Product Code: ETC040926 | Publication Date: Jul 2023 | Updated Date: Apr 2025 | Product Type: Report | |
Publisher: 6Wresearch | No. of Pages: 70 | No. of Figures: 35 | No. of Tables: 5 | |
The Thailand Processed Vegetable Market is projected to witness mixed growth rate patterns during 2025 to 2029. Growth accelerates to 7.89% in 2028, following an initial rate of 3.26%, before easing to 7.02% at the end of the period.
Thailand's Processed Vegetable market is anticipated to experience a growing growth rate of 7.05% by 2027, reflecting trends observed in the largest economy China, followed by India, Japan, Australia and South Korea.
The Thailand processed vegetable market is projected to witness a CAGR of 5.7% during the forecast period (2025-2031). The growing demand for convenience food, along with increasing health consciousness among consumers, has been driving the growth of the market in Thailand. Increasing population and urbanization are further expected to spur growth over the coming years. Additionally, changing dietary habits, such as an increase in consumption of ready-to-eat meals and snacks among millennials and Gen Zs., are also likely to provide impetus to industry expansion in the country.
The availability of processed vegetables at affordable prices is making them more attractive amongst consumers who do not have adequate time or patience to prepare fresh vegetables from scratch. This rising preference for convenience foods has resulted in an increased demand for frozen & canned products that can be quickly cooked and consumed, thus propelling growth prospects across Thailand processed vegetable sector. With millennials and Gen Z???s forming a large proportion of world population, their dietary preferences play a major role on the global food scenario overall. A shift towards healthier eating habits has been observed among this demographic group leading them towards convenience foods such as packaged salads which contain pre-cut veggies along with dressings etc. Rising adoption levels associated with this trend will drive upmarket potential across Thailand processed vegetable segment over 2025-2031 timeframe .
In some cases low quality products sold by unorganized players entering the Thailand retail space undercuts pricing done by organized players resulting in lower profit margins and creating problems related to brand image & positioning within consumer mindsets thereby reducing attractiveness associated with purchasing these items from established brands.Fluctuations associated with raw material costs due their agricultural origin poses high risk when it comes to managing overall production cost effectively while maintaining profitability levels.These challenges further need attention especially amidst stringent government regulations concerning product safety standards.
COVID-19 has had a severe impact on the processed vegetable market in Thailand. Due to travel restrictions and lockdowns, exports of processed vegetables have dropped drastically due to lower demand from international buyers. This is further compounded by rising prices of raw materials used for processing as well as labour shortages within production facilities.
Some key players in the Thailand processed vegetable market are CP Foods, International Aviation Co., Ltd (IAC), Charoen Pokphand Foods Public Company Limited (CPF), Natural Way Co., Ltd, and Ajinomoto General Foods Thailand Co., Ltd. These companies maintain strong supply chains that enable them to continue selling their products during the pandemic despite decreased sales volume. To mitigate losses, many of these companies have shifted focus towards domestic markets or launched new product lines targeting different customer segments such as health food consumers who prioritize nutrition amid global health concerns.
1 Executive Summary |
2 Introduction |
2.1 Key Highlights of the Report |
2.2 Report Description |
2.3 Market Scope & Segmentation |
2.4 Research Methodology |
2.5 Assumptions |
3 Thailand Processed Vegetable Market Overview |
3.1 Thailand Country Macro Economic Indicators |
3.2 Thailand Processed Vegetable Market Revenues & Volume, 2021 & 2031F |
3.3 Thailand Processed Vegetable Market - Industry Life Cycle |
3.4 Thailand Processed Vegetable Market - Porter's Five Forces |
3.5 Thailand Processed Vegetable Market Revenues & Volume Share, By Type, 2021 & 2031F |
3.6 Thailand Processed Vegetable Market Revenues & Volume Share, By Form, 2021 & 2031F |
3.7 Thailand Processed Vegetable Market Revenues & Volume Share, By Application, 2021 & 2031F |
3.8 Thailand Processed Vegetable Market Revenues & Volume Share, By Processing Equipment, 2021 & 2031F |
4 Thailand Processed Vegetable Market Dynamics |
4.1 Impact Analysis |
4.2 Market Drivers |
4.3 Market Restraints |
5 Thailand Processed Vegetable Market Trends |
6 Thailand Processed Vegetable Market, By Types |
6.1 Thailand Processed Vegetable Market, By Type |
6.1.1 Overview and Analysis |
6.1.2 Thailand Processed Vegetable Market Revenues & Volume, By Type, 2021-2031F |
6.1.3 Thailand Processed Vegetable Market Revenues & Volume, By Canned Vegetable, 2021-2031F |
6.1.4 Thailand Processed Vegetable Market Revenues & Volume, By Frozen Vegetable, 2021-2031F |
6.1.5 Thailand Processed Vegetable Market Revenues & Volume, By Fresh- Cut Vegetable, 2021-2031F |
6.2 Thailand Processed Vegetable Market, By Form |
6.2.1 Overview and Analysis |
6.2.2 Thailand Processed Vegetable Market Revenues & Volume, By Powder, 2021-2031F |
6.2.3 Thailand Processed Vegetable Market Revenues & Volume, By Granules, 2021-2031F |
6.2.4 Thailand Processed Vegetable Market Revenues & Volume, By Others, 2021-2031F |
6.3 Thailand Processed Vegetable Market, By Application |
6.3.1 Overview and Analysis |
6.3.2 Thailand Processed Vegetable Market Revenues & Volume, By Family, 2021-2031F |
6.3.3 Thailand Processed Vegetable Market Revenues & Volume, By Restaurant, 2021-2031F |
6.3.4 Thailand Processed Vegetable Market Revenues & Volume, By Other, 2021-2031F |
6.4 Thailand Processed Vegetable Market, By Processing Equipment |
6.4.1 Overview and Analysis |
6.4.2 Thailand Processed Vegetable Market Revenues & Volume, By Pre-processing, 2021-2031F |
6.4.3 Thailand Processed Vegetable Market Revenues & Volume, By Processing, 2021-2031F |
6.4.4 Thailand Processed Vegetable Market Revenues & Volume, By Washing, 2021-2031F |
6.4.5 Thailand Processed Vegetable Market Revenues & Volume, By Filling, 2021-2031F |
6.4.6 Thailand Processed Vegetable Market Revenues & Volume, By Seasoning, 2021-2031F |
6.4.7 Thailand Processed Vegetable Market Revenues & Volume, By Packaging, 2021-2031F |
7 Thailand Processed Vegetable Market Import-Export Trade Statistics |
7.1 Thailand Processed Vegetable Market Export to Major Countries |
7.2 Thailand Processed Vegetable Market Imports from Major Countries |
8 Thailand Processed Vegetable Market Key Performance Indicators |
9 Thailand Processed Vegetable Market - Opportunity Assessment |
9.1 Thailand Processed Vegetable Market Opportunity Assessment, By Type, 2021 & 2031F |
9.2 Thailand Processed Vegetable Market Opportunity Assessment, By Form, 2021 & 2031F |
9.3 Thailand Processed Vegetable Market Opportunity Assessment, By Application, 2021 & 2031F |
9.4 Thailand Processed Vegetable Market Opportunity Assessment, By Processing Equipment, 2021 & 2031F |
10 Thailand Processed Vegetable Market - Competitive Landscape |
10.1 Thailand Processed Vegetable Market Revenue Share, By Companies, 2024 |
10.2 Thailand Processed Vegetable Market Competitive Benchmarking, By Operating and Technical Parameters |
11 Company Profiles |
12 Recommendations |
13 Disclaimer |