| Product Code: ETC12635247 | Publication Date: Apr 2025 | Updated Date: Feb 2026 | Product Type: Market Research Report | |
| Publisher: 6Wresearch | No. of Pages: 65 | No. of Figures: 34 | No. of Tables: 19 | |
Thailand import trend for the lassi market experienced a significant decline with a Compound Annual Growth Rate (CAGR) of -96.86% from 2020 to 2024. This steep decrease can be attributed to shifting consumer preferences, supply chain disruptions, or evolving trade agreements impacting market stability.

1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Lassi Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Lassi Market Revenues & Volume, 2022 & 2032F |
3.3 Thailand Lassi Market - Industry Life Cycle |
3.4 Thailand Lassi Market - Porter's Five Forces |
3.5 Thailand Lassi Market Revenues & Volume Share, By Type, 2022 & 2032F |
3.6 Thailand Lassi Market Revenues & Volume Share, By Flavor, 2022 & 2032F |
3.7 Thailand Lassi Market Revenues & Volume Share, By Packaging, 2022 & 2032F |
3.8 Thailand Lassi Market Revenues & Volume Share, By Distribution Channel, 2022 & 2032F |
3.9 Thailand Lassi Market Revenues & Volume Share, By Consumer Age Group, 2022 & 2032F |
4 Thailand Lassi Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.2.1 Increasing health consciousness among consumers leading to higher demand for healthier beverage options like lassi |
4.2.2 Growing popularity of ethnic and exotic beverages in Thailand |
4.2.3 Rising disposable income and changing lifestyle preferences driving the consumption of premium beverages like lassi |
4.3 Market Restraints |
4.3.1 Limited awareness about lassi and its health benefits among the general population |
4.3.2 Competition from other beverage categories like smoothies and fruit juices |
4.3.3 Challenges in distribution and availability of traditional lassi ingredients in Thailand |
5 Thailand Lassi Market Trends |
6 Thailand Lassi Market, By Types |
6.1 Thailand Lassi Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Lassi Market Revenues & Volume, By Type, 2022 - 2032F |
6.1.3 Thailand Lassi Market Revenues & Volume, By Sweet Lassi, 2022 - 2032F |
6.1.4 Thailand Lassi Market Revenues & Volume, By Salted Lassi, 2022 - 2032F |
6.1.5 Thailand Lassi Market Revenues & Volume, By Fruit-Flavored Lassi, 2022 - 2032F |
6.1.6 Thailand Lassi Market Revenues & Volume, By Spiced Lassi, 2022 - 2032F |
6.1.7 Thailand Lassi Market Revenues & Volume, By Probiotic Lassi, 2022 - 2032F |
6.2 Thailand Lassi Market, By Flavor |
6.2.1 Overview and Analysis |
6.2.2 Thailand Lassi Market Revenues & Volume, By Mango, 2022 - 2032F |
6.2.3 Thailand Lassi Market Revenues & Volume, By Strawberry, 2022 - 2032F |
6.2.4 Thailand Lassi Market Revenues & Volume, By Rose, 2022 - 2032F |
6.2.5 Thailand Lassi Market Revenues & Volume, By Cardamom, 2022 - 2032F |
6.2.6 Thailand Lassi Market Revenues & Volume, By Saffron, 2022 - 2032F |
6.3 Thailand Lassi Market, By Packaging |
6.3.1 Overview and Analysis |
6.3.2 Thailand Lassi Market Revenues & Volume, By Bottles, 2022 - 2032F |
6.3.3 Thailand Lassi Market Revenues & Volume, By Cartons, 2022 - 2032F |
6.3.4 Thailand Lassi Market Revenues & Volume, By Pouches, 2022 - 2032F |
6.3.5 Thailand Lassi Market Revenues & Volume, By Cans, 2022 - 2032F |
6.3.6 Thailand Lassi Market Revenues & Volume, By Glass Jars, 2022 - 2032F |
6.4 Thailand Lassi Market, By Distribution Channel |
6.4.1 Overview and Analysis |
6.4.2 Thailand Lassi Market Revenues & Volume, By Supermarkets, 2022 - 2032F |
6.4.3 Thailand Lassi Market Revenues & Volume, By Convenience Stores, 2022 - 2032F |
6.4.4 Thailand Lassi Market Revenues & Volume, By Online Retailers, 2022 - 2032F |
6.4.5 Thailand Lassi Market Revenues & Volume, By Specialty Stores, 2022 - 2032F |
6.4.6 Thailand Lassi Market Revenues & Volume, By Hypermarkets, 2022 - 2032F |
6.5 Thailand Lassi Market, By Consumer Age Group |
6.5.1 Overview and Analysis |
6.5.2 Thailand Lassi Market Revenues & Volume, By Children, 2022 - 2032F |
6.5.3 Thailand Lassi Market Revenues & Volume, By Adults, 2022 - 2032F |
6.5.4 Thailand Lassi Market Revenues & Volume, By Seniors, 2022 - 2032F |
6.5.5 Thailand Lassi Market Revenues & Volume, By All Ages, 2022 - 2032F |
6.5.6 Thailand Lassi Market Revenues & Volume, By Teenagers, 2022 - 2032F |
7 Thailand Lassi Market Import-Export Trade Statistics |
7.1 Thailand Lassi Market Export to Major Countries |
7.2 Thailand Lassi Market Imports from Major Countries |
8 Thailand Lassi Market Key Performance Indicators |
8.1 Number of lassi specialty cafes or outlets in Thailand |
8.2 Consumer engagement on social media platforms for lassi brands |
8.3 Percentage increase in the use of traditional lassi ingredients in the Thai market |
9 Thailand Lassi Market - Opportunity Assessment |
9.1 Thailand Lassi Market Opportunity Assessment, By Type, 2022 & 2032F |
9.2 Thailand Lassi Market Opportunity Assessment, By Flavor, 2022 & 2032F |
9.3 Thailand Lassi Market Opportunity Assessment, By Packaging, 2022 & 2032F |
9.4 Thailand Lassi Market Opportunity Assessment, By Distribution Channel, 2022 & 2032F |
9.5 Thailand Lassi Market Opportunity Assessment, By Consumer Age Group, 2022 & 2032F |
10 Thailand Lassi Market - Competitive Landscape |
10.1 Thailand Lassi Market Revenue Share, By Companies, 2025 |
10.2 Thailand Lassi Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |
Export potential enables firms to identify high-growth global markets with greater confidence by combining advanced trade intelligence with a structured quantitative methodology. The framework analyzes emerging demand trends and country-level import patterns while integrating macroeconomic and trade datasets such as GDP and population forecasts, bilateral import–export flows, tariff structures, elasticity differentials between developed and developing economies, geographic distance, and import demand projections. Using weighted trade values from 2020–2024 as the base period to project country-to-country export potential for 2030, these inputs are operationalized through calculated drivers such as gravity model parameters, tariff impact factors, and projected GDP per-capita growth. Through an analysis of hidden potentials, demand hotspots, and market conditions that are most favorable to success, this method enables firms to focus on target countries, maximize returns, and global expansion with data, backed by accuracy.
By factoring in the projected importer demand gap that is currently unmet and could be potential opportunity, it identifies the potential for the Exporter (Country) among 190 countries, against the general trade analysis, which identifies the biggest importer or exporter.
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