| Product Code: ETC8851877 | Publication Date: Sep 2024 | Updated Date: Sep 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Summon Dutta | No. of Pages: 75 | No. of Figures: 35 | No. of Tables: 20 |
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Philippines Social Commerce Market Overview |
3.1 Philippines Country Macro Economic Indicators |
3.2 Philippines Social Commerce Market Revenues & Volume, 2021 & 2031F |
3.3 Philippines Social Commerce Market - Industry Life Cycle |
3.4 Philippines Social Commerce Market - Porter's Five Forces |
3.5 Philippines Social Commerce Market Revenues & Volume Share, By Business Model, 2021 & 2031F |
3.6 Philippines Social Commerce Market Revenues & Volume Share, By Product Type, 2021 & 2031F |
3.7 Philippines Social Commerce Market Revenues & Volume Share, By Platform/Sales Channel, 2021 & 2031F |
4 Philippines Social Commerce Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing internet penetration and smartphone usage in the Philippines |
4.2.2 Growing popularity of social media platforms for online shopping |
4.2.3 Rising awareness and acceptance of cashless payments in the country |
4.3 Market Restraints |
4.3.1 Limited access to reliable internet connectivity in some regions |
4.3.2 Concerns over cybersecurity and data privacy issues |
4.3.3 Lack of trust in online transactions among certain consumer segments |
5 Philippines Social Commerce Market Trends |
6 Philippines Social Commerce Market, By Types |
6.1 Philippines Social Commerce Market, By Business Model |
6.1.1 Overview and Analysis |
6.1.2 Philippines Social Commerce Market Revenues & Volume, By Business Model, 2021- 2031F |
6.1.3 Philippines Social Commerce Market Revenues & Volume, By Business to Consumer (B2C), 2021- 2031F |
6.1.4 Philippines Social Commerce Market Revenues & Volume, By Business to Business (B2B), 2021- 2031F |
6.1.5 Philippines Social Commerce Market Revenues & Volume, By Consumer to Consumer (C2C), 2021- 2031F |
6.2 Philippines Social Commerce Market, By Product Type |
6.2.1 Overview and Analysis |
6.2.2 Philippines Social Commerce Market Revenues & Volume, By Personal & Beauty Care, 2021- 2031F |
6.2.3 Philippines Social Commerce Market Revenues & Volume, By Apparels, 2021- 2031F |
6.2.4 Philippines Social Commerce Market Revenues & Volume, By Accessories, 2021- 2031F |
6.2.5 Philippines Social Commerce Market Revenues & Volume, By Home Products, 2021- 2031F |
6.2.6 Philippines Social Commerce Market Revenues & Volume, By Health Supplements, 2021- 2031F |
6.2.7 Philippines Social Commerce Market Revenues & Volume, By Food & Beverage, 2021- 2031F |
6.3 Philippines Social Commerce Market, By Platform/Sales Channel |
6.3.1 Overview and Analysis |
6.3.2 Philippines Social Commerce Market Revenues & Volume, By Video Commerce (Live stream + Prerecorded), 2021- 2031F |
6.3.3 Philippines Social Commerce Market Revenues & Volume, By Social Network-led Commerce, 2021- 2031F |
6.3.4 Philippines Social Commerce Market Revenues & Volume, By Social Reselling, 2021- 2031F |
6.3.5 Philippines Social Commerce Market Revenues & Volume, By Group Buying, 2021- 2031F |
6.3.6 Philippines Social Commerce Market Revenues & Volume, By Product Review Platforms, 2021- 2031F |
7 Philippines Social Commerce Market Import-Export Trade Statistics |
7.1 Philippines Social Commerce Market Export to Major Countries |
7.2 Philippines Social Commerce Market Imports from Major Countries |
8 Philippines Social Commerce Market Key Performance Indicators |
8.1 Average order value (AOV) on social commerce platforms |
8.2 Customer acquisition cost (CAC) for social commerce businesses |
8.3 Customer retention rate on social commerce platforms |
9 Philippines Social Commerce Market - Opportunity Assessment |
9.1 Philippines Social Commerce Market Opportunity Assessment, By Business Model, 2021 & 2031F |
9.2 Philippines Social Commerce Market Opportunity Assessment, By Product Type, 2021 & 2031F |
9.3 Philippines Social Commerce Market Opportunity Assessment, By Platform/Sales Channel, 2021 & 2031F |
10 Philippines Social Commerce Market - Competitive Landscape |
10.1 Philippines Social Commerce Market Revenue Share, By Companies, 2024 |
10.2 Philippines Social Commerce Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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