2021-2031F

6.1.7 Morocco Mobility as a Service Market Revenues & Volume, By Train Services, 2021-2031F

6.2 Morocco Mobility as a Service Market, By Solution Type

6.2.1 Overview and Analysis

6.2.2 Morocco Mobility as a Service Market Revenues & Volume, By Technology Platforms, 2021-2031F

6.2.3 Morocco Mobility as a Service Market Revenues & Volume, By Payment Engines, 2021-2031F

6.2.4 Morocco Mobility as a Service Market Revenues & Volume, By Navigation Solutions, 2021-2031F

6.2.5 Morocco Mobility as a Service Market Revenues & Volume, By Telecom Connectivity Providers, 2021-2031F

6.2.6 Morocco Mobility as a Service Market Revenues & Volume, By Ticketing Solutions, 2021-2031F

6.2.7 Morocco Mobility as a Service Market Revenues & Volume, By Insurance Services, 2021-2031F

6.3 Morocco Mobility as a Service Market, By Transportation Type

6.3.1 Overview and Analysis

6.3.2 Morocco Mobility as a Service Market Revenues & Volume, By Public, 2021-2031F

6.3.3 Morocco Mobility as a Service Market Revenues & Volume, By Private, 2021-2031F

6.4 Morocco Mobility as a Service Market, By Vehicle Type

6.4.1 Overview and Analysis

6.4.2 Morocco Mobility as a Service Market Revenues & Volume, By Micromobility, 2021-2031F

6.4.3 Morocco Mobility as a Service Market Revenues & Volume, By Four-wheelers, 2021-2031F

6.4.4 Morocco Mobility as a Service Market Revenues & Volume, By Buses, 2021-2031F

6.4.5 Morocco Mobility as a Service Market Revenues & Volume, By Trains, 2021-2031F

6.5 Morocco Mobility as a Service Market, By Application Type

6.5.1 Overview and Analysis

6.5.2 Morocco Mobility as a Service Market Revenues & Volume, By Personalized Application Services, 2021-2031F

6.5.3 Morocco Mobility as a Service Market Revenues & Volume, By Journey Management, 2021-2031F

6.5.4 Morocco Mobility as a Service Market Revenues & Volume, By Journey Planning, 2021-2031F

6.5.5 Morocco Mobility as a Service Market Revenues & Volume, By Flexible Payments & Transactions, 2021-2031F

6.6 Morocco Mobility as a Service Market, By Operating System

6.6.1 Overview and Analysis

6.6.2 Morocco Mobility as a Service Market Revenues & Volume, By Android, 2021-2031F

6.6.3 Morocco Mobility as a Service Market Revenues & Volume, By iOS, 2021-2031F

6.6.4 Morocco Mobility as a Service Market Revenues & Volume, By Others, 2021-2031F

6.7 Morocco Mobility as a Service Market, By Business Model

6.7.1 Overview and Analysis

6.7.2 Morocco Mobility as a Service Market Revenues & Volume, By Business-to-Business, 2021-2031F

6.7.3 Morocco Mobility as a Service Market Revenues & Volume, By Business-to-Consumer, 2021-2031F

6.7.4 Morocco Mobility as a Service Market Revenues & Volume, By , 2021-2031F

6.8 Morocco Mobility as a Service Market, By Propulsion Type

6.8.1 Overview and Analysis

6.8.2 Morocco Mobility as a Service Market Revenues & Volume, By ICE Vehicle, 2021-2031F

6.8.3 Morocco Mobility as a Service Market Revenues & Volume, By Electric Vehicle, 2021-2031F

6.8.4 Morocco Mobility as a Service Market Revenues & Volume, By CNG/LPG Vehicle, 2021-2031F

6.8.5 Morocco Mobility as a Service Market Revenues & Volume, By CNG/LPG Vehicle, 2021-2031F

7 Morocco Mobility as a Service Market Import-Export Trade Statistics

7.1 Morocco Mobility as a Service Market Export to Major Countries

7.2 Morocco Mobility as a Service Market Imports from Major Countries

8 Morocco Mobility as a Service Market Key Performance Indicators

8.1 Average daily active users on mobility service platforms.

8.2 Customer satisfaction scores and feedback ratings on the convenience and reliability of services.

8.3 Average wait times for booking and receiving transportation services.

8.4 Percentage of revenue generated from eco-friendly or electric vehicle services.

8.5 Number of partnerships with local transportation authorities or organizations to expand service coverage.

9 Morocco Mobility as a Service Market - Opportunity Assessment

9.1 Morocco Mobility as a Service Market Opportunity Assessment, By Service Type, 2021 & 2031F

9.2 Morocco Mobility as a Service Market Opportunity Assessment, By Solution Type, 2021 & 2031F

9.3 Morocco Mobility as a Service Market Opportunity Assessment, By Transportation Type, 2021 & 2031F

9.4 Morocco Mobility as a Service Market Opportunity Assessment, By Vehicle Type, 2021 & 2031F

9.5 Morocco Mobility as a Service Market Opportunity Assessment, By Application Type, 2021 & 2031F

9.6 Morocco Mobility as a Service Market Opportunity Assessment, By Operating System, 2021 & 2031F

9.7 Morocco Mobility as a Service Market Opportunity Assessment, By Business Model, 2021 & 2031F

9.7 Morocco Mobility as a Service Market Opportunity Assessment, By Propulsion Type, 2021 & 2031F

10 Morocco Mobility as a Service Market - Competitive Landscape

10.1 Morocco Mobility as a Service Market Revenue Share, By Companies, 2024

10.2 Morocco Mobility as a Service Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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