| Product Code: ETC388253 | Publication Date: Aug 2022 | Updated Date: Apr 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The tuna market in Morocco is driven by the demand for seafood products, both domestically and for export. Tuna is a popular and nutritious seafood choice, used in various culinary applications. The market benefits from the growing awareness of healthy eating, the expansion of the seafood industry, and the increasing demand for high-quality protein sources.
Tuna is a popular seafood product consumed globally, and Morocco is a significant player in the tuna fishing and processing industry. The tuna market in Morocco caters to domestic consumption and international export markets, offering various tuna products such as canned tuna, fresh and frozen tuna fillets, and tuna steaks to meet diverse consumer preferences.
Challenges involve addressing overfishing concerns and sustainability issues, ensuring product quality and safety, and meeting changing consumer preferences.
Fisheries management policies and seafood export regulations set by the government influence the tuna market in Morocco. Compliance with regulations governing fishing quotas, sustainable harvesting practices, and seafood quality drives market demand for tuna products.
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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