| Product Code: ETC4819773 | Publication Date: Nov 2023 | Updated Date: Nov 2025 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | Author: Shubham Padhi | No. of Pages: 60 | No. of Figures: 30 | No. of Tables: 5 |
The Tanzanian tampons import market in 2024 continued to be dominated by key suppliers such as Kenya, China, South Africa, India, and Egypt, showcasing high market concentration with a very high Herfindahl-Hirschman Index (HHI). Despite a negative compound annual growth rate (CAGR) of -3.63% from 2020 to 2024, there was a notable growth rate uptick of 8.9% in 2024 compared to the previous year. This suggests potential opportunities for market expansion and diversification in the Tanzanian tampons import sector.

The Tampons market in Tanzania is projected to grow at a high growth rate of 12.13% by 2027, within the Africa region led by Egypt, along with other countries like South Africa, Ethiopia, Nigeria and Morocco, collectively shaping a dynamic and evolving market environment driven by innovation and increasing adoption of emerging technologies.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Tanzania Tampons Market Overview |
3.1 Tanzania Country Macro Economic Indicators |
3.2 Tanzania Tampons Market Revenues & Volume, 2021 & 2031F |
3.3 Tanzania Tampons Market - Industry Life Cycle |
3.4 Tanzania Tampons Market - Porter's Five Forces |
3.5 Tanzania Tampons Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Tanzania Tampons Market Revenues & Volume Share, By Material, 2021 & 2031F |
3.7 Tanzania Tampons Market Revenues & Volume Share, By Distribution Channel, 2021 & 2031F |
4 Tanzania Tampons Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Growing awareness about menstrual hygiene and the importance of using sanitary products. |
4.2.2 Increasing disposable income leading to higher spending on personal care products. |
4.2.3 Influence of western culture leading to a shift towards using tampons over traditional products. |
4.3 Market Restraints |
4.3.1 Cultural taboos and stigmas associated with menstrual hygiene products. |
4.3.2 Lack of proper infrastructure and access to sanitary products in rural areas. |
4.3.3 Price sensitivity among consumers in a price-sensitive market like Tanzania. |
5 Tanzania Tampons Market Trends |
6 Tanzania Tampons Market Segmentations |
6.1 Tanzania Tampons Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Tanzania Tampons Market Revenues & Volume, By Radially Wound Pledget, 2021-2031F |
6.1.3 Tanzania Tampons Market Revenues & Volume, By Rectangular/Square Pad, 2021-2031F |
6.2 Tanzania Tampons Market, By Material |
6.2.1 Overview and Analysis |
6.2.2 Tanzania Tampons Market Revenues & Volume, By Cotton, 2021-2031F |
6.2.3 Tanzania Tampons Market Revenues & Volume, By Rayon, 2021-2031F |
6.2.4 Tanzania Tampons Market Revenues & Volume, By Blended, 2021-2031F |
6.3 Tanzania Tampons Market, By Distribution Channel |
6.3.1 Overview and Analysis |
6.3.2 Tanzania Tampons Market Revenues & Volume, By Online Stores, 2021-2031F |
6.3.3 Tanzania Tampons Market Revenues & Volume, By Pharmacy/Pharmacy & Retail stores, 2021-2031F |
7 Tanzania Tampons Market Import-Export Trade Statistics |
7.1 Tanzania Tampons Market Export to Major Countries |
7.2 Tanzania Tampons Market Imports from Major Countries |
8 Tanzania Tampons Market Key Performance Indicators |
8.1 Percentage increase in the usage of tampons compared to other menstrual hygiene products. |
8.2 Growth rate of female population in the target age group. |
8.3 Number of retail outlets stocking tampons in both urban and rural areas. |
8.4 Percentage of women using tampons who report high satisfaction levels with the product. |
9 Tanzania Tampons Market - Opportunity Assessment |
9.1 Tanzania Tampons Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Tanzania Tampons Market Opportunity Assessment, By Material, 2021 & 2031F |
9.3 Tanzania Tampons Market Opportunity Assessment, By Distribution Channel, 2021 & 2031F |
10 Tanzania Tampons Market - Competitive Landscape |
10.1 Tanzania Tampons Market Revenue Share, By Companies, 2024 |
10.2 Tanzania Tampons Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations | 13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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