Thailand Connected Car Market (2025-2031) Outlook | Companies, Analysis, Revenue, Share, Forecast, Industry, Value, Growth, Size & Trends
Market Forecast By Technology (3G, 4G/LTE, 5G), By Connectivity Solutions (Integrated, Embedded, Tethered), By End Market (Original Equipment Manufacturer (OEMs), Aftermarket) And Competitive Landscape
| Product Code: ETC4568726 | Publication Date: Jul 2023 | Updated Date: Sep 2025 | Product Type: Report | |
| Publisher: 6Wresearch | No. of Pages: 85 | No. of Figures: 45 | No. of Tables: 25 | |
Thailand Connected Car Market Synopsis
The Thailand Connected Car market is expanding rapidly as vehicles are equipped with connectivity features that enhance safety, convenience, and entertainment. These features include real-time monitoring, emergency services, remote vehicle control, and infotainment options. As consumer demand for connected cars increases, automakers are incorporating these technologies into their vehicles. Furthermore, government regulations promoting vehicle safety are driving the adoption of connected car technologies, making this market a significant part of Thailand automotive industry.
Drivers of the Market
The Thailand Connected Car Market is witnessing substantial growth as vehicles become more connected, offering features such as telematics, remote diagnostics, and connectivity with external devices. Connected car technologies enhance safety, convenience, and the overall driving experience. The market expansion is driven by Thailand commitment to smart transportation solutions, promoting connected vehicles, and meeting consumer expectations for advanced connectivity features in modern cars.
Challenges of the Market
The connected car market faces challenges related to the integration of diverse technologies and the establishment of industry-wide standards. Data governance and user privacy concerns also present hurdles that require careful consideration and regulation.
COVID-19 Impact on the Market
The Thailand Connected Car Market faced challenges during the COVID-19 pandemic as disruptions in automotive manufacturing and changes in consumer behavior impacted the adoption of connected car technologies. The restrictions on movement and economic uncertainties led to temporary declines in connected car installations. Nevertheless, the market recovered post-pandemic as automotive companies focused on enhancing the driving experience through connectivity, driving the demand for connected car solutions.
Key Players in the Market
The Thailand Connected Car Market is experiencing growth, with key players such as General Motors Company, BMW Group, and Ford Motor Company actively participating. General Motors Company, a major contributor, is known for its connected car technologies that enhance vehicle connectivity, safety, and convenience. Their advanced connected car solutions and commitment to smart mobility position General Motors as a key player in the connected car market in Thailand, supporting the integration of intelligent technologies in modern vehicles.
Key Highlights of the Report:
- Thailand Connected Car Market Outlook
- Market Size of Thailand Connected Car Market, 2024
- Forecast of Thailand Connected Car Market, 2031
- Historical Data and Forecast of Thailand Connected Car Revenues & Volume for the Period 2021-2031
- Thailand Connected Car Market Trend Evolution
- Thailand Connected Car Market Drivers and Challenges
- Thailand Connected Car Price Trends
- Thailand Connected Car Porter's Five Forces
- Thailand Connected Car Industry Life Cycle
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Technology for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By 3G for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By 4G/LTE for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By 5G for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Connectivity Solutions for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Integrated for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Embedded for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Tethered for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By End Market for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Original Equipment Manufacturer (OEMs) for the Period 2021-2031
- Historical Data and Forecast of Thailand Connected Car Market Revenues & Volume By Aftermarket for the Period 2021-2031
- Thailand Connected Car Import Export Trade Statistics
- Market Opportunity Assessment By Technology
- Market Opportunity Assessment By Connectivity Solutions
- Market Opportunity Assessment By End Market
- Thailand Connected Car Top Companies Market Share
- Thailand Connected Car Competitive Benchmarking By Technical and Operational Parameters
- Thailand Connected Car Company Profiles
- Thailand Connected Car Key Strategic Recommendations
What are the key customer preferences driving the growth of the connected car market in Thailand?
Customer preferences such as demand for advanced safety features like automatic emergency braking and adaptive cruise control, as seen in the popularity of models like Toyota Corolla Altis with Toyota Safety Sense, are driving the growth of the connected car market in Thailand.
Businesses have the opportunity to invest in developing advanced telematics solutions for vehicles in Thailand. For example, companies like Toyota and Honda have already introduced connected car features such as real-time traffic updates and remote vehicle monitoring through their models like Toyota Corolla Altis and Honda Civic. Investing in partnerships with local telecommunications providers to enhance connectivity services can also be a lucrative opportunity for new entrants in the market.
In Thailand, consumers are increasingly demanding advanced safety features like automatic emergency braking and lane-keeping assistance in connected cars. Technology-wise, companies such as Toyota with their Toyota Connected Services and Nissan with NissanConnect are focusing on enhancing in-car connectivity and user experience. On the policy front, the Thai government's initiatives to promote electric vehicles and smart transportation solutions are driving the adoption of connected car technologies in the country.
The future outlook for the Thailand connected car market is promising, with increasing adoption of advanced technologies like autonomous driving features and connected services. Companies like Toyota and Honda are investing in research and development to enhance vehicle connectivity, offering features such as real-time traffic updates, remote diagnostics, and in-car entertainment systems. With the government's support for smart transportation initiatives, the market is expected to see further growth in the long term.
The growth of the Thailand connected car market is primarily driven by advancements in technology such as Artificial Intelligence (AI), Internet of Things (IoT), and 5G connectivity. These technologies enable features like real-time traffic updates, predictive maintenance, and enhanced safety systems, leading to increased consumer demand. Companies like Toyota, Honda, and BMW are actively investing in connected car technologies to offer innovative services such as remote vehicle diagnostics and over-the-air software updates, thereby fueling market growth. Additionally, government initiatives promoting smart transportation solutions and the rising trend of electric vehicles are further propelling the expansion of the connected car market in Thailand.
6Wresearch actively monitors the Thailand Connected Car Market and publishes its comprehensive annual report, highlighting emerging trends, growth drivers, revenue analysis, and forecast outlook. Our insights help businesses to make data-backed strategic decisions with ongoing market dynamics. Our analysts track relevent industries related to the Thailand Connected Car Market, allowing our clients with actionable intelligence and reliable forecasts tailored to emerging regional needs.
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1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Connected Car Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Connected Car Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Connected Car Market - Industry Life Cycle |
3.4 Thailand Connected Car Market - Porter's Five Forces |
3.5 Thailand Connected Car Market Revenues & Volume Share, By Technology, 2021 & 2031F |
3.6 Thailand Connected Car Market Revenues & Volume Share, By Connectivity Solutions, 2021 & 2031F |
3.7 Thailand Connected Car Market Revenues & Volume Share, By End Market, 2021 & 2031F |
4 Thailand Connected Car Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing demand for advanced safety features in vehicles |
4.2.2 Growing adoption of Internet of Things (IoT) technology in automotive industry |
4.2.3 Government initiatives promoting smart transportation solutions |
4.3 Market Restraints |
4.3.1 High initial cost of connected car technology |
4.3.2 Concerns regarding data privacy and security issues |
4.3.3 Limited availability of supporting infrastructure for connected cars |
5 Thailand Connected Car Market Trends |
6 Thailand Connected Car Market, By Types |
6.1 Thailand Connected Car Market, By Technology |
6.1.1 Overview and Analysis |
6.1.2 Thailand Connected Car Market Revenues & Volume, By Technology, 2021-2031F |
6.1.3 Thailand Connected Car Market Revenues & Volume, By 3G, 2021-2031F |
6.1.4 Thailand Connected Car Market Revenues & Volume, By 4G/LTE, 2021-2031F |
6.1.5 Thailand Connected Car Market Revenues & Volume, By 5G, 2021-2031F |
6.2 Thailand Connected Car Market, By Connectivity Solutions |
6.2.1 Overview and Analysis |
6.2.2 Thailand Connected Car Market Revenues & Volume, By Integrated, 2021-2031F |
6.2.3 Thailand Connected Car Market Revenues & Volume, By Embedded, 2021-2031F |
6.2.4 Thailand Connected Car Market Revenues & Volume, By Tethered, 2021-2031F |
6.3 Thailand Connected Car Market, By End Market |
6.3.1 Overview and Analysis |
6.3.2 Thailand Connected Car Market Revenues & Volume, By Original Equipment Manufacturer (OEMs), 2021-2031F |
6.3.3 Thailand Connected Car Market Revenues & Volume, By Aftermarket, 2021-2031F |
7 Thailand Connected Car Market Import-Export Trade Statistics |
7.1 Thailand Connected Car Market Export to Major Countries |
7.2 Thailand Connected Car Market Imports from Major Countries |
8 Thailand Connected Car Market Key Performance Indicators |
8.1 Average number of connected cars per capita |
8.2 Percentage of vehicles equipped with advanced safety features |
8.3 Adoption rate of connected car insurance policies |
8.4 Average data usage per connected car |
8.5 Number of smart transportation projects implemented in Thailand |
9 Thailand Connected Car Market - Opportunity Assessment |
9.1 Thailand Connected Car Market Opportunity Assessment, By Technology, 2021 & 2031F |
9.2 Thailand Connected Car Market Opportunity Assessment, By Connectivity Solutions, 2021 & 2031F |
9.3 Thailand Connected Car Market Opportunity Assessment, By End Market, 2021 & 2031F |
10 Thailand Connected Car Market - Competitive Landscape |
10.1 Thailand Connected Car Market Revenue Share, By Companies, 2024 |
10.2 Thailand Connected Car Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
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