| Product Code: ETC8636696 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, Nigeria continued to import a significant volume of table olives, with top exporters being China, UAE, Thailand, Lebanon, and Indonesia. The market remained highly concentrated, as indicated by the high Herfindahl-Hirschman Index (HHI). Despite a moderate Compound Annual Growth Rate (CAGR) of 3.05% from 2020 to 2024, there was a notable decline in growth rate from 2023 to 2024 at -39.42%. This fluctuation suggests potential shifts in consumer preferences or market dynamics, highlighting the importance of monitoring trends in the table olives import market in Nigeria.

The Nigeria table olives market is experiencing steady growth due to increasing consumer awareness of the health benefits associated with olives, such as being rich in antioxidants and healthy fats. The market is primarily driven by the rising demand for Mediterranean and gourmet foods, as well as the growing trend of healthy snacking. Local production of table olives is also contributing to the market`s growth, with a focus on enhancing quality and expanding product varieties. Key players in the Nigerian table olives market include both domestic producers and international brands, offering a wide range of olive products to cater to different consumer preferences. As the market continues to evolve, there is a growing opportunity for innovation and product diversification to meet the changing demands of Nigerian consumers.
The Nigeria Table Olives Market is experiencing a growing demand for healthier food options, leading to an increased interest in olives as a nutritious and flavorful choice. Consumers are becoming more health-conscious and seeking out products that offer various health benefits, such as olives` high antioxidant content and healthy fats. This trend presents an opportunity for producers to expand their offerings and cater to the evolving preferences of the market. Additionally, the rising popularity of Mediterranean cuisine in Nigeria is driving the demand for table olives as a key ingredient in various dishes, creating opportunities for market growth and product innovation. Producers can capitalize on these trends by introducing new flavors, packaging options, and marketing strategies to attract a wider consumer base and establish a strong foothold in the market.
In the Nigeria Table Olives Market, some of the key challenges faced include limited consumer awareness and understanding of table olives, competition from traditional local food products, inconsistent supply chain infrastructure leading to quality and freshness issues, as well as import restrictions and high tariffs on olives which can drive up prices for consumers. Additionally, the lack of standardized grading systems and quality control measures pose challenges in maintaining consistent quality across products. Market players also face difficulties in accessing finance for expansion and modernization due to limited financial resources and high interest rates. Overall, overcoming these challenges will require increased consumer education, improvements in supply chain efficiency, regulatory reforms to facilitate imports, and investments in quality control processes and infrastructure.
The Nigeria Table Olives Market is primarily driven by increasing consumer awareness regarding the health benefits of olives and olive products, such as their high antioxidant content and potential to reduce the risk of chronic diseases. Additionally, the rising popularity of Mediterranean cuisine in Nigeria has led to a growing demand for table olives as a key ingredient in various dishes. The expanding retail sector and the availability of a wide range of flavored and stuffed olive products are also contributing to market growth. Furthermore, the increasing disposable income levels and shifting consumer preferences towards healthier food options are further fueling the demand for table olives in Nigeria. Overall, these factors are driving the growth of the Nigeria Table Olives Market.
The Nigerian government has implemented various policies related to the Table Olives Market, aimed at promoting local production and consumption. These policies include the establishment of quality standards and regulations to ensure the safety and competitiveness of locally produced olives. Additionally, the government has provided support to smallholder farmers through training programs, access to credit facilities, and subsidies to enhance productivity. Import restrictions and tariffs have also been put in place to protect local producers from foreign competition. Overall, the government`s policies seek to boost the domestic table olives industry, create employment opportunities, and reduce reliance on imports.
The Nigeria Table Olives Market is expected to witness steady growth in the coming years due to increasing consumer awareness about the health benefits of olives, such as their high antioxidant content and heart-healthy fats. The growing demand for Mediterranean cuisine in Nigeria, coupled with the rising trend of healthy eating habits among the population, is driving the consumption of table olives. Additionally, the expanding retail sector and the availability of a variety of flavored olives are further boosting market growth. However, challenges such as limited cultivation of olives in Nigeria and the reliance on imported olives may hinder market expansion. Overall, with the increasing focus on healthy eating and the rising popularity of Mediterranean cuisine, the Nigeria Table Olives Market is poised for gradual growth in the foreseeable future.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Nigeria Table Olives Market Overview |
3.1 Nigeria Country Macro Economic Indicators |
3.2 Nigeria Table Olives Market Revenues & Volume, 2021 & 2031F |
3.3 Nigeria Table Olives Market - Industry Life Cycle |
3.4 Nigeria Table Olives Market - Porter's Five Forces |
3.5 Nigeria Table Olives Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Nigeria Table Olives Market Revenues & Volume Share, By Application, 2021 & 2031F |
4 Nigeria Table Olives Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness and awareness regarding the benefits of table olives consumption. |
4.2.2 Growing demand for Mediterranean cuisine and influence of international food trends. |
4.2.3 Government initiatives to promote agriculture and support olive cultivation in Nigeria. |
4.3 Market Restraints |
4.3.1 Limited availability of suitable climate and soil conditions for olive cultivation in Nigeria. |
4.3.2 High import costs of table olives due to limited local production. |
4.3.3 Lack of awareness and familiarity with table olives among Nigerian consumers. |
5 Nigeria Table Olives Market Trends |
6 Nigeria Table Olives Market, By Types |
6.1 Nigeria Table Olives Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Nigeria Table Olives Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Nigeria Table Olives Market Revenues & Volume, By Black Olive, 2021- 2031F |
6.1.4 Nigeria Table Olives Market Revenues & Volume, By Green Olive, 2021- 2031F |
6.2 Nigeria Table Olives Market, By Application |
6.2.1 Overview and Analysis |
6.2.2 Nigeria Table Olives Market Revenues & Volume, By Online Store, 2021- 2031F |
6.2.3 Nigeria Table Olives Market Revenues & Volume, By Supermarket, 2021- 2031F |
6.2.4 Nigeria Table Olives Market Revenues & Volume, By Convenience Store, 2021- 2031F |
6.2.5 Nigeria Table Olives Market Revenues & Volume, By Other, 2021- 2031F |
7 Nigeria Table Olives Market Import-Export Trade Statistics |
7.1 Nigeria Table Olives Market Export to Major Countries |
7.2 Nigeria Table Olives Market Imports from Major Countries |
8 Nigeria Table Olives Market Key Performance Indicators |
8.1 Number of olive farms and acreage dedicated to olive cultivation in Nigeria. |
8.2 Percentage growth in domestic production of table olives. |
8.3 Average consumption per capita of table olives in Nigeria. |
8.4 Number of new product launches or innovations in the table olives market in Nigeria. |
8.5 Percentage increase in the number of restaurants and retailers offering table olives in their menus or shelves. |
9 Nigeria Table Olives Market - Opportunity Assessment |
9.1 Nigeria Table Olives Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Nigeria Table Olives Market Opportunity Assessment, By Application, 2021 & 2031F |
10 Nigeria Table Olives Market - Competitive Landscape |
10.1 Nigeria Table Olives Market Revenue Share, By Companies, 2024 |
10.2 Nigeria Table Olives Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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