| Product Code: ETC8817689 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Sumit Sagar | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
Peru`s deodorant import market saw a notable shift in 2024, with Mexico, Brazil, Colombia, Argentina, and Germany emerging as the top exporting countries. The market witnessed a significant increase in concentration, moving from moderate to high HHI levels. The compound annual growth rate from 2020 to 2024 stood at a robust 12.47%, indicating a thriving market. Although the growth rate from 2023 to 2024 slightly dipped to 0.4%, the overall trend showcases a promising outlook for the deodorant import sector in Peru.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Peru Deodorant Market Overview |
3.1 Peru Country Macro Economic Indicators |
3.2 Peru Deodorant Market Revenues & Volume, 2021 & 2031F |
3.3 Peru Deodorant Market - Industry Life Cycle |
3.4 Peru Deodorant Market - Porter's Five Forces |
3.5 Peru Deodorant Market Revenues & Volume Share, By Product, 2021 & 2031F |
3.6 Peru Deodorant Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
3.7 Peru Deodorant Market Revenues & Volume Share, By Packaging Material, 2021 & 2031F |
3.8 Peru Deodorant Market Revenues & Volume Share, By End User, 2021 & 2031F |
4 Peru Deodorant Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing awareness about personal hygiene and grooming. |
4.2.2 Growing disposable income leading to higher spending on personal care products. |
4.2.3 Rising urbanization and changing lifestyles increasing the demand for deodorants. |
4.2.4 Influence of western culture and fashion trends driving the adoption of deodorants. |
4.2.5 Innovations in product formulations and packaging attracting consumers. |
4.3 Market Restraints |
4.3.1 Price sensitivity among consumers affecting purchasing decisions. |
4.3.2 Presence of counterfeit products impacting the market credibility. |
4.3.3 Limited distribution channels in rural areas hindering market reach. |
4.3.4 Concerns regarding the use of chemicals in deodorants affecting consumer perception. |
4.3.5 Competition from alternative hygiene products like natural deodorants or antiperspirants. |
5 Peru Deodorant Market Trends |
6 Peru Deodorant Market, By Types |
6.1 Peru Deodorant Market, By Product |
6.1.1 Overview and Analysis |
6.1.2 Peru Deodorant Market Revenues & Volume, By Product, 2021- 2031F |
6.1.3 Peru Deodorant Market Revenues & Volume, By Spray, 2021- 2031F |
6.1.4 Peru Deodorant Market Revenues & Volume, By Creams, 2021- 2031F |
6.1.5 Peru Deodorant Market Revenues & Volume, By Roll-On, 2021- 2031F |
6.1.6 Peru Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.2 Peru Deodorant Market, By Distribution Channel |
6.2.1 Overview and Analysis |
6.2.2 Peru Deodorant Market Revenues & Volume, By Supermarkets/Hypermarkets, 2021- 2031F |
6.2.3 Peru Deodorant Market Revenues & Volume, By Convenience Stores, 2021- 2031F |
6.2.4 Peru Deodorant Market Revenues & Volume, By Pharmacies, 2021- 2031F |
6.2.5 Peru Deodorant Market Revenues & Volume, By Drug Stores, 2021- 2031F |
6.2.6 Peru Deodorant Market Revenues & Volume, By Online Retail, 2021- 2031F |
6.2.7 Peru Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.3 Peru Deodorant Market, By Packaging Material |
6.3.1 Overview and Analysis |
6.3.2 Peru Deodorant Market Revenues & Volume, By Metal, 2021- 2031F |
6.3.3 Peru Deodorant Market Revenues & Volume, By Plastic, 2021- 2031F |
6.3.4 Peru Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
6.4 Peru Deodorant Market, By End User |
6.4.1 Overview and Analysis |
6.4.2 Peru Deodorant Market Revenues & Volume, By Men, 2021- 2031F |
6.4.3 Peru Deodorant Market Revenues & Volume, By Women, 2021- 2031F |
6.4.4 Peru Deodorant Market Revenues & Volume, By Others, 2021- 2031F |
7 Peru Deodorant Market Import-Export Trade Statistics |
7.1 Peru Deodorant Market Export to Major Countries |
7.2 Peru Deodorant Market Imports from Major Countries |
8 Peru Deodorant Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms related to deodorant brands. |
8.2 Number of new product launches and innovations in the peru deodorant market. |
8.3 Growth in online sales and e-commerce presence of deodorant brands. |
8.4 Consumer surveys indicating satisfaction and loyalty towards deodorant products. |
8.5 Trends in market penetration and usage frequency of deodorants in different demographics. |
9 Peru Deodorant Market - Opportunity Assessment |
9.1 Peru Deodorant Market Opportunity Assessment, By Product, 2021 & 2031F |
9.2 Peru Deodorant Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
9.3 Peru Deodorant Market Opportunity Assessment, By Packaging Material, 2021 & 2031F |
9.4 Peru Deodorant Market Opportunity Assessment, By End User, 2021 & 2031F |
10 Peru Deodorant Market - Competitive Landscape |
10.1 Peru Deodorant Market Revenue Share, By Companies, 2024 |
10.2 Peru Deodorant Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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