| Product Code: ETC12933405 | Publication Date: Apr 2025 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sachin Kumar Rai | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 |
The import shipments of mate to Nigeria in 2024 show a continued high concentration with top exporting countries including Indonesia, Côte d`Ivoire, China, Sri Lanka, and India. Despite a slight decline in the compound annual growth rate (CAGR) from 2020-2024 at -0.15%, there was a notable growth rate of 14.28% from 2023-2024. This suggests a potential uptick in demand for mate in Nigeria and highlights the importance of these key exporting nations in meeting that demand.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Mate Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Mate Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Mate Market - Industry Life Cycle |
3.4 Nigeria Mate Market - Porter's Five Forces |
3.5 Nigeria Mate Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Nigeria Mate Market Revenues & Volume Share, By Processing Type, 2021 & 2031F |
3.7 Nigeria Mate Market Revenues & Volume Share, By Packaging Type, 2021 & 2031F |
3.8 Nigeria Mate Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Nigeria Mate Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about the health benefits of mate consumption in Nigeria |
4.2.2 Growing trend towards health and wellness products in the Nigerian market |
4.2.3 Rising disposable income leading to higher spending on premium beverages in Nigeria |
4.3 Market Restraints |
4.3.1 Limited availability of authentic mate products in the Nigerian market |
4.3.2 Cultural preferences for traditional beverages over newer products like mate in Nigeria |
4.3.3 Competition from other popular beverages in Nigeria such as tea and coffee |
5 Nigeria Mate Market Trends |
6 Nigeria Mate Market, By Types |
6.1 Nigeria Mate Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Mate Market Revenues & Volume, By Type, 2021 - 2031F |
6.1.3 Nigeria Mate Market Revenues & Volume, By Traditional, 2021 - 2031F |
6.1.4 Nigeria Mate Market Revenues & Volume, By Flavored, 2021 - 2031F |
6.1.5 Nigeria Mate Market Revenues & Volume, By Instant, 2021 - 2031F |
6.2 Nigeria Mate Market, By Processing Type |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Mate Market Revenues & Volume, By Loose Leaf, 2021 - 2031F |
6.2.3 Nigeria Mate Market Revenues & Volume, By Powdered, 2021 - 2031F |
6.2.4 Nigeria Mate Market Revenues & Volume, By Extract-Based, 2021 - 2031F |
6.3 Nigeria Mate Market, By Packaging Type |
6.3.1 Overview and Analysis |
6.3.2 Nigeria Mate Market Revenues & Volume, By Boxes & Bags, 2021 - 2031F |
6.3.3 Nigeria Mate Market Revenues & Volume, By Tins & Jars, 2021 - 2031F |
6.3.4 Nigeria Mate Market Revenues & Volume, By Sachets, 2021 - 2031F |
6.4 Nigeria Mate Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Nigeria Mate Market Revenues & Volume, By Specialty Stores, 2021 - 2031F |
6.4.3 Nigeria Mate Market Revenues & Volume, By Online Retail, 2021 - 2031F |
6.4.4 Nigeria Mate Market Revenues & Volume, By Supermarkets, 2021 - 2031F |
7 Nigeria Mate Market Import-Export Trade Statistics |
7.1 Nigeria Mate Market Export to Major Countries |
7.2 Nigeria Mate Market Imports from Major Countries |
8 Nigeria Mate Market Key Performance Indicators |
8.1 Number of mate product introductions in the Nigerian market |
8.2 Percentage increase in mate consumption among urban population in Nigeria |
8.3 Growth in mate product distribution channels across Nigeria |
9 Nigeria Mate Market - Opportunity Assessment |
9.1 Nigeria Mate Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Nigeria Mate Market Opportunity Assessment, By Processing Type, 2021 & 2031F |
9.3 Nigeria Mate Market Opportunity Assessment, By Packaging Type, 2021 & 2031F |
9.4 Nigeria Mate Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Nigeria Mate Market - Competitive Landscape |
10.1 Nigeria Mate Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Mate Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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