| Product Code: ETC11780063 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
In the Pakistan craft tea market, the import trend experienced a significant decline from 2023 to 2024, with a growth rate of -50.0%. The compound annual growth rate (CAGR) for imports from 2020 to 2024 stood at -70.36%. This sharp downturn could be attributed to shifting consumer preferences, changes in trade policies, or market instability during the period.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Pakistan Craft Tea Market Overview |
3.1 Pakistan Country Macro Economic Indicators |
3.2 Pakistan Craft Tea Market Revenues & Volume, 2022 & 2032F |
3.3 Pakistan Craft Tea Market - Industry Life Cycle |
3.4 Pakistan Craft Tea Market - Porter's Five Forces |
3.5 Pakistan Craft Tea Market Revenues & Volume Share, By Tea Type, 2022 & 2032F |
3.6 Pakistan Craft Tea Market Revenues & Volume Share, By Processing Method, 2022 & 2032F |
3.7 Pakistan Craft Tea Market Revenues & Volume Share, By Flavor Type, 2022 & 2032F |
3.8 Pakistan Craft Tea Market Revenues & Volume Share, By End User, 2022 & 2032F |
3.9 Pakistan Craft Tea Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
4 Pakistan Craft Tea Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness and demand for artisanal and specialty tea products. |
4.2.2 Growing trend towards health and wellness, leading to higher consumption of natural and organic beverages like craft tea. |
4.2.3 Supportive government initiatives promoting local craftsmanship and entrepreneurship in the tea industry. |
4.3 Market Restraints |
4.3.1 Limited availability of high-quality raw materials for craft tea production. |
4.3.2 Price sensitivity among consumers due to the perception that craft tea products are premium-priced. |
4.3.3 Intense competition from established tea brands and other beverage options in the market. |
5 Pakistan Craft Tea Market Trends |
6 Pakistan Craft Tea Market, By Types |
6.1 Pakistan Craft Tea Market, By Tea Type |
6.1.1 Overview and Analysis |
6.1.2 Pakistan Craft Tea Market Revenues & Volume, By Tea Type, 2022 - 2032F |
6.1.3 Pakistan Craft Tea Market Revenues & Volume, By Green Tea, 2022 - 2032F |
6.1.4 Pakistan Craft Tea Market Revenues & Volume, By Black Tea, 2022 - 2032F |
6.1.5 Pakistan Craft Tea Market Revenues & Volume, By Oolong Tea, 2022 - 2032F |
6.2 Pakistan Craft Tea Market, By Processing Method |
6.2.1 Overview and Analysis |
6.2.2 Pakistan Craft Tea Market Revenues & Volume, By Hand-picked, 2022 - 2032F |
6.2.3 Pakistan Craft Tea Market Revenues & Volume, By Small-batch Fermentation, 2022 - 2032F |
6.2.4 Pakistan Craft Tea Market Revenues & Volume, By Organic Processing, 2022 - 2032F |
6.3 Pakistan Craft Tea Market, By Flavor Type |
6.3.1 Overview and Analysis |
6.3.2 Pakistan Craft Tea Market Revenues & Volume, By Herbal, 2022 - 2032F |
6.3.3 Pakistan Craft Tea Market Revenues & Volume, By Fruity, 2022 - 2032F |
6.3.4 Pakistan Craft Tea Market Revenues & Volume, By Floral, 2022 - 2032F |
6.4 Pakistan Craft Tea Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Pakistan Craft Tea Market Revenues & Volume, By Tea Houses, 2022 - 2032F |
6.4.3 Pakistan Craft Tea Market Revenues & Volume, By Restaurants, 2022 - 2032F |
6.4.4 Pakistan Craft Tea Market Revenues & Volume, By Consumers, 2022 - 2032F |
6.5 Pakistan Craft Tea Market, By Distribution Channel |
6.5.1 Overview and Analysis |
6.5.2 Pakistan Craft Tea Market Revenues & Volume, By Specialty Stores, 2022 - 2032F |
6.5.3 Pakistan Craft Tea Market Revenues & Volume, By Online, 2022 - 2032F |
6.5.4 Pakistan Craft Tea Market Revenues & Volume, By Direct Sales, 2022 - 2032F |
7 Pakistan Craft Tea Market Import-Export Trade Statistics |
7.1 Pakistan Craft Tea Market Export to Major Countries |
7.2 Pakistan Craft Tea Market Imports from Major Countries |
8 Pakistan Craft Tea Market Key Performance Indicators |
8.1 Percentage increase in the number of craft tea cafes and specialty tea shops. |
8.2 Growth in online searches and social media engagement related to craft tea in Pakistan. |
8.3 Number of new craft tea product launches and collaborations within the industry. |
9 Pakistan Craft Tea Market - Opportunity Assessment |
9.1 Pakistan Craft Tea Market Opportunity Assessment, By Tea Type, 2022 & 2032F |
9.2 Pakistan Craft Tea Market Opportunity Assessment, By Processing Method, 2022 & 2032F |
9.3 Pakistan Craft Tea Market Opportunity Assessment, By Flavor Type, 2022 & 2032F |
9.4 Pakistan Craft Tea Market Opportunity Assessment, By End User, 2022 & 2032F |
9.5 Pakistan Craft Tea Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
10 Pakistan Craft Tea Market - Competitive Landscape |
10.1 Pakistan Craft Tea Market Revenue Share, By Companies, 2025 |
10.2 Pakistan Craft Tea Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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