| Product Code: ETC302909 | Publication Date: Aug 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
The Philippines continues to see significant imports of raw ham, with top exporting countries in 2024 being Spain, Italy, Brazil, Metropolitan France, and Sweden. Despite high concentration with a high Herfindahl-Hirschman Index (HHI), the market has shown impressive growth with a compound annual growth rate (CAGR) of 35.54% from 2020 to 2024. However, there was a notable decline in growth rate from 2023 to 2024 at -71.73%, indicating a potential shift or temporary setback in the market dynamics.

The raw ham market involves the consumption of uncooked or minimally processed ham products. The growth of this market is influenced by changing consumer preferences, disposable income, and cultural factors affecting food choices. The CAGR for this market was approximately 3-5% in the past.
The Philippines raw ham market is experiencing growth as consumers` culinary preferences evolve, and international cuisines become more popular. Raw ham, a key ingredient in various dishes, appeals to the growing food exploration trend. As urban lifestyles and dining habits change, there`s an increasing demand for high-quality ingredients to prepare gourmet meals at home and in restaurants. The pursuit of diverse flavors, culinary creativity, and the influence of global gastronomy contribute to the growth of the raw ham market.
The Philippines raw ham market is influenced by culinary preferences. Challenges such as quality consistency, cold chain maintenance, and market competition can pose obstacles. Implementing stringent quality assurance processes, investing in reliable cold chain infrastructure, and promoting unique selling points can help address these challenges and foster consumer trust in the raw ham market.
The Philippines raw ham market experienced shifts due to the COVID-19 pandemic. As the hospitality and foodservice sectors faced restrictions and reduced operations, the demand for raw ham, a staple in many dishes, was affected. However, as restaurants and dining establishments gradually reopen, the market for raw ham is expected to recover. Consumer preferences for dining out and exploring culinary experiences will play a role in shaping the market`s revival.
Major players in this market include CDO Foodsphere Inc., San Miguel Pure Foods Company Inc., Mekeni Food Corporation, and Virginia Food Inc.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Raw Ham Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Raw Ham Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Raw Ham Market - Industry Life Cycle |
3.4 Philippines Raw Ham Market - Porter's Five Forces |
3.5 Philippines Raw Ham Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines Raw Ham Market Revenues & Volume Share, By Applications, 2021 & 2031F |
4 Philippines Raw Ham Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing consumer awareness about the health benefits of consuming raw ham |
4.2.2 Growing demand for premium and specialty food products in the Philippines |
4.2.3 Rising popularity of international cuisines and food trends in the market |
4.3 Market Restraints |
4.3.1 High import costs and tariffs for raw ham products |
4.3.2 Strict regulations and quality standards for meat products in the Philippines |
4.3.3 Limited availability of raw ham products from local suppliers |
5 Philippines Raw Ham Market Trends |
6 Philippines Raw Ham Market, By Types |
6.1 Philippines Raw Ham Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines Raw Ham Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Philippines Raw Ham Market Revenues & Volume, By Ham Slice, 2021-2031F |
6.1.4 Philippines Raw Ham Market Revenues & Volume, By Whole Leg, 2021-2031F |
6.2 Philippines Raw Ham Market, By Applications |
6.2.1 Overview and Analysis |
6.2.2 Philippines Raw Ham Market Revenues & Volume, By Food and Beverages, 2021-2031F |
6.2.3 Philippines Raw Ham Market Revenues & Volume, By Retail, 2021-2031F |
7 Philippines Raw Ham Market Import-Export Trade Statistics |
7.1 Philippines Raw Ham Market Export to Major Countries |
7.2 Philippines Raw Ham Market Imports from Major Countries |
8 Philippines Raw Ham Market Key Performance Indicators |
8.1 Percentage increase in the number of restaurants offering raw ham dishes |
8.2 Growth in the number of specialty food stores stocking raw ham products |
8.3 Consumer surveys indicating a preference for raw ham over other meat products |
9 Philippines Raw Ham Market - Opportunity Assessment |
9.1 Philippines Raw Ham Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines Raw Ham Market Opportunity Assessment, By Applications, 2021 & 2031F |
10 Philippines Raw Ham Market - Competitive Landscape |
10.1 Philippines Raw Ham Market Revenue Share, By Companies, 2024 |
10.2 Philippines Raw Ham Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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