| Product Code: ETC8850114 | Publication Date: Sep 2024 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
In 2024, the Philippines saw a significant rise in RTD beverage import shipments, with top exporting countries being Malaysia, Switzerland, Thailand, South Korea, and the USA. Despite a moderate concentration as indicated by the HHI, the industry experienced a robust compound annual growth rate (CAGR) of 29.76% from 2020 to 2024. However, there was a slight decline in the growth rate from 2023 to 2024 at -7.67%, suggesting potential shifts in market dynamics or external factors impacting the import landscape for RTD beverages in the Philippines.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines RTD Beverages Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines RTD Beverages Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines RTD Beverages Market - Industry Life Cycle |
3.4 Philippines RTD Beverages Market - Porter's Five Forces |
3.5 Philippines RTD Beverages Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Philippines RTD Beverages Market Revenues & Volume Share, By Nature, 2021 & 2031F |
4 Philippines RTD Beverages Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing disposable income of the population in the Philippines |
4.2.2 Growing trend towards convenience and on-the-go consumption |
4.2.3 Rising health consciousness leading to demand for healthier RTD beverage options |
4.3 Market Restraints |
4.3.1 Intense competition from other beverage categories like carbonated drinks and traditional beverages |
4.3.2 Fluctuating raw material prices affecting production costs |
4.3.3 Regulatory challenges related to labeling, packaging, and marketing of RTD beverages |
5 Philippines RTD Beverages Market Trends |
6 Philippines RTD Beverages Market, By Types |
6.1 Philippines RTD Beverages Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Philippines RTD Beverages Market Revenues & Volume, By Type, 2021- 2031F |
6.1.3 Philippines RTD Beverages Market Revenues & Volume, By Tea, 2021- 2031F |
6.1.4 Philippines RTD Beverages Market Revenues & Volume, By Coffee, 2021- 2031F |
6.1.5 Philippines RTD Beverages Market Revenues & Volume, By Energy Drinks, 2021- 2031F |
6.1.6 Philippines RTD Beverages Market Revenues & Volume, By Yogurt Drinks, 2021- 2031F |
6.1.7 Philippines RTD Beverages Market Revenues & Volume, By Dairy-based beverages, 2021- 2031F |
6.1.8 Philippines RTD Beverages Market Revenues & Volume, By Flavored And Fortified Water, 2021- 2031F |
6.2 Philippines RTD Beverages Market, By Nature |
6.2.1 Overview and Analysis |
6.2.2 Philippines RTD Beverages Market Revenues & Volume, By Organic, 2021- 2031F |
6.2.3 Philippines RTD Beverages Market Revenues & Volume, By Conventional, 2021- 2031F |
7 Philippines RTD Beverages Market Import-Export Trade Statistics |
7.1 Philippines RTD Beverages Market Export to Major Countries |
7.2 Philippines RTD Beverages Market Imports from Major Countries |
8 Philippines RTD Beverages Market Key Performance Indicators |
8.1 Consumer engagement on social media platforms for RTD beverage brands |
8.2 Number of new product launches in the RTD beverage segment |
8.3 Growth in distribution channels for RTD beverages, such as convenience stores and online platforms |
9 Philippines RTD Beverages Market - Opportunity Assessment |
9.1 Philippines RTD Beverages Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Philippines RTD Beverages Market Opportunity Assessment, By Nature, 2021 & 2031F |
10 Philippines RTD Beverages Market - Competitive Landscape |
10.1 Philippines RTD Beverages Market Revenue Share, By Companies, 2024 |
10.2 Philippines RTD Beverages Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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