Market Forecast By Type (Fresh, Frozen, Dried, Others), By Form (Whole Product, Paste, Flour, Others), By Application (Food, Beverage, Animal feed, Others), By End-use (Commercial, Residential) And Competitive Landscape
| Product Code: ETC176688 | Publication Date: Jan 2022 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Ravi Bhandari | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 |
Despite the high concentration of import shipments of sweet potatoes in the Philippines in 2024, the top exporting countries remained consistent with Netherlands, USA, Australia, Germany, and Canada leading the way. The negative CAGR and growth rate indicate a decline in the importation of sweet potatoes, which may be attributed to various factors such as changes in consumer preferences or supply chain disruptions. Monitoring these trends closely will be crucial for market players to make informed decisions and adapt to the evolving market dynamics in the sweet potatoes industry.

| Report Name | Philippines Sweet Potatoes Market |
| Forecast period | 2025-2031 |
| CAGR | 3.78% |
| Growing Sector | Food and beverage |
Philippines Sweet Potatoes Market report thoroughly covers the market by type, by form, by application, and by end-use. The market outlook report provides an unbiased and detailed analysis of the ongoing market trends, opportunities/high growth areas, and market drivers which would help the stakeholders to devise and align their market strategies according to the current and future market dynamics.
Philippines Sweet Potatoes Market is one of the fastest-growing markets in Asia Pacific on account of increasing health consciousness among consumers who are turning towards products that are healthier alternatives.
According to 6Wresearch, the Philippines Sweet Potatoes Market size is projected to record enormous growth, growing at a CAGR of 3.78% during the forecast period of 2025-2031. The growth of the Philippines sweet potatoes market is driven by several prominent factors. Sweet potatoes are nutritious source of vitamins, minerals, and dietary fiber, which appeals to health-conscious consumers. Their versatility in cooking and culinary applications, ranging from savory to sweet dishes, contributes to their popularity. As consumer awareness of plant-based diets increases, sweet potatoes serve as a valuable ingredient. The adaptability of sweet potatoes to various growing conditions makes them a resilient crop, ensuring a stable supply.
However, the Philippines sweet potatoes market growth is expected to hindered due to lack of training and support for farmers which limits their profitability and growth potential. While technology has enabled farmers to increase yields, most local farmers continue to rely on traditional farming methods, leading to low yields and poor-quality produce. Nonetheless, the sweet potato market in the Philippines presents enormous opportunities for investors and entrepreneurs. With the increasing demand for affordable and healthy food, there is a massive untapped market for processed sweet potato products. Moreover, there is significant potential to export sweet potatoes to new markets, particularly in Asia and the Middle East.
The government has introduced several policies and schemes to boost the production of sweet potatoes in the country. One such policy is the "Enhanced Sweet Potato Production and Processing Program" which aims to increase the income of small farmers by providing them with financial support and technical assistance. The government also provides funding for research and development projects that focus on increasing the yield of the crop and improving product quality.
One of the key players in the Philippines Sweet Potatoes Industry is the Department of Agriculture. They have implemented several programs and initiatives to help sweet potato farmers increase their income, including the "Sweet Potato for Livelihood and Economic Enhancement" program. Other key players include private companies such as SL Agritech Corporation and JNRM Corporation, which have invested in the production and export of sweet potatoes.
The sweet potatoes market in the Philippines is expected to grow in the coming years owing to the increasing demand for healthy food options and the versatility of sweet potatoes in various culinary applications. There is also a growing trend of using sweet potatoes as a substitute for wheat flour, making it an ideal option for individuals with gluten intolerance. Another trend that is expected to be on the rise is the export of sweet potatoes to other countries. The Philippines sweet potatoes have gained recognition for their superior quality and unique taste, making them attractive to foreign markets. The government has also been supporting the export of sweet potatoes through various initiatives and programs.
According to Sachin, Senior Research Analyst, 6Wresearch, the fresh sweet potatoes currently dominate the market. On the other hand, frozen and dried sweet potatoes have been growing at moderate pace on account of popularity of sweet potato chips and fries.
Based on Form, Whole products are widely used in cooking, and their demand is expected to grow in the residential end-use segment. Also, the demand for flour products from commercial bakeries and snack manufacturers is projected to accomplish sustained growth.
By End-Use, the food processing industry dominates the Philippines Sweet Potatoes Market Share over the forecast period, while the residential segment consumes sweet potatoes in different forms. The residential segment is growing at a faster pace than the commercial end-use segment, driven by increased awareness about the significant health benefits of sweet potatoes.
The report offers a comprehensive study of the subsequent market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Philippines Sweet Potatoes Market Overview |
| 3.1 Philippines Country Macro Economic Indicators |
| 3.2 Philippines Sweet Potatoes Market Revenues & Volume, 2021 & 2031F |
| 3.3 Philippines Sweet Potatoes Market - Industry Life Cycle |
| 3.4 Philippines Sweet Potatoes Market - Porter's Five Forces |
| 3.5 Philippines Sweet Potatoes Market Revenues & Volume Share, By Type, 2021 & 2031F |
| 3.6 Philippines Sweet Potatoes Market Revenues & Volume Share, By Form, 2021 & 2031F |
| 3.7 Philippines Sweet Potatoes Market Revenues & Volume Share, By Application, 2021 & 2031F |
| 3.8 Philippines Sweet Potatoes Market Revenues & Volume Share, By End-use, 2021 & 2031F |
| 4 Philippines Sweet Potatoes Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing consumer awareness about the health benefits of sweet potatoes |
| 4.2.2 Growing demand for natural and organic food products |
| 4.2.3 Expansion of retail distribution channels for sweet potatoes in the Philippines |
| 4.3 Market Restraints |
| 4.3.1 Seasonal availability and fluctuations in sweet potato production |
| 4.3.2 Price volatility due to factors such as weather conditions and transportation costs |
| 5 Philippines Sweet Potatoes Market Trends |
| 6 Philippines Sweet Potatoes Market, By Types |
| 6.1 Philippines Sweet Potatoes Market, By Type |
| 6.1.1 Overview and Analysis |
| 6.1.2 Philippines Sweet Potatoes Market Revenues & Volume, By Type, 2021-2031F |
| 6.1.3 Philippines Sweet Potatoes Market Revenues & Volume, By Fresh, 2021-2031F |
| 6.1.4 Philippines Sweet Potatoes Market Revenues & Volume, By Frozen, 2021-2031F |
| 6.1.5 Philippines Sweet Potatoes Market Revenues & Volume, By Dried, 2021-2031F |
| 6.1.6 Philippines Sweet Potatoes Market Revenues & Volume, By Others, 2021-2031F |
| 6.2 Philippines Sweet Potatoes Market, By Form |
| 6.2.1 Overview and Analysis |
| 6.2.2 Philippines Sweet Potatoes Market Revenues & Volume, By Whole Product, 2021-2031F |
| 6.2.3 Philippines Sweet Potatoes Market Revenues & Volume, By Paste, 2021-2031F |
| 6.2.4 Philippines Sweet Potatoes Market Revenues & Volume, By Flour, 2021-2031F |
| 6.2.5 Philippines Sweet Potatoes Market Revenues & Volume, By Others, 2021-2031F |
| 6.3 Philippines Sweet Potatoes Market, By Application |
| 6.3.1 Overview and Analysis |
| 6.3.2 Philippines Sweet Potatoes Market Revenues & Volume, By Food, 2021-2031F |
| 6.3.3 Philippines Sweet Potatoes Market Revenues & Volume, By Beverage, 2021-2031F |
| 6.3.4 Philippines Sweet Potatoes Market Revenues & Volume, By Animal feed, 2021-2031F |
| 6.3.5 Philippines Sweet Potatoes Market Revenues & Volume, By Others, 2021-2031F |
| 6.4 Philippines Sweet Potatoes Market, By End-use |
| 6.4.1 Overview and Analysis |
| 6.4.2 Philippines Sweet Potatoes Market Revenues & Volume, By Commercial, 2021-2031F |
| 6.4.3 Philippines Sweet Potatoes Market Revenues & Volume, By Residential, 2021-2031F |
| 7 Philippines Sweet Potatoes Market Import-Export Trade Statistics |
| 7.1 Philippines Sweet Potatoes Market Export to Major Countries |
| 7.2 Philippines Sweet Potatoes Market Imports from Major Countries |
| 8 Philippines Sweet Potatoes Market Key Performance Indicators |
| 8.1 Number of new product launches featuring sweet potatoes |
| 8.2 Percentage increase in per capita consumption of sweet potatoes |
| 8.3 Growth in the number of sweet potato farmers adopting sustainable farming practices |
| 8.4 Expansion of sweet potato product offerings in online retail platforms |
| 8.5 Increase in the number of sweet potato processing facilities in the Philippines |
| 9 Philippines Sweet Potatoes Market - Opportunity Assessment |
| 9.1 Philippines Sweet Potatoes Market Opportunity Assessment, By Type, 2021 & 2031F |
| 9.2 Philippines Sweet Potatoes Market Opportunity Assessment, By Form, 2021 & 2031F |
| 9.3 Philippines Sweet Potatoes Market Opportunity Assessment, By Application, 2021 & 2031F |
| 9.4 Philippines Sweet Potatoes Market Opportunity Assessment, By End-use, 2021 & 2031F |
| 10 Philippines Sweet Potatoes Market - Competitive Landscape |
| 10.1 Philippines Sweet Potatoes Market Revenue Share, By Companies, 2024 |
| 10.2 Philippines Sweet Potatoes Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |