Market Forecast By Product Types (Still Wine, Sparkling Wine, Dessert Wine, Fortified Wine), By Colors (Red Wine, Rose Wine, White Wine, Other Colors), By Distribution Channel (Offline, Online) And Competitive Landscape
| Product Code: ETC4943984 | Publication Date: Nov 2023 | Updated Date: Jan 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
According to 6Wresearch internal database and industry insights,
Below is the evaluation of the year-wise growth rate along with key drivers:
| Years | Estimated Annual Growth (%) | Growth Drivers |
| 2021 | 3.8% | Rising interest in premium wines, especially among younger consumers, and higher imports from key wine regions. |
| 2022 | 4.2% | Growth in wine tourism and events, increasing awareness and consumption. |
| 2023 | 4.4% | Increase in online wine sales, providing convenient purchasing options. |
| 2024 | 4.7% | Growing demand for organic and biodynamic wines, driven by health-conscious trends. |
| 2025 | 5% | Popularity of wine pairings in foodservice, boosting overall wine consumption. |
The Sweden Wine Market report thoroughly covers the market by Product Types, Colors, and Distribution Channels. The report provides an unbiased and detailed analysis of ongoing market trends, opportunities/high-growth areas, and market drivers that will help stakeholders devise and align strategies according to current and future market dynamics.
| Report Name | Sweden Wine Market |
| Forecast Period | 2026–2032 |
| CAGR | 5.5% |
| Growing Sector | Food and Beverage |
The Sweden Wine Industry is anticipated to experience a constant rise, pulled by the surging demand for quality and organic wines along with the trend of wine-based activities like wine tourism. Another factor contributing significantly to the growth of the market is the hard push from the online sales and the development of wine retailing. On top of that, the traditional wine culture of Sweden, with the increasing curiosity towards international wines is giving the market a positive outlook.
Below are some prominent drivers and their influence on the Sweden Wine Market dynamics:
| Drivers | Primary Segments Affected | Why it Matters |
| Rising interest in premium wines | By Product Types | Millennials are opting for premium wines, driving sales. |
| Growth of wine tourism and events | By Distribution Channel | Wine events and tourism are raising awareness and boosting consumption. |
| Expansion of online wine sales | By Distribution Channel | Online wine shopping is growing, offering more variety. |
| Demand for organic and biodynamic wines | By Product Types | Health trends are increasing demand for organic and biodynamic wines |
The Sweden Wine Market Size is projected to grow at a CAGR of 5.5% during the forecast period (2026–2032). The demand for premium wines, especially organic and biodynamic ones, is the main reason for continuous growth. Online wine sales have been on the rise, and the wine tourism industry is growing, which means more market access and consumption. Besides that, Sweden 's importing fine wines position allows the market to be more dynamic and consequently, gives the consumer a larger variety of wines to choose from. The Sweden Wine Market Growth is also accompanied by changing consumer preference as people have increasingly started looking for high-quality, eco-friendly wine choices.
Below are some major restraints and their influence on the Sweden Wine Market dynamics:
| Restraints | Primary Segments Affected | What this Means |
| Price sensitivity for premium wines | By Product Types | High prices for premium wines may discourage price-sensitive consumers, reducing demand. |
| Limited awareness of wine categories | By Product Types | Large number of buyers are still not aware about wine alternatives such as organic and biodynamic wines, slowing growth. |
| Import dependencies | By Product Types | Supply chain challenges are generated due to high import reliance and fluctuating trade rules. |
| Weather-related disruptions in wine production | By Product Types | Climate changes affect wine production in key areas, leading to supply reliability. |
The Sweden Wine Market encounter challenges like price sensitivity, particularly in the premium wine segment, which restricts growth in high-end categories. Additionally, consumer limited knowledge on wine types like organic or biodynamic wines can hamper the entry of these product in the market. Along with that, climate changes affecting wine production areas may also disrupt supply, making it hard to meet consumer demand consistently.
Several key trends are shaping the growth of the Sweden Wine Market:
Some notable investment opportunities include:
Some leading players operating in the Sweden Wine Market include:
| Company Name | Systembolaget AB |
|---|---|
| Established Year | 1955 |
| Headquarters | Stockholm, Sweden |
| Official Website | Click Here |
Sweden's state-owned retail chain responsible for selling alcohol, offering a wide range of wines with a focus on responsible consumption.
| Company Name | Spendrups Bryggeri AB |
|---|---|
| Established Year | 1890 |
| Headquarters | Vårby, Sweden |
| Official Website | Click Here |
Leading alcohol distributor in Sweden with a strong presence in the wine market, focusing on quality and sustainable practices.
| Company Name | Oenoforos AB |
|---|---|
| Established Year | 2000 |
| Headquarters | Stockholm, Sweden |
| Official Website | Click Here |
A major wine importer and distributor specializing in premium, organic, and biodynamic wines from global regions.
| Company Name | Vingruppen |
|---|---|
| Established Year | 1996 |
| Headquarters | Gothenburg, Sweden |
| Official Website | Click Here |
Prominent wine distributor in Sweden, known for curating premium wines and focusing on sustainability.
| Company Name | Gotland Vin AB |
|---|---|
| Established Year | 2003 |
| Headquarters | Gotland, Sweden |
| Official Website | - |
A leading producer and distributor of high-quality, eco-friendly wines from the island of Gotland.
According to Swedish government data, myriad of regulations have an impact on the wine industry, such as the Swedish Alcohol Retailing Monopoly (Systembolaget), which puts strict labeling, quality control, and responsible sales of wine. The Swedish Food Agency (Livsmedelsverket) makes sure of wine safety, including additives and preservatives. Additionally, the Swedish Environmental Protection Agency (Naturvårdsverket) encourages the wine production using sustainable methods, which will also maintain consumer safety and environmental responsibility.
The Sweden Wine Market share is forecasted to witness a gradual increase, mainly propelled by a surging interest in luxury and organic wines. Besides, the online sale of wine, along with the wine tourism, will contribute a lot to the overall uplift in the consumption of wine. Along with this, as increasing number people are becoming considerate about health and the environment more than ever, it will generate the requirement for organic and biodynamic wines, thus promoting market penetration.
The report offers a comprehensive study of the following market segments and their leading categories:
According to Srishti, Senior Research Analyst, 6Wresearch, Still wines are expected to dominate the Sweden Wine Market due to their wide consumption across households, restaurants, and foodservice establishments. The versatility and consistency of still wines contribute to their popularity in the market.
Red wines dominate in the Sweden market, mainly due to of their adaptability to a wide range of food pairings, especially with meat-based dishes. Rich and luxurious flavors along with cultural compatibility with dining preferences contribute to their being the most chosen color in the market.
Offline channels, consisting of supermarkets, specialty stores, and restaurants, are dominating the market considering their convenience and tangible shopping experience. Nonetheless, the sales of wine through the internet are slowly climbing, thus offering a wider selection of wines to the customers.
The report offers a comprehensive study of the following market segments:
| 1 Executive Summary |
| 2 Introduction |
| 2.1 Key Highlights of the Report |
| 2.2 Report Description |
| 2.3 Market Scope & Segmentation |
| 2.4 Research Methodology |
| 2.5 Assumptions |
| 3 Sweden Wine Market Overview |
| 3.1 Sweden Country Macro Economic Indicators |
| 3.2 Sweden Wine Market Revenues & Volume, 2022 & 2032F |
| 3.3 Sweden Wine Market - Industry Life Cycle |
| 3.4 Sweden Wine Market - Porter's Five Forces |
| 3.5 Sweden Wine Market Revenues & Volume Share, By Product Types, 2022 & 2032F |
| 3.6 Sweden Wine Market Revenues & Volume Share, By Colors, 2022 & 2032F |
| 3.7 Sweden Wine Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
| 4 Sweden Wine Market Dynamics |
| 4.1 Impact Analysis |
| 4.2 Market Drivers |
| 4.2.1 Increasing consumer preference for wine as a healthier alternative to other alcoholic beverages |
| 4.2.2 Growing popularity of wine as part of social gatherings and dining experiences |
| 4.2.3 Favorable government regulations supporting the production and consumption of wine in Sweden |
| 4.3 Market Restraints |
| 4.3.1 High taxation on alcoholic beverages, including wine, impacting consumer purchasing power |
| 4.3.2 Seasonal variations and weather conditions affecting grape harvest and wine production |
| 4.3.3 Competition from other alcoholic beverages such as craft beer and spirits |
| 5 Sweden Wine Market Trends |
| 6 Sweden Wine Market Segmentations |
| 6.1 Sweden Wine Market, By Product Types |
| 6.1.1 Overview and Analysis |
| 6.1.2 Sweden Wine Market Revenues & Volume, By Still Wine, 2022-2032F |
| 6.1.3 Sweden Wine Market Revenues & Volume, By Sparkling Wine, 2022-2032F |
| 6.1.4 Sweden Wine Market Revenues & Volume, By Dessert Wine, 2022-2032F |
| 6.1.5 Sweden Wine Market Revenues & Volume, By Fortified Wine, 2022-2032F |
| 6.2 Sweden Wine Market, By Colors |
| 6.2.1 Overview and Analysis |
| 6.2.2 Sweden Wine Market Revenues & Volume, By Red Wine, 2022-2032F |
| 6.2.3 Sweden Wine Market Revenues & Volume, By Rose Wine, 2022-2032F |
| 6.2.4 Sweden Wine Market Revenues & Volume, By White Wine, 2022-2032F |
| 6.2.5 Sweden Wine Market Revenues & Volume, By Other Colors, 2022-2032F |
| 6.3 Sweden Wine Market, By Distribution Channel |
| 6.3.1 Overview and Analysis |
| 6.3.2 Sweden Wine Market Revenues & Volume, By Offline, 2022-2032F |
| 6.3.3 Sweden Wine Market Revenues & Volume, By Online, 2022-2032F |
| 7 Sweden Wine Market Import-Export Trade Statistics |
| 7.1 Sweden Wine Market Export to Major Countries |
| 7.2 Sweden Wine Market Imports from Major Countries |
| 8 Sweden Wine Market Key Performance Indicators |
| 8.1 Number of wine-related events and festivals organized in Sweden |
| 8.2 Percentage of restaurants offering a diverse selection of wines on their menus |
| 8.3 Growth in organic and biodynamic wine production in Sweden |
| 8.4 Average price per bottle of wine sold in the Swedish market |
| 8.5 Number of vineyards and wineries operating in Sweden |
| 9 Sweden Wine Market - Opportunity Assessment |
| 9.1 Sweden Wine Market Opportunity Assessment, By Product Types, 2022 & 2032F |
| 9.2 Sweden Wine Market Opportunity Assessment, By Colors, 2022 & 2032F |
| 9.3 Sweden Wine Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
| 10 Sweden Wine Market - Competitive Landscape |
| 10.1 Sweden Wine Market Revenue Share, By Companies, 2025 |
| 10.2 Sweden Wine Market Competitive Benchmarking, By Operating and Technical Parameters |
| 11 Company Profiles |
| 12 Recommendations |
| 13 Disclaimer |
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