Thailand Oatmeal Market | Revenue, Value, Trends, Growth, Share, Size, Industry, Analysis, Companies, COVID-19 IMPACT & Forecast

Market Forecast By Type (Whole Oat Groats, Steel Cut Oats, Scottish Oats, Regular Rolled Oats, Quick Rolled Oats, Instant Oats, Others), By Distribution Channel (Hypermarket, Supermarket, Specialty Retailers, Convenience Stores, Independent Retailers, Others) And Competitive Landscape
Product Code: ETC179504 Publication Date: Jan 2022 Updated Date: Apr 2025 Product Type: Market Research Report
Publisher: 6Wresearch No. of Pages: 70 No. of Figures: 35 No. of Tables: 5

Thailand Oatmeal Market Size Growth Rate


The Thailand Oatmeal Market is poised for steady growth rate improvements from 2025 to 2029. From 3.44% in 2025, the growth rate steadily ascends to 12.21% in 2029.

Thailand Oatmeal Market Growth Rate

Oatmeal Market: Thailand vs Top 5 Major Economies in 2027 (Asia)


Thailand's Oatmeal market is anticipated to experience a stable growth rate of 4.86% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.

Oatmeal Market: Thailand vs Top 5 Major Economies in 2027 (Asia)

Thailand Oatmeal Market Synopsis

The oatmeal market in Thailand was estimated at around USD 35 million and it is expected to grow with a compound annual growth rate of 4.5%, over the forecast period, due to its high nutritional value coupled with an increased health conscious consumer base which demands healthy food options such as oatmeal porridge and bars across all age groups including children aged 8 or below years old.The demand for organic oats has been on rise due to their additives free nature further contributing towards this remarkable growth rate.

Drivers of the Market

The Thailand oatmeal market is propelled by increasing consumer awareness of the health benefits of oats, including their high fiber content and role in promoting heart health. Additionally, the growing demand for convenient and nutritious breakfast options fuels the expansion of this market segment.

Challenges of the Market

The Thailand oatmeal market faces challenges in promoting oat consumption as a staple breakfast option, given the traditional preference for rice-based meals. Convincing consumers to adopt oatmeal as a nutritious and convenient alternative poses a marketing and cultural challenge.

Trends & Oppourtunites of the Market

The oatmeal market aligns well with the health and wellness trend. Entrepreneurs can venture into flavored oatmeal varieties, on-the-go oatmeal products, or specialty oat blends that cater to the diverse preferences of consumers.

COVID-19 Impact on the Market

In the Thailand oatmeal market, there was a noticeable surge in demand for oat-based products during the pandemic, driven by increased consumer awareness of their health benefits. People turned to oatmeal as a convenient and nutritious option for home consumption. Manufacturers had to adapt to meet this demand and ensure the availability of oatmeal products in the market.

Key Players in the Market

In the Thailand oatmeal market, companies like Nestl? (Thai) Ltd. and CP Group are significant players, contributing to the production and distribution of oat-based products for a wholesome breakfast experience.

Key Highlights of the Report:

  • Thailand Oatmeal Market Outlook
  • Market Size of Thailand Oatmeal Market, 2023
  • Forecast of Thailand Oatmeal Market, 2030
  • Historical Data and Forecast of Thailand Oatmeal Revenues & Volume for the Period 2020-2030
  • Thailand Oatmeal Market Trend Evolution
  • Thailand Oatmeal Market Drivers and Challenges
  • Thailand Oatmeal Price Trends
  • Thailand Oatmeal Porter's Five Forces
  • Thailand Oatmeal Industry Life Cycle
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Type for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Whole Oat Groats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Steel Cut Oats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Scottish Oats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Regular Rolled Oats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Quick Rolled Oats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Instant Oats for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Others for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Distribution Channel for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Hypermarket for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Supermarket for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Specialty Retailers for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Convenience Stores for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Independent Retailers for the Period 2020-2030
  • Historical Data and Forecast of Thailand Oatmeal Market Revenues & Volume By Others for the Period 2020-2030
  • Thailand Oatmeal Import Export Trade Statistics
  • Market Opportunity Assessment By Type
  • Market Opportunity Assessment By Distribution Channel
  • Thailand Oatmeal Top Companies Market Share
  • Thailand Oatmeal Competitive Benchmarking By Technical and Operational Parameters
  • Thailand Oatmeal Company Profiles
  • Thailand Oatmeal Key Strategic Recommendations

Frequently Asked Questions About the Market Study (FAQs):

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1 Executive Summary

2 Introduction

2.1 Key Highlights of the Report

2.2 Report Description

2.3 Market Scope & Segmentation

2.4 Research Methodology

2.5 Assumptions

3 Thailand Oatmeal Market Overview

3.1 Thailand Country Macro Economic Indicators

3.2 Thailand Oatmeal Market Revenues & Volume, 2020 & 2030F

3.3 Thailand Oatmeal Market - Industry Life Cycle

3.4 Thailand Oatmeal Market - Porter's Five Forces

3.5 Thailand Oatmeal Market Revenues & Volume Share, By Type, 2020 & 2030F

3.6 Thailand Oatmeal Market Revenues & Volume Share, By Distribution Channel, 2020 & 2030F

4 Thailand Oatmeal Market Dynamics

4.1 Impact Analysis

4.2 Market Drivers

4.3 Market Restraints

5 Thailand Oatmeal Market Trends

6 Thailand Oatmeal Market, By Types

6.1 Thailand Oatmeal Market, By Type

6.1.1 Overview and Analysis

6.1.2 Thailand Oatmeal Market Revenues & Volume, By Type, 2020-2030F

6.1.3 Thailand Oatmeal Market Revenues & Volume, By Whole Oat Groats, 2020-2030F

6.1.4 Thailand Oatmeal Market Revenues & Volume, By Steel Cut Oats, 2020-2030F

6.1.5 Thailand Oatmeal Market Revenues & Volume, By Scottish Oats, 2020-2030F

6.1.6 Thailand Oatmeal Market Revenues & Volume, By Regular Rolled Oats, 2020-2030F

6.1.7 Thailand Oatmeal Market Revenues & Volume, By Quick Rolled Oats, 2020-2030F

6.1.8 Thailand Oatmeal Market Revenues & Volume, By Instant Oats, 2020-2030F

6.2 Thailand Oatmeal Market, By Distribution Channel

6.2.1 Overview and Analysis

6.2.2 Thailand Oatmeal Market Revenues & Volume, By Hypermarket, 2020-2030F

6.2.3 Thailand Oatmeal Market Revenues & Volume, By Supermarket, 2020-2030F

6.2.4 Thailand Oatmeal Market Revenues & Volume, By Specialty Retailers, 2020-2030F

6.2.5 Thailand Oatmeal Market Revenues & Volume, By Convenience Stores, 2020-2030F

6.2.6 Thailand Oatmeal Market Revenues & Volume, By Independent Retailers, 2020-2030F

6.2.7 Thailand Oatmeal Market Revenues & Volume, By Others, 2020-2030F

7 Thailand Oatmeal Market Import-Export Trade Statistics

7.1 Thailand Oatmeal Market Export to Major Countries

7.2 Thailand Oatmeal Market Imports from Major Countries

8 Thailand Oatmeal Market Key Performance Indicators

9 Thailand Oatmeal Market - Opportunity Assessment

9.1 Thailand Oatmeal Market Opportunity Assessment, By Type, 2020 & 2030F

9.2 Thailand Oatmeal Market Opportunity Assessment, By Distribution Channel, 2020 & 2030F

10 Thailand Oatmeal Market - Competitive Landscape

10.1 Thailand Oatmeal Market Revenue Share, By Companies, 2023

10.2 Thailand Oatmeal Market Competitive Benchmarking, By Operating and Technical Parameters

11 Company Profiles

12 Recommendations

13 Disclaimer

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