| Product Code: ETC8568870 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Dhaval Chaurasia | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The New Zealand market continues to show a strong demand for QR code label imports, with top exporting countries such as Canada, China, USA, Australia, and Singapore leading the way in 2024. Despite high concentration levels indicated by the Herfindahl-Hirschman Index (HHI), the market has demonstrated significant growth with a CAGR of 14.78% from 2020 to 2024. The growth momentum has remained steady, with a notable growth rate of 13.5% from 2023 to 2024, reflecting a promising outlook for QR code label imports in New Zealand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 New Zealand Quick Response (QR) Code Label Market Overview |
3.1 New Zealand Country Macro Economic Indicators |
3.2 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, 2021 & 2031F |
3.3 New Zealand Quick Response (QR) Code Label Market - Industry Life Cycle |
3.4 New Zealand Quick Response (QR) Code Label Market - Porter's Five Forces |
3.5 New Zealand Quick Response (QR) Code Label Market Revenues & Volume Share, By Label Type, 2021 & 2031F |
3.6 New Zealand Quick Response (QR) Code Label Market Revenues & Volume Share, By Material Type, 2021 & 2031F |
3.7 New Zealand Quick Response (QR) Code Label Market Revenues & Volume Share, By Printing Technologies, 2021 & 2031F |
3.8 New Zealand Quick Response (QR) Code Label Market Revenues & Volume Share, By End-Use, 2021 & 2031F |
4 New Zealand Quick Response (QR) Code Label Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing adoption of digital technologies and smartphone usage in New Zealand |
4.2.2 Growing demand for contactless solutions and convenience in product labeling |
4.2.3 Rising focus on supply chain traceability and transparency in the country |
4.3 Market Restraints |
4.3.1 Concerns regarding data privacy and security associated with QR code usage |
4.3.2 Limited awareness and understanding of QR codes among certain consumer segments in New Zealand |
4.3.3 Resistance from traditional industries towards adopting QR code labeling technology |
5 New Zealand Quick Response (QR) Code Label Market Trends |
6 New Zealand Quick Response (QR) Code Label Market, By Types |
6.1 New Zealand Quick Response (QR) Code Label Market, By Label Type |
6.1.1 Overview and Analysis |
6.1.2 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Label Type, 2021- 2031F |
6.1.3 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Sleeve Labels, 2021- 2031F |
6.1.4 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Glue-Applied Labels, 2021- 2031F |
6.1.5 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Pressure-Sensitive Labels, 2021- 2031F |
6.2 New Zealand Quick Response (QR) Code Label Market, By Material Type |
6.2.1 Overview and Analysis |
6.2.2 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Paper, 2021- 2031F |
6.2.3 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Plastic, 2021- 2031F |
6.2.4 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Poly Vinyl Chloride, 2021- 2031F |
6.2.5 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Polyethylene Terephthalate and Vinyl, 2021- 2031F |
6.3 New Zealand Quick Response (QR) Code Label Market, By Printing Technologies |
6.3.1 Overview and Analysis |
6.3.2 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Flexographic, 2021- 2031F |
6.3.3 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Digital Printing, 2021- 2031F |
6.3.4 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Offset Lithography, 2021- 2031F |
6.3.5 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Gravure Printing, 2021- 2031F |
6.3.6 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Other Printing Technologies, 2021- 2031F |
6.4 New Zealand Quick Response (QR) Code Label Market, By End-Use |
6.4.1 Overview and Analysis |
6.4.2 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Food and Beverage, 2021- 2031F |
6.4.3 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Pharmaceuticals, 2021- 2031F |
6.4.4 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Personal Care and Cosmetics, 2021- 2031F |
6.4.5 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Automotive, 2021- 2031F |
6.4.6 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Homecare and Toiletries, 2021- 2031F |
6.4.7 New Zealand Quick Response (QR) Code Label Market Revenues & Volume, By Chemicals, 2021- 2031F |
7 New Zealand Quick Response (QR) Code Label Market Import-Export Trade Statistics |
7.1 New Zealand Quick Response (QR) Code Label Market Export to Major Countries |
7.2 New Zealand Quick Response (QR) Code Label Market Imports from Major Countries |
8 New Zealand Quick Response (QR) Code Label Market Key Performance Indicators |
8.1 Percentage increase in QR code scans per month |
8.2 Growth in the number of businesses implementing QR code labeling on their products |
8.3 Improvement in customer engagement metrics linked to QR code interactions |
9 New Zealand Quick Response (QR) Code Label Market - Opportunity Assessment |
9.1 New Zealand Quick Response (QR) Code Label Market Opportunity Assessment, By Label Type, 2021 & 2031F |
9.2 New Zealand Quick Response (QR) Code Label Market Opportunity Assessment, By Material Type, 2021 & 2031F |
9.3 New Zealand Quick Response (QR) Code Label Market Opportunity Assessment, By Printing Technologies, 2021 & 2031F |
9.4 New Zealand Quick Response (QR) Code Label Market Opportunity Assessment, By End-Use, 2021 & 2031F |
10 New Zealand Quick Response (QR) Code Label Market - Competitive Landscape |
10.1 New Zealand Quick Response (QR) Code Label Market Revenue Share, By Companies, 2024 |
10.2 New Zealand Quick Response (QR) Code Label Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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