Poland IT Market (2026-2032) | Growth, Outlook, Forecast, Companies, Segmentation, Share, Analysis, Competitive Landscape, Value, Industry, Size & Revenue, Trends

Name: Poland IT Market | Trends & Outlook 2032
Creator: 6Wresearch
License: https://www.6wresearch.com/privacy-policy
Keywords: IT Market, Poland IT Market, Poland IT Market Revenues, Poland IT Market Share, Poland IT Market Size, Poland IT Market Outlook, Poland IT Market Report, Poland IT Market Competition, Poland IT Market Overview, Poland IT Market Trends, Poland IT Market Forecast

Market Forecast By Enterprise Size (Small and Medium Enterprises, Large Enterprises), By End-user (Retail, Manufacturing, BFSI, Government, IT and Telecom, Other) And Competitive Landscape

Product Code: ETC8864766	Publication Date: Sep 2024	Updated Date: Jan 2026	Product Type: Market Research Report
Publisher: 6Wresearch	Author: Dhaval Chaurasia	No. of Pages: 75	No. of Figures: 35	No. of Tables: 20

Poland It Market: Import Trend Analysis

In 2024, Poland`s IT market saw a notable upward trend in imports. The market experienced a steady increase in the inflow of IT products and services, reflecting a growing demand for tech solutions within the country.

Poland IT Market Growth Rate

According to 6Wresearch internal database and industry insights, the Poland IT Market is projected to grow at a compound annual growth rate (CAGR) of 6.3% during the forecast period 2026–2032.

Five-Year Growth Trajectory of the Poland IT Market with Core Drivers

Below mentioned are the evaluation of year-wise growth rate along with key drivers:

Year	Est. Annual Growth (%)	Growth Drivers
2021	3.8	Increased use of enterprise software and initial cloud migration among large enterprises.
2022	4.1	Expansion of data centres and increased digital banking usage in the market.
2023	4.4	Major growth in e-commerce platforms and IT outsourcing services.
2024	4.7	Government-led digital public services and major cybersecurity investments.
2025	5.3	Fast adoption of AI-based business intelligence and automation tools.

Topics Covered in the Poland IT Market Report

The Poland IT Market report thoroughly covers the market by enterprise size, end-user. It provides an unbiased and detailed analysis of ongoing market trends, opportunities, challenges, and market drivers, helping stakeholders align their strategies with current and future market dynamics.

Poland IT Market Highlights

Report Name	Poland IT Market
Forecast period	2026–2032
CAGR	6.3%
Growing Sector	IT Outsourcing, Cloud Services, and Cybersecurity

Poland IT Market Synopsis

Poland IT Market is expected to grow rapidly due to the country’s strong IT outsourcing ecosystem, rising cloud usage, and large investments in digital public services. Poland has emerged as one of the leading IT service hubs in Central and Eastern Europe due to its skilled and trained workforce, affordable solutions, and strong foreign direct investment. The market is witnessing increased development of enterprise software, cybersecurity solutions, artificial intelligence, and data analytics across industries. Maintaining new technologies in digital infrastructure and growing startup ecosystem are also strengthening the Poland IT Market Growth.

Evaluation of Growth Drivers in the Poland IT Market

Below mentioned are some prominent drivers and their influence on the Poland IT Market dynamics:

Drivers	Primary Segment Affected	Why It Matters (Evidence)
Growth of IT Outsourcing	IT Services	Poland is a better outsourcing destination for European businesses due to a its strong talent base and affordable prices.
Government Digitalization Programs	All Segments	E-government programs and smart city projects are increasing IT usage in public and private sectors.
Rising Cybersecurity Demand	Cybersecurity Solutions	High digital transactions and cloud usage are increasing demand for better security systems.
AI and Automation Adoption	Manufacturing and BFSI	AI is being used for optimization of different process like fraud detection.
Cloud Service Expansion	Small and Medium Enterprises	Affordable cloud platforms allow SMEs to deploy enterprise-grade IT solutions with less capital investment.

Poland IT Market Size is projected to grow at a compound annual growth rate (CAGR) of 6.3% from 2026 to 2032. The market is being driven by strong demand for IT outsourcing services, rising deployment of cloud service, and increased spending by government on digital infrastructure. The need for cybersecurity solutions also continues to increase due to increasing digital transactions and stricter data protection needs. Poland is a better outsourcing destination for European businesses due to its strong talent base and competitive prices. New advancement in artificial intelligence, automation, and 5G connectivity are also expected to create new growth opportunities for the Poland IT Market.

Evaluation of Restraints in the Poland IT Market

Below mentioned are some major restraints and their influence on the Poland IT Market dynamics:

Restraints	Primary Segments Affected	What This Means (Evidence)
Rising Wage Costs	IT Service Providers	Increasing salaries of skilled IT professionals may reduce prices advantage over time.
Data Protection Regulations	Cloud and Data Services	Strict data protection rules increase compliance prices for IT companies.
Infrastructure Gaps	Rural IT Deployment	Uneven broadband penetration reduces IT usage in less developed regions.
Talent Migration	All Segments	Skilled professionals transferring to Western Europe may decrease the local talent pool.
High Setup Costs	Startups and SMEs	High investment in advanced IT systems can reduce usage by smaller firms.

Poland IT Market Challenges

Poland IT Market faces many kinds of challenges such as high competition between IT outsourcing firms, strict data protection laws, less talented and skilled technicians, and slowed digital infrastructure development. Companies are needed to invest heavily in training of workforce, cybersecurity guidelines, and new innovation capabilities. Regulatory compliance and increasing operational prices may change profitability, particularly for new and emerging IT service providers and startups. The rapid technological changes and the need to continuously upgrade IT infrastructure can waste resources, making better planning and investment important for eco-friendly growth.

Poland IT Market Trends

Several notable trends are shaping the Poland IT Market dynamics:

Cloud Migration Acceleration: Enterprises are changing from on-premise systems to hybrid and multi-cloud environments to increase scalability and business continuity.
Cybersecurity as a Core Investment: Organizations are prioritizing managed security services, endpoint protection, and real-time threat monitoring to protect digital assets.
AI-Driven Business Solutions: AI and machine learning are being integrated into CRM, ERP, and analytics platforms to improve data-driven decision-making.
IT Outsourcing and Nearshoring: Poland continues to strengthen its position as a nearshoring destination for Western European companies seeking IT development and support services.
5G and Smart Infrastructure Development: Expansion of 5G networks is enabling IoT solutions, smart logistics, and smart city applications across major Polish cities.

Investment Opportunities in the Poland IT Industry

Some notable investment opportunities in the Poland IT Industry are:

Cloud Data Centres: Investments in hyperscale and regional data centres to meet growing cloud service demand.
Cybersecurity Platforms: Funding next-generation threat detection, encryption technologies, and security operations centres.
AI and Software Development Startups: Supporting AI-driven SaaS platforms for finance, healthcare, and manufacturing sectors.
IT Outsourcing and BPO Services: Expansion of managed IT services and software development centres for global clients.
Government Digital Projects: Public-private partnerships in e-government platforms, smart transportation, and digital identity systems.

Top 5 Leading Players in the Poland IT Market

Below is the list of prominent companies leading in the Poland IT Market:

1. Asseco Poland S.A.

Company Name	Asseco Poland S.A.
Headquarters	Rzeszów, Poland
Established	1991
Website	Click Here

Asseco is the largest Polish IT company providing enterprise software, cloud services, and cybersecurity solutions for banking, healthcare, and public administration sectors. The company is also actively investing in AI and blockchain technologies to enhance its digital solutions portfolio.

2. Comarch S.A.

Company Name	Comarch S.A.
Headquarters	Kraków, Poland
Established	1993
Website	Click Here

Comarch offers ERP systems, IT outsourcing, data analytics, and cloud solutions, serving telecom, BFSI, and manufacturing industries. The company has a strong focus on innovation and frequently collaborates with international partners to develop new IT solutions.

3. Atos Poland

Company Name	Atos Poland
Headquarters	Bydgoszcz, Poland
Established	1997 (Poland operations)
Website	Click Here

Atos provides digital transformation services, cloud computing, supercomputing, and cybersecurity solutions with a strong enterprise client base in Poland. It is also expanding its capabilities in AI-driven analytics and hybrid cloud infrastructure.

4. IBM Poland

Company Name	IBM Poland
Headquarters	Warsaw, Poland
Established	1935 (Poland operations)
Website	Click Here

IBM Poland delivers cloud, AI, data analytics, and enterprise IT infrastructure solutions to public and private sector organizations. The company is continuously developing quantum computing and blockchain-based solutions for enterprise clients.

5. Capgemini Poland

Company Name	Capgemini Poland
Headquarters	Kraków, Poland
Established	2004 (Poland operations)
Website	Click Here

Capgemini is a leading IT consulting and outsourcing company in Poland, offering cloud, digital, and application development services. It is also investing in sustainable IT solutions and digital innovation to support clients’ transformation initiatives.

Government Regulations Introduced in the Poland IT Market

According to Poland’s government data, many digital policies and funding programs have been started to support the IT sector by the Poland government. These include the “Digital Poland Programme” to expand broadband access, funding for AI research under the National AI Strategy, and better subsidies for SMEs using cloud technologies. The Polish government is also investing heavily in smart city projects, digital healthcare platforms, and nationwide cybersecurity infrastructure. The programs that are promoting e-government services and digital education programs are being implemented to increase digital literacy and public sector efficiency.

Future Insights of the Poland IT Market

Poland IT Market is expected to grow steadily with increased adoption of cloud computing, expansion of IT outsourcing services, and high investments in cybersecurity and AI-driven solutions. Digital infrastructure projects that are also government backed and high foreign investments will likely to continue to strengthen the market. The demand for scalable, secure, and data-driven IT services will remain strong across BFSI, manufacturing, and public sectors. The growing startup ecosystem and innovation hubs in Poland are expected to drive new technological advancements and create better opportunities in the IT sector.

Market Segmentation Analysis

The report offers a comprehensive study of the following market segments and their leading categories:

By Enterprise Size - Small and Medium Enterprises to dominate the market

According to Lakshita, Senior Research Analyst, 6Wresearch, Small and Medium Enterprises are expected to dominate the Poland IT Market due to rapid digital adoption, strong reliance on cloud-based solutions, and increased government incentives for SME digital transformation. SMEs are increasingly adopting ERP systems, e-commerce platforms, cybersecurity tools, and cloud hosting services to improve business efficiency and market reach.

By End-user - Manufacturing segment to dominate the market

Manufacturing is expected to dominate the Poland IT Market Share due to the widespread deployment of Industry 4.0 technologies, automation systems, smart factories, and IoT-enabled production facilities. Other sectors such as education, healthcare, and logistics are increasingly adopting telemedicine platforms, digital learning systems, and logistics automation software.

Key Attractiveness of the Report

10 Years of Market Numbers.
Historical Data Starting from 2022 to 2025.
Base Year: 2025.
Forecast Data until 2032.
Key Performance Indicators Impacting the Market.
Major Upcoming Developments and Projects.

Key Highlights of the Report:

Poland IT Market Outlook
Market Size of Poland IT Market, 2025
Forecast of Poland IT Market, 2032
Historical Data and Forecast of Poland IT Revenues & Volume for the Period 2022- 2032
Poland IT Market Trend Evolution
Poland IT Market Drivers and Challenges
Poland IT Price Trends
Poland IT Porter's Five Forces
Poland IT Industry Life Cycle
Historical Data and Forecast of Poland IT Market Revenues & Volume By Enterprise Size for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Small and Medium Enterprises for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Large Enterprises for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By End-user for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Retail for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Manufacturing for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By BFSI for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Government for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By IT and Telecom for the Period 2022- 2032
Historical Data and Forecast of Poland IT Market Revenues & Volume By Other for the Period 2022- 2032
Poland IT Import Export Trade Statistics
Market Opportunity Assessment By Enterprise Size
Market Opportunity Assessment By End-user
Poland IT Top Companies Market Share
Poland IT Competitive Benchmarking By Technical and Operational Parameters
Poland IT Company Profiles
Poland IT Key Strategic Recommendations

Market Covered

The report offers a comprehensive study of the following Poland IT Market segments:

By Enterprise Size

Small and Medium Enterprises
Large Enterprises

By End-user

Retail
Manufacturing
BFSI
Government
IT and Telecom
Other Distribution Channels

Poland IT Market (2026-2032): FAQs

What is the expected CAGR of the Poland IT Market during 2026–2032?

What is driving the growth of IT services in Poland?

Which enterprise segment is rapidly adopting IT solutions in Poland?

Which end-user sector is expected to see the highest IT spend?

How are SMEs contributing to Poland’s IT market growth?

What impact do government programs have on IT adoption?

Which emerging technologies are expected to shape the IT landscape?

How does 6Wresearch market report help businesses in making strategic decisions?

Do you also provide customisation in the market study?

1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Poland IT Market Overview

3.1 Poland Country Macro Economic Indicators

3.2 Poland IT Market Revenues & Volume, 2022 & 2032F

3.3 Poland IT Market - Industry Life Cycle

3.4 Poland IT Market - Porter's Five Forces

3.5 Poland IT Market Revenues & Volume Share, By Enterprise Size, 2022 & 2032F

3.6 Poland IT Market Revenues & Volume Share, By End-user, 2022 & 2032F

4 Poland IT Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.2.1 Increasing adoption of cloud computing solutions in Poland

4.2.2 Growing demand for cybersecurity solutions due to rising cyber threats

4.2.3 Government initiatives to promote digital transformation in the country

4.3 Market Restraints

4.3.1 Lack of skilled IT professionals in Poland

4.3.2 Regulatory challenges impacting the IT market growth

4.3.3 Economic uncertainties affecting IT investments in the country

5 Poland IT Market Trends

6 Poland IT Market, By Types

6.1 Poland IT Market, By Enterprise Size

6.1.1 Overview and Analysis

6.1.2 Poland IT Market Revenues & Volume, By Enterprise Size, 2022- 2032F

6.1.3 Poland IT Market Revenues & Volume, By Small and Medium Enterprises, 2022- 2032F

6.1.4 Poland IT Market Revenues & Volume, By Large Enterprises, 2022- 2032F

6.2 Poland IT Market, By End-user

6.2.1 Overview and Analysis

6.2.2 Poland IT Market Revenues & Volume, By Retail, 2022- 2032F

6.2.3 Poland IT Market Revenues & Volume, By Manufacturing, 2022- 2032F

6.2.4 Poland IT Market Revenues & Volume, By BFSI, 2022- 2032F

6.2.5 Poland IT Market Revenues & Volume, By Government, 2022- 2032F

6.2.6 Poland IT Market Revenues & Volume, By IT and Telecom, 2022- 2032F

6.2.7 Poland IT Market Revenues & Volume, By Other, 2022- 2032F

7 Poland IT Market Import-Export Trade Statistics

7.1 Poland IT Market Export to Major Countries

7.2 Poland IT Market Imports from Major Countries

8 Poland IT Market Key Performance Indicators

8.1 Number of new cloud computing solution implementations in Poland

8.2 Percentage increase in cybersecurity spending by businesses in the country

8.3 Rate of adoption of government-led digital transformation initiatives in various sectors

9 Poland IT Market - Opportunity Assessment

9.1 Poland IT Market Opportunity Assessment, By Enterprise Size, 2022 & 2032F

9.2 Poland IT Market Opportunity Assessment, By End-user, 2022 & 2032F

10 Poland IT Market - Competitive Landscape

10.1 Poland IT Market Revenue Share, By Companies, 2022 & 2032

10.2 Poland IT Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

Africa IT Market

Global IT Market

Middle East IT Market

North America IT Market

Zimbabwe IT Market

Export potential assessment - trade Analytics for 2030

Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.

By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.

To discover high-growth global markets and optimize your business strategy:

Click Here